Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!

PROSE

Purple Star emoji 15 items
Naturally powerful ingredients Your formula is uniquely yours. We target your goals with multi-benefit ingredients like
 
Gatto Amaro profile picture
A gentle, clarifying shampoo that does it all, from rebalancing roots to gently hydrating lengths. Proven to increase hair strength and reduce breakage,* Prose Custom Shampoo is uniquely formulated for your specific hair and scalp type to cleanse and...
Custom Shampoo – Prose | Haircare
 
Gatto Amaro profile picture
A nourishing conditioner personalized to your unique hair goals, Prose Custom Conditioner softens, smooths, and hydrates all hair types and textures, including fine, curly, and colored. It provides up to 3x stronger hair with less breakage after just...
Custom Conditioner – Prose | Haircare
 
Gatto Amaro profile picture
A versatile styling gel for your curls, coils, and slicked-back styles, this flake-free hair gel leaves strands soft, without crunch or residue. No matter your style, Prose Custom Styling Gel provides a personalized amount of hold and definition whil...
Custom Styling Gel
 
Gatto Amaro profile picture
Your Custom Root Source® Hair Supplements provide natural and powerful ingredients known to soothe the scalp and to stimulate hair growth,* thickness, and density. Formulated with our proprietary blend PureCatalyst™, to stimulate the hair bulb to gro...
Custom Hair Supplements
 
Gatto Amaro profile picture
A lightweight, personalized serum for optimal scalp health and fuller, denser-looking hair.
Custom Scalp Serum
 
Gatto Amaro profile picture
A nurturing oil and a true multi-tasker, Prose Custom Hair Oil can be used as a treatment before washing, a styling primer, or as a finishing touch. No matter your preference, this premium oil helps tame flyaways, smooth unwanted frizz, and seal in m...
Custom Hair Oil
 
Gatto Amaro profile picture
A hydrating leave-in conditioner that detangles, tames unwanted frizz, and leaves strands soft, polished, and manageable. Personalized to your unique goals, Prose Custom Leave-In Conditioner primes your hair for styling and protects hair from heat da...
Custom Leave-In Conditioner
 
Gatto Amaro profile picture
A nourishing curl cream to define your natural texture — whether your hair is wavy, curly, or coily. Used as a styler or for touch-ups, Prose Custom Curl Cream is formulated to keep strands hydrated and minimize unwanted frizz, too.
Custom Curl Cream
 
Gatto Amaro profile picture
Handcrafted with 100% boar bristle. Made with only the root of the bristle for an ultra-luxurious feel.
Hair Brushes - Hair Care
 
Gatto Amaro profile picture
A gentle yet effective face cleanser tailored to your unique skin goals and skin type, including oily, sensitive, and dry. Formulated at a low pH to support a healthy skin barrier and scientifically proven to preserve skin hydration.*
Custom Face Cleanser & Face Wash
 
Gatto Amaro profile picture
A dewy, highly concentrated face serum for intensive care tailored to your specific skin concerns. Clinically proven to hydrate skin, boost radiance, and visibly reduce the appearance of fine lines.*
Custom Face Serum – Prose | Skincare
 
Gatto Amaro profile picture
A nourishing face moisturizer that targets your specific skin needs, providing powerful protection against environmental stressors. Scientifically proven to provide 8-hour hydration* and boost skin firmness and elasticity.†
Custom Face Moisturizer – Prose | Skincare
 
Gatto Amaro profile picture
Longer nylon and shorter boar bristles work double duty to smooth, detangle, and boost shine.
Hair Brushes - Hair Care
 
Gatto Amaro profile picture
Resilient-yet-flexible wire bristles for gentle detangling — without breakage or damage.
Hair Brushes - Hair Care
 
Gatto Amaro profile picture
Take gifting to the next level with custom, made-to-order haircare + skincare.
Gift Sets & Digital Gift Cards - Hair Care