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Best Tarte Products Everyone's Buying

Purple Star emoji 16 items
My Tarte favorites in MY shades — the bestsellers I actually wear on my light skin, with exact shade names.
 
Clarissa Coughanour profile picture
This is the concealer on my face in basically every video — 16N fair-light neutral covers the mom-of-6 dark circles and does not budge through filming, school runs and Florida humidity.
tarte Shape Tape Concealer
 
Clarissa Coughanour profile picture
On no-glam days it's the creamy one in 16N — same fair-light neutral match, but it feels like eye cream, so I look like I slept even when Frank Enzo had other plans.
tarte shape tape creamy concealer
 
Clarissa Coughanour profile picture
My long-day foundation — in this one my shade is 18N fair-light neutral (tarte's numbers change per product, don't guess!). Full coverage, soft matte, still on my face at bedtime.
tarte Amazonian Clay 16hr Full Coverage Foundation
 
Clarissa Coughanour profile picture
Face Tape in 16N is my waterproof one — Florida heat, hockey rink, filming outside, it stays put and still looks like skin on camera.
tarte face tape foundation
 
Clarissa Coughanour profile picture
I set my under-eyes with the Pink shade — on my light skin it brightens instead of going gray, and my concealer stays creaseless through a whole filming day.
tarte creaseless setting powder
 
Clarissa Coughanour profile picture
Paaarty is MY blush shade — a soft rosy nude-pink that on my light skin just looks like I actually have cheekbones and a full night's sleep. It's on my cheeks in every video.
Tarte Amazonian Clay 12-hour Blush
 
Clarissa Coughanour profile picture
Park Ave Princess is my bronzer — I keep a light hand and it warms up my light skin without ever going orange, even in brutal Florida sun.
Tarte Amazonian Clay Bronzer Park Ave Princess
 
Clarissa Coughanour profile picture
Sunbeam is my fake-eight-hours-of-sleep wand — a little under the eyes and on the cheekbones and my light skin looks lit from within on camera.
tarte shape tape glow wand
 
Clarissa Coughanour profile picture
The tubing mascara is my filming-day lashes — no smudge, no raccoon eyes in the humidity, and it slides off with warm water when I'm too tired for remover.
tarte tartelette XL tubing mascara
 
Clarissa Coughanour profile picture
Maneater is my drama lashes — big volume for date night and events when I want my eyes to do the talking.
tarte maneater mascara
 
Clarissa Coughanour profile picture
In Bloom lives in my filming bag — the rosy neutrals are made for my light skin, soft for day videos and smoky when Jeff takes me out.
tarte tartelette in bloom Amazonian clay palette
 
Clarissa Coughanour profile picture
Fake Awake on my waterline is my oldest trick — two seconds and my eyes look bright and open even on three hours of sleep.
tarte fake awake eye highlight
 
Clarissa Coughanour profile picture
Double Take gives me the liquid liner wing AND the pencil in one — the black wing survives filming days without wandering.
tarte double take eyeliner
 
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White Peach is my everyday lip plump — a soft peachy nude that flatters my light skin and makes my lips look fuller without a lipstick production.
tarte maracuja juicy lip plump
 
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Rose is the balm-gloss in every bag I own — sheer rosy color, juicy shine, zero effort, perfect for school-run filming.
tarte maracuja juicy lip balm gloss
 
Clarissa Coughanour profile picture
Petal is my soft-pink lip oil — glossy, cushiony and pretty on light skin for the days I want color without committing to lipstick.
tarte maracuja juicy plumping lip oil