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Must-Have Beauty Products

Purple Star emoji 36 items
Here are the beauty products that make me feel fresh & fabulous! From skincare essentials to makeup favorites, every pick has my highest recommendation!
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My Every Day Products

Listed below are the brands and products that I reach for regularly. I'm incredibly picky on what I use, so when I find something fabulous, I stick with it!

 
Heather Voelcker profile picture
I worked in a dermatology office for several years, and this product was one that literally flew off of the shelves. And for good reason! This is such a fantastic formula for anyone dealing with acne or rosacea, thanks to niacinamide, which soothes r...
Face Sunscreen
 
Heather Voelcker profile picture
As a middle aged woman with your typical life stresses, I have a need for a trustworthy under eye concealer. I gave Shape Tape a try several years back, and it’s still one of my favorite products. I appreciate the long wearing formula, and that it do...
Face Concealer
 
Heather Voelcker profile picture
I was diagnosed with chronic dry eye after 20 years of contact lens use. Combine that with seasonal allergies, and it’s led to a chronic case of bloodshot eyeballs. I discovered Lumify a few years back, and HOLY MOLY! One drop in each eye every morni...
LUMIFY Redness Reliever Eye Drops
 
Heather Voelcker profile picture
OMG y’all, this is the stuff!!! The best nail polish I’ve ever used. Simply swipe on two coats of color, apply topcoat, and let dry. Drying time is much faster than regular nail polish, and they have SO many gorgeous colors to choose from.
Essie ~ Gel Couture Long Wearing Nail Polish
 
Heather Voelcker profile picture
This is the BEST liquid foundation I have ever used!!! I’ve never received more compliments on my appearance than when I wear this makeup. It’s long wearing without looking dry or cakey, and leaves a beautiful glow with being shiny.
Double Wear Stay-in-Place Foundation
 
Heather Voelcker profile picture
This has been one of my favorite mascara formulas for several years now! I love how the brush grabs all of my lashes, even the tiny ones…and the color is a true black with intense pigment! SO GOOD.
LE VOLUME DE CHANEL Mascara - Noir
 
Heather Voelcker profile picture
This is a great product if you struggle with dark undereye circles. A little goes a long way in correcting pigmentation!
Light-Medium CC Undereye Corrector - Tarte
 
Heather Voelcker profile picture
I found this while searching for a brown mascara, and it quickly became an every day staple! I love that I can wear a more natural eye with this product alone, or layered with black mascara for more drama!
They're Real! Tinted Lash Primer - Benefit Cosmetics ~ Mink Brown
 
Heather Voelcker profile picture
I totally allowed Tik Tok to influence my decision to purchase, and so glad that I did! This color is GORGEOUS on my fellow green-eyed beauties!
Liqua-Play Eye Shadow - Stila ~ Mauvelous Matte
 
Heather Voelcker profile picture
I use this on my cheekbones, nose, eyes, forehead….you name it! It's a lovely product!
Chocolate Soleil Melting Bronzing & Sculpting Stick - Too Faced ~ Chocolate Mousse
 
Heather Voelcker profile picture
Some products are worth the hype. This is one. I've used Shape Tape for almost a decade, and it's a concealer that I always come back to because the quality and coverage are THAT good!
Shape Tape Concealer - Tarte Cosmetics
 
Heather Voelcker profile picture
I received a Shark Flex Style for Christmas, and have used it every day since! It's easily my favorite hair tool! Worth the investment!
FlexStyle Air Styling & Drying System - Shark Beauty
 
Heather Voelcker profile picture
I love how gentle this lash curler is! It grabs even my smallest lashes and provides a beautiful, natural lift and curl.
Eyelash Curler - Shiseido
 
Heather Voelcker profile picture
I use this daily to achieve a natural eye look!
They're Real! Tinted Lash Primer - Benefit Cosmetics ~ Mink Brown
 
Heather Voelcker profile picture
This has been a staple in my makeup bag for many years now!
Original Beautyblender Makeup Sponge
 
Heather Voelcker profile picture
I've used Lancome products for well over 30 years now! This brand is GOATED for good reason!
Le Stylo Waterproof Long-Lasting Eyeliner Pencil - Lancôme ~ Chocolate
 
Heather Voelcker profile picture
Easy to apply for glowing cheeks!
Maneater Blush & Glow Cheek Plump - Tarte ~ Pink

Favorite Brands & Stores

 
Heather Voelcker profile picture
I love eye makeup. Always have! I also prefer to use a long-wearing product that contains a bit of sparkle, and doesn’t bother my sensitive eyes. Enter ‘Eyes to Mesmerize’. I have several shades and enjoy using them all, depending on the look I want ...
Charlotte Tilbury
 
Heather Voelcker profile picture
I’ve always struggled with sparse, thin eyelashes. I began using a lash serum a few years back, and was amazed at the change in a few short months! My lashes grew so long that they touched my eyebrows in places. The color became darker, and I enjoyed...
RevitaLash Cosmetics
 
Heather Voelcker profile picture
Ulta is my go-to for all things beauty. I love that almost all of my staples are available both in store and online, and I enjoy using the app to make purchases.
Ulta Beauty
 
Heather Voelcker profile picture
I’ve used Redken hair products for as long as I can recall. As the daughter of a hairdresser, I was exposed to the brand at an early age. I love their products, from the shampoo & conditioner options, to the Shades EQ and permanent colors. This t...
Redken
 
Heather Voelcker profile picture
If you’re looking for a beauty splurge, then this might be a good brand to try. I LOVE their lip products when I’m going for a bold look!
YSL Beauty: Makeup, Skincare & Fragrances - Holiday Shop
 
Heather Voelcker profile picture
Dior is another higher end brand that offers luxe beauty products. I love the color payoff, and the long wearing formulas. It’s a bit of a splurge, but oh so worth it!
Dior Beauty Cosmetics, Fragrance, Skin Care, Gifts | DIOR US
 
Heather Voelcker profile picture
MAC has been in my makeup bag for over 20 years, y’all. I’ve used their eyeshadow, lipstick, eyeliner, you name it. They’ve maintained success due to the high quality products they’ve always offered! This line is worth the small splurge if you’re on ...
MAC Cosmetics
 
Heather Voelcker profile picture
Y’all, if you haven’t tried a product from this brand yet….you might be missing out! These picks are in my daily rotation: Gimme Brow Gel, Hoola Bronzer, They’re Real Tinted Eyelash Primer, and Benetint Cheek and Lip Stain. This is one of my all time...
Benefit Cosmetics
 
Heather Voelcker profile picture
I have used this brand for several years, and I can say with absolute certainty that it’s highly effective! I notice an increase in new hair growth, and noticeably stronger fingernails. It is a supplement that requires regular use in order to reap th...
Viviscal Hair Growth Vitamins and Hair Care Products

Skin Care

 
Heather Voelcker profile picture
As I stated in another post, I spent several years working in a dermatology office/med spa. We sold the entire original Obagi line, and this is my ALL TIME FAVORITE product from the brand. It has a cult following for good reason. Obagi offers their V...
Professional-C® Medical Grade Vitamin C Skincare
 
Heather Voelcker profile picture
If you’re searching for a skincare line that’s both affordable and effective, then look no further! La Roche-Posay carries some of the most luxurious moisturizers and cleansers on the market today, at a fraction of the price. Whether you have dry or ...
La Roche-Posay
 
Heather Voelcker profile picture
I was a licensed esthetician for many years, and am familiar with both applying and receiving facial chemical peels. I was on the hunt for a peel that I could apply at home, and came across this company. After researching and reading through their we...
Platinum Skin Care
 
Heather Voelcker profile picture
I’ve been using this serum nightly for over two years, and I get the hype! This is the perfect alternative for those who find retinol products to be too aggressive. Plus, Isdin is a beloved brand in the dermatology world because of its superior quali...
ISDIN

Sunscreen

 
Heather Voelcker profile picture
Ok, y'all. I admit…I was totally influenced on TikTok to try out this product. And I LOVE it!! I use my trusty EltaMD tinted spf on a daily basis, but was on the hunt for a formula with slightly more coverage. This is it! The product starts off white...
Sunforgettable® Total Protection® Face Shield Flex SPF 50

Eyes

 
Heather Voelcker profile picture
I absolutely adore this eyeliner from CHANEL. My personal favorite is 36 Prune Intense. It’s a smoky mix of red, purple, and brown; it glides on oh so smoothly with maximum color payoff. I’ve found it to be long wearing, and easy on my sensitive eyes...
CHANEL ~ STYLO YEUX WATERPROOF Long-Lasting Eyeliner
 
Heather Voelcker profile picture
This is one of my long time favorites, and a product that I reach for every day. This cream eyeshadow pot is super easy to apply, either with a brush or with your finger. When it sets, it doesn’t budge until you’re ready to remove it. The shades have...
Charlotte Tilbury ~ Eyes to Mesmerize Cream Eyeshadow
 
Heather Voelcker profile picture
I have a confession to make: I am a huge mascara snob! I’ve tried countless brands over many years, from department store to drugstore. I loved Lancôme Definicils for the longest time, but wanted a product to give my lashes more “oomph”. Then, I disc...
Lengthening, Volumizing, Waterproof Mascaras - Lancôme

Hair

 
Heather Voelcker profile picture
I received a Shark Flexstyle for Christmas, and it’s a true game changer in my hair routine! This all-in-one styler allows me to dry my hair while simultaneously adding curls as well as volume. You can use the included attachments to create different...
Hair Care & Styling Tools for All Hair Types – Shark Beauty™ US
 
Heather Voelcker profile picture
I’ve been a loyal Babyliss customer for years. I really enjoy their hair dryers. They are lightweight and powerful, and look sleek as well. This particular model gives the option of an ion setting, which smooths the hair cuticle.
Babyliss ~ High-Speed Dual Ionic Dryer