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Viral Skincare & Makeup Must-Haves
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Mrs. Andrew profile picture
Mrs. Andrew
A curated collection of the absolute best-selling beauty products in Indonesia. From affordable local gems like Wardah and Somethinc to high-end investments like Benefit and Supergoop. These are the holy grails that consistently sell out on Shopee du...
Sections
3
 
Local Legends (Affordable & High Quality)
 
High-End Splurges (International Favorites)
 
Viral Body Care & Tools (Essentials)

Local Legends (Affordable & High Quality)

Indonesian local brands are killing it right now. High quality, Halal, and wallet-friendly.

 
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The undisputed champion of affordable sun protection in Indonesia. It's lightweight, non-sticky, and contains 0% alcohol, making it perfect for daily use in tropical humidity
Wardah Sunscren
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A cult favorite for brightening. This serum is famous for fading acne scars and improving skin texture without breaking the bank. A staple in every Indonesian skincare routine.
SOMETHINC 5% Niacinamide + Moisture Sabi Beet Serum
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Viral on TikTok for a reason. This moisturizer repairs the skin barrier instantly. If you have redness or breakout-prone skin, this is the holy grail you need
SKINTIFIC - 5X Ceramide Barrier Moisturizer Gel 30g
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Often called a "dupe" for expensive exfoliating toners. It gently removes dead skin cells and unclogs pores, leaving you with that glass-skin glow.
Avoskin Miraculous Refining Toner
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The filter effect in real life. This powder foundation blurs pores impeccably and holds up against Indonesia's heat and sweat all day long
luxcrime blur & cover two way cake
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Vegan, Halal, and intensely pigmented. This palette gives you a bronzer, blush, and highlighter in one sleek case. The quality rivals high-end international brands.
ESQA Trio Goddess Cheek Palette
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Loose powder that feels like air. It sets makeup beautifully without looking cakey, perfect for the "no-makeup" makeup look
BLP face powder
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High-End Splurges (International Favorites)

Premium products that are worth every Rupiah for their performance.

 
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The invisible sunscreen that started it all. It works as an amazing makeup primer and leaves absolutely no white cast, justifying its premium price tag.
supergoop unseen sunscreen
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An icon since the 70s. This rose-tinted stain gives the most natural flush to your cheeks and lips. It is smudge-proof and lasts for hours.
Beli Benefit Cosmetics Benetint Cheek & Lip Tint
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If you have visible pores, this is magic in a tube. It smooths out skin texture instantly, creating the perfect canvas for foundation application.
Benefit Cosmetics The POREfessional Face Primer
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Don't let the snail slime scare you. This Korean essence is famous in Indonesia for hydration and repairing damaged skin barriers.
cosrx advanced snail 96 mucin power essence
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Constantly sold out. It gives incredible length and volume without clumping. One of the best drugstore mascaras available on the market.
maybelline sky high mascara
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Wake up with baby-soft lips. This overnight mask melts away dead skin cells and is a lifesaver for anyone working in air-conditioned offices.
Laneige Lip Sleeping Mask
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Highly pigmented and viral worldwide. You only need one tiny dot for a flush that lasts all day. The finish is radiant and healthy.
Rare Beauty Soft Pinch Liquid Blush
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Viral Body Care & Tools (Essentials)

Trending items on Shopee that complete your beauty routine.

 
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Famous for smelling like high-end perfumes (like Black Opium or English Pear) but at a fraction of the cost. It treats body acne while making you smell expensive.
Grace and Glow Official Shop
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A massive hit in Indonesia. Known for its brightening properties and strong, long-lasting fragrance that often replaces the need for perfume.
Scarlett Whitening Body Lotion
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Hair perfume that neutralizes odors. Perfect for freshening up your hair after a commute on an Ojek or eating at a BBQ restaurant.
Makarizo Hair Energy Scentsations
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The key to flawless foundation. Always use it damp to bounce product into the skin for an airbrushed finish.
beauty blender Sponge
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The emergency fix for active breakouts. Put one on overnight to suck out the gunk and flatten the pimple by morning. Invisible enough to wear during the day.
Derma Angel Acne Patch
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Upgrade your shower routine. This tool helps exfoliate the scalp, remove product buildup, and stimulate hair growth while shampooing.
Shampoo Scalp Brush
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