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Top Korean Make-up Trends in the United States.
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items Korean makeup continues to captivate beauty enthusiasts in the U.S., with 2025 bringing a fresh wave of trends and standout products. Here’s an overview of the hottest Korean makeup trends and must-have products making waves this year.
Building upon the “glass skin” phenomenon, the “glazed doughnut” and “mirror skin” trends emphasize ultra-hydrated, reflective complexions. Achieve this look with lightweight bases and hydrating serums under dewy foundations.
Everything you need to know about Glazed Donut Skin
Blush takes center stage with dreamy watercolor effects. Liquid and cream blushes in soft pinks and mauves blend seamlessly into the skin for a natural flush.
CHEEK FLUFF— Soft Blur Blush
The classic gradient lip gets a glossy upgrade. Start with a lip tint on the inner lips and blend outward, finishing with a light-reflecting gloss for dimension.
How to get this level of gradient lips? I mean no matter how much I contour ...
Makeup infused with skincare benefits is on the rise. Products now often include ceramides, hyaluronic acid, and SPF protection, blurring the line between skincare and makeup. 
The 12 Best Skincare-Makeup Hybrids of 2025, Editor Tested
Combines SPF 40 protection with a dewy tint, offering a natural glow reminiscent of the “glass skin” trend.
Daily Tinted Fluid Sunscreen
Rom&nd Juicy Lasting Tint: Delivers vibrant color with a glossy finish, perfect for achieving the gradient gloss lip look.
Juicy Lasting Tint Original Series - Rom&nd US Official
Rom&nd Juicy blur fudge Tint: Delivers vibrant color with a matte finish, perfect for achieving the gradient matte lip look.
Blur Fudge Tint | Rom&nd US Official - Romand.us

Missha Magic Cushion Cover Lasting: Offers buildable coverage with a natural finish, ideal for creating a flawless base
MISSHA Magic Cushion Cover Lasting Dual Pack
LANEIGE Lip Sleeping Mask: An overnight lip treatment that moisturizes and softens lips, ensuring they’re ready for any lip trend.
Lip Sleeping Mask Nourish & Hydrate
Kimchi Chic Beauty Teddy Kim Palette: A versatile eyeshadow palette with a range of vibrant and neutral shades, allowing for creative and bold eye looks.
TEDDY KIM PALETTE - 01 Girlfriend (Pink)
LANEIGE Lip Glowy Balm: Provides a glossy finish while deeply moisturizing the lips, keeping them soft and supple throughout the day.
Mini Lip Glowy Balm Set Hydrate & Tint
Beauty of Joseon Dynasty Cream: A luxurious cream enriched with traditional Korean ingredients like rice bran water and ginseng, offering deep hydration and nourishment.
Dynasty Cream
Kahi Wrinkle Bounce Multi Balm: A convenient balm stick that hydrates and smooths fine lines, perfect for on-the-go touch-ups.
KAHI BALM SERIES Collagen Balm Stick
MISSHA All-Around Safe Block Aqua Sun SPF50+ PA++: A lightweight, water-based sunscreen that provides strong UV protection without leaving a white cast.
All-Around Safe Block Aqua Sun Gel - MISSHA
La Muse Complexion Correcting Korean Cushion Foundation: Offers buildable coverage with a natural finish, ideal for creating a flawless base.
LA MUSE Complexion Correcting Cushion (2)
JOAH Perfect Complexion BB Cream: Combines the benefits of skincare and makeup, providing coverage while nourishing the skin.
Perfecting BB Cream
AGE 20’s products (especially the Essence Cover Pact) contain up to 70% essence, combining skincare and coverage.
Provides hydration, anti-aging care, and nourishment while you wear it — ideal for dry or dehydrated skin types.
AGE20'S Signature Essence Pact SPF 50+ Pack 2