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Best Affordable at Ulta

Purple Star emoji 17 items
Looking for your next beauty favorite? Explore makeup, skincare, and haircare products worth checking out at Ulta Beauty, from everyday essentials to fun new finds. I've organized these picks to make your next beauty haul easier.
Sections
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Makeup

 
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A viral bestseller for a reason. Rare Beauty Soft Pinch Liquid Blush delivers high-impact color with just one dot, blending seamlessly for a pinch-perfect flush that lasts up to 12 hours.
Rare Beauty Soft Pinch Liquid Blush
 
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The precise lip applicator glides right on lips & blends over cheeks for a gorgeous look in seconds and the kiss-proof color lasts for hours
ELF Tinted Lip and Cheek Stain
 
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Rare Beauty Soft Pinch Luminous Powder Blush is a talc-free radiant blush that lights up every skin tone with seamless, silky color to keep you beaming all day.
Rare Beauty Powder Blush
 
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Shades of buttery smoothness that blend like powder, glide like butta in matte or glowy finishes!
Buttermelt Blush NYX
 
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Your all-in-one stick. The custom paired bronzer and blush will instantly transform your face in the flick of a wrist.
Dibs Blush & Bronzer Stick
 
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Makes it easy to visually sculpt your face and warm up your complexion.
Too Faced Bronzing & Sculpting Stick
 
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Dior's ultra-glossy lip oil that makes lips look plump with an instant mirror-shine gloss effect. Now available in 3 shiny finishes.
Dior Lip Glow Oil
 
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is the ultimate gotta-have-it lip gloss with explosive shine that feels as good as it looks-the essential finishing touch to any look
Fenty Lip Gloss
 
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NYX Professional Makeup Lip Lingerie Lip Liner Stain is a 2-in-1 lip liner and slip stain with a felt ball-tip applicator. Delivers all-day, transfer-proof, smudge-proof color with no bleed.
NYX Lip Liner Stain
 
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Airbrush Matte Bronzer is an oversized natural matte bronzer in a refillable compact, infused with hyaluronic acid for a skin-perfecting bronzed filter for the face and body.
Airbrush Bronzer
 
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The velvety soft lip pencil enhances & adds definition to your favorite lip color.
NYX Lip Liner Pencil
 
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Tubing Mascara wraps each lash in lengthening tubes without weighing them down.
Tarte Tartelette Tubing Mascara

Skincare

 
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This serum reformulation provides instant and long-term plumping hydration to give softer, smoother, and healthy-looking skin.
The Ordinary Hyaluronic Acid 2% + B5 Hydrating Serum
 
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Clarins Double Serum Complete Age-Defying Concentrate is a revolutionary 2-in-1 serum that mimics skin for maximum efficacy on firmness, wrinkles, radiance, and pores in 7 days.* Powered by 22 youth-boosting plant extracts + 5 active molecules.
Clarins Double Serum
 
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Dr. Althea 345 Relief Cream is a lightweight regenerating ointment-gel cream formulated to care for post-acne skin. Packed with nutrients, it skillfully combines 3 blemish-care, 4 nourishing, and 5 soothing ingredients to help calm irritation, replen...
345 Relief Cream
 
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A popular product to consider for a skincare list focused on hydrating essences. Check the current price at the retailer.
Advanced Snail 96 Mucin Power Essence

Haircare

 
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Daily serum that visibly improves hair density up to 1.5x,* enhancing scalp health and follicle vitality and leaving hair looking fuller and healthier.
CÉCRED - Restoring Hair & Edge Drops