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ULTA Must Haves: Top Beauty Picks and Essentials
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items Discover the best of beauty at Ulta, your one-stop destination for makeup, skincare, and self-care essentials. Shop top-rated foundations, eyeshadow palettes, and premium makeup brushes for flawless application every time. Find trending tanning drops...
Sections
5
Makeup and Tools
Smell Good (His and Hers)
Skincare
Tanning or Body Care
All Things Hair
Makeup and Tools
Budget friendly without sacrificing quality begins with the top of this list. The bottom of this category has a few items or brands to splurge on, especially around the holidays or for special occasions.
Ecotools is a superb brand that emphasizes recycling to prevent excessive plastic or waste. Their sponges and brushes create a professional, smooth makeup application without wasting products.
Sponges & Applicators - Tools & Brushes - 151 Products
Pigmented, colorful variety of palettes for all seasons.
Shadow Palettes | Eye Makeup
Shimmer or matte options, complimentary colors in one palette, vibrant or neutral pigments, and easy to layer for a custom look.
Blusher | Cream, Powder and Liquid Blush
Explore the entire Revolution line of products.
Revolution Beauty - 87 Products
Explore ColourPop products. My favorites are the eyeshadow palettes, liquid foundation, blush palettes, and all things lips.
ColourPop - 62 Products
Separate each lash with one swipe, drastically lengthen lashes, apply product evenly, eliminate clumps, and clean then reuse the wand for several years without requiring a replacement.
ILIA - Mascara - 4 Products
Subtle shine that catches the light in all the right ways. Brush it all over your face at the end of your makeup routine, or specifically highlight the tip and bridge of your nose, underneath eyebrows, top of cheekbones, triangle shape in the lower-c...
ORIGINAL Mineral Veil® Setting Powder
Thick, fluffy, dense brushes from IT make the contouring, finishing powder, blush, and highlight processes less tedious. Large and dense brushes maintain their shape for longevity.
IT Brushes For ULTA - 48 Products
Fenty Beauty by Rihanna: Find the right shade of foundation, from fair to deeply melanated skin. Her gift sets specifically pair colors to match different skin tones. Achieve a complete makeup look with minimal effort and less products.
FENTY BEAUTY by Rihanna - 66 Products
If you want to spend the money, this brand is a solid choice with a wide variety of foundation colors and finishes that will meet your needs.
Tarte - 180 Products
Expensive, but quality dense and larger brushes (contour, blush, finishing powder, face masks).
Morphe - Tools & Brushes - 58 Products
Smell Good (His and Hers)
A wide variety of perfume gift sets offer great deals for the holiday season or birthdays.
Women's Fragrance - Fragrance - 814 Products
Solid choices for men’s cologne, especially for birthdays and holiday gift sets.
Cologne Gift Sets - Fragrance - 62 Products
Skincare
CosRX, Anua, Medicube: Find superb Korean skincare products to achieve a youthful, glass face appearance that restores your skin at a molecular level. Prepare to be shocked at what you’ve been missing with Korean skincare.
K-Beauty - Skin Care - 846 Products
Soaks right in skin and penetrates deeply to soothe, heal, and restore the base of your skin.
SKIN RESCUE Pure Smooth Serum with 5% Niacinamide and Chebula ...
Squeeze some Micellar Cleansing Water on a cotton round or washcloth. Swipe makeup easily off your face, or remove sebum and dirt out of your pores without irritating your skin.
Garnier SkinActive Micellar Cleansing Water All-in-1 Cleanser & Makeup ...
Tanning or Body Care
Melanated skin? No problem! Protect your skin with this specific brand made just for you.
Face Sunscreen - 173 Products
Enjoy the sunshine while protecting your face with CeraVe. Choose their moisturizing face lotion with sunscreen, or specifically their hydrating mineral sunscreen. Neither will clog your pores. Both will protect you from harsh sun rays.
CeraVe - Sunscreen - 5 Products
Customize your tan with these drops from Tanologist. I’m very fair skinned and love the medium level drops, especially in the summer for a quick even tan. I personally add it to body lotion, such as Banana Boat After Sun Lotion.
Medium Face + Body Self Tan Drops - Tanologist
Protect your hands from turning dark and apply tanning lotions evenly with this double-sided mitt. Easy to rinse and air dry for daily use.
ULTA Beauty Collection - Double-Sided Sunless Tan Applicator Mitt
Purchase these creams on sale or in a bundle. They smell great, absorb deep into your skin, provide a natural glow, and all day skin hydration.
Sol de Janeiro - 8.1 oz Brazilian Bum Bum Visibly Firming Refillable Body Cream ...
Easily shape your brows or remove facial hair, no more plastic flimsy razors thrown in the trash, switch the blade out when needed, securely cover the razor to prevent germs, and store it in makeup bags or small purse pockets.
Tweezerman - Eyebrow Razor & Replacement Blades ...
ULTA’s press-on nails offer a variety of shapes, sizes, colors, specific textures (shaped nails to quickly form against your natural nail, magnetic, classic, gel, holographic), and brands to meet your mani-pedicure needs.
Press On Nails - Makeup - 150 Products
True Botanicals, sea minerals, and sugar scrubs: Exfoliate those legs, arms, and body with spa quality products at home.
Body Scrubs & Exfoliants - Body Care - 128 Products
All Things Hair
The fastest hair detangler brush I own. Great for a variety of hair types (coarse, thick, thin, curly, wavy) without unnecessary breakage, easy cleaning and hair removal, functional and velvety smooth handle, lightweight, and easily stored (small dra...
Detangling Brushes
Quality and efficient hair dryers with a selection of tools to create your best blowout at home. I like the brush and dryer combo for quick, straightening results that produces the perfect amount of volume. My hair flows smoothly for days after one u...
Hair Dryers - Tools & Brushes - 103 Products
VERB, Pureology, Evoque: Need a purple shampoo for blondes, clinical strength dandruff relief, or sheer hydration? Ulta offers a wide selection of shampoo and conditioners to meet the needs of all hair types.
12.0 oz Brightening Purple Shampoo for Blonde Hair - Verb
OUAI has an excellent smelling leave-in-conditioner that creates smooth hair without an oily texture leftover. Great for using overnight to lock hydration in and maintain healthy, nourishing hair.
Detangling And Frizz Control Leave In Conditioner - OUAI
Moroccan Oil products are a solid option for all hair types but especially for curly hair, frizzy or dry processed hair, and thick hair.
Moroccanoil - 92 Products