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The Best Business Books to Read as a Small Business Owner

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I've been running an online business since 1999, and I got into it knowing virtually nothing However, I've always turned to books for help, ad this list contains some of my faves, both old and new. Some of these were published before the advent of eb...
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Business Marketing

One of the most important roles you have is getting the word out about your business. The books offer some great tips and strategies to do just that.

 
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Great strategies for getting yourself booked solid, every time.
Book Yourself Solid: Get More Clients Fast
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Outlines 28-day marketing plan to get more client
Get Clients Now! 28-Day Marketing Program
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How to create an effective marketing plan on one sheet of paper.
The 1-Page Marketing Plan (Lean Marketing)
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Why it's smart to create a niche in your business.
Nichecraft: Focus Your Business & Attract Customers
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How to be your own best PR agent in your business
Hype Yourself: PR Toolkit for Small Biz
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Outlines the best ways to become famous in your field
Get Slightly Famous: Attract Business Easily
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How to stand out – be unique or the purple cow - in your field
PURPLE COW Transform Your Business
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Best book on web design, and all types of marketing, for that matter.
Don't Make Me Think, Revisited (3rd Edition)
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Outlines the importance of content creation and distribution in your marketing process.
Content Inc.: Updated 2nd Edition
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Excellent primer on business marketing
Duct Tape Marketing: Practical Small Business Guide
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Excellent primer on referral markeing for businesses
The Referral Engine: Market Your Business
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Great how-to guide for building a business aroud one idea
Stand Out: Find Your Breakthrough Idea
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Business Structure

How will you setup your business?  How will it grow?  Use these books to help you create a roadmap for the long-term growth of your business.

 
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Great quick business launch tips
Million Dollar Weekend: Launch a 7-Figure Biz
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How to effectively remain a small yet highly profitable business
The Million-Dollar One-Person Business
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Outlines why small is the new big in today's business climate
Company Of One: Staying Small in Business
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Get more done in 12 weeks than you do all year
The 12 Week Year: Achieve More in 12 Weeks

Business Finance

It almost always comes down to money, right?  Here's how to manage it to keep you in business.

 
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Best tip-- pay yourself first!
Profit First: Transform Your Business
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Money wisdom not commonly taught by our parents
Rich Dad Poor Dad: Money Lessons for Kids
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Outlines how to create financial freedom in your life
CASHFLOW Quadrant: Guide to Financial Freedom
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Business Mindset

 
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How to focus on one thing and make that profitable in your busiess
The ONE Thing: Simple Truth About Results
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Great tips for how to outsource most of your life and business tasks
The 4-Hour Workweek: Expanded & Updated
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The jjoy of being a multi-hyphenate entrepreneur
Refuse to Choose!: Create Your Dream Life
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Great examples of how you can find more support that you ever thought possible
Never Eat Alone: Secrets to Success
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How to become the best freelancer--even as an introvert
The Freelance Introvert: Work Your Way
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Great for helping you shift from working for someone else to working for yourself
Free Agent Nation: Transforming Work in America
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Business Startup

 
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This is the book that propelled me into self-employment. Lots of great tips!
Making a Living Without a Job, Revised Ed.
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Short and concise strategy for getting your business started
The $100 Startup: Reinvent Your Career
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How to stay lean as your start your business
The Lean Startup: Continuous Innovation Guide
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Here's how to dabble in a business as you decide whether or not your want to take it to full-time
Side Hustle: From Idea to Income in 27 Days
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How to test your biz idea before you launch it
Will It Fly?: Test Your Business Idea
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