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Business Books & Founder Personal Development Books

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A collection of my favourite books for growing your business and developing as a founder. These are full of practical advice, honest insights and useful ideas to help you feel less overwhelmed, make more confident decisions and build a business that ...
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Founder Development Books

One of the best things I've done to take myself from a founder who had a failing business, little self confidence and felt like playing at business into the founder of a 6 figure business support agency is to read insightful books that changed how I ... 

 
Samantha Thurlow profile picture
Stress is one of the biggest challenges as a founder, A Mindfulness Guide for the Frazzled is one of my favourite books for avoiding and recovering from founder burnout full of practical tips and real down to earth insights.
A Mindfulness Guide for the Frazzled by Ruby Wax
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Samantha Thurlow profile picture
Do Pause is a practical book helping prioritise small moments of pause and calm for clarity, calm and balance even for us overwhelmed, busy founders.
Do Pause: You are not a To Do list. (Do Books, 19)
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Samantha Thurlow profile picture
Recovering perfectionist? One of my favourite books for making me think twice, reconsider the impact of perfectionism and begin to make small changes to better protect my time and energy moving away from perfectionist traits into a sustainable way of...
The Gifts of Imperfection: 10th Anniversary Edition
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Samantha Thurlow profile picture
We all want to work less and achieve more, but in the age of digital distractions and multitasking this feels impossible. But with a simple mindset change and some practical adjustments, it is possible to move away from this stressful way of juggling...
Hyperfocus: How to Work Less to Achieve More
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Samantha Thurlow profile picture
A classic for a reason, it took me ages to get round to reading this and I wish I'd done it sooner. It's a book I think everyone can benefit from, but founders especially so. Habit building feels hard, especially when so stretched and juggling everyt...
Atomic Habits
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Samantha Thurlow profile picture
One of the best for inspiring female founder stories, while also being packed full of practical advice and thought provoking stories.
Dear Female Founder
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Samantha Thurlow profile picture
Procrastination can make an already full to-do list feel even more overwhelming. Eat That Frog! is one of my favourite books for learning how to prioritise what matters, tackle the tasks you’ve been avoiding and use your time more effectively, with p...
Eat That Frog
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Samantha Thurlow profile picture
Public speaking can feel completely overwhelming, but Do Present makes it feel much more human and achievable. I love that it isn’t about becoming a polished, perfect speaker; it’s full of practical advice to help you find your voice, tell better sto...
Do Present - How to give a talk and be heard | Mark Shayler
 
Samantha Thurlow profile picture
A great no BS look at what it’s like to start or run a business with a baby. I didn’t have as difficult a newborn experience as some of this book references so I didn’t connect with everything and yet there were so many helpful tips and little thinki...
Mumboss by Vicki Broadbent
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Business Strategy Books

A collection of my favourite business strategy books, filled with practical advice, fresh perspectives and useful ideas to help you make confident decisions, work more effectively and build a business that supports your goals.

 
Samantha Thurlow profile picture
Recommended to me by a project management and systems expert, this book is an insightful thought-provoking read into how to change a business from relying solely on you into getting you out of the way to create a business that runs without you, susta...
Clockwork
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Samantha Thurlow profile picture
I love Do Purpose because it’s a brilliant reminder that a business can be about so much more than making money. It’s full of honest insights and practical ideas for building a brand with real meaning, sharing your story and creating something people...
Do Purpose by David Hieatt (New Edition 2024) | Do Book Co
 
Samantha Thurlow profile picture
It’s a great choice if you’re a business owner, founder, marketer or content creator looking for something to help you tell your story more clearly, connect with your audience and make your brand feel more human.
Do Story by Bobette Buster | The Do Book Co.
 
Samantha Thurlow profile picture
As a graphic designer, I love How to Style Your Brand because it breaks down the branding process in a really practical and accessible way. It helps you understand your brand personality and turn it into colours, fonts and visuals that feel consisten...
How to Style Your Brand by Fiona Humberstone
 
Samantha Thurlow profile picture
Brand Brilliance is one of my favourite books for understanding what makes a brand really work. It goes beyond colours, fonts and logos to explore the strategy behind creating a business that feels distinctive, memorable and completely aligned with y...
Brand Brilliance by Fiona Humberstone
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