Kate Freeman

Living with dairy and egg allergies means spending way too much time reading labels and being disappointed at the grocery store — been there! This list is everything I've personally found that actually tastes good, works in recipes, and doesn't make you feel like you're missing out. Whether you're newly diagnosed or just looking for better swaps, these are the products I genuinely use in my own kitchen every single week.

Back to school season is my Super Bowl! I love setting the kids up with everything they need to feel organized, confident, and excited for a new year. This list has the backpacks, tech, supplies, and lunch gear that actually make a difference — tried by real kids in real school halls. Stock up early before the best stuff sells out!

As a proud mom of a giant English Mastiff, I know firsthand that big dogs come with big love—and big needs! This collection is full of tried-and-true recommendations for large breed pups and their humans. From sturdy gear and comfy beds to drool-friendly home hacks and treats that pass the picky pup test, these are the items I personally use and love. Whether you’re a seasoned big dog parent or just welcomed your gentle giant, I’ve got you covered!

Summer was made for gathering outside with the people you love! Whether you're hosting a backyard barbecue, a Fourth of July bash, or just a casual evening with neighbors, this list has everything you need to set the scene and keep the fun going all season long. From string lights that transform your yard to the games and gear that keep guests entertained — I've got you covered.

Fall is my ABSOLUTE favorite season and I basically spend September through November in full cozy mode! This list has everything that makes the season special — from the candles that make my whole house smell incredible to the sweaters I live in, the fall decor that transforms my home, and the Halloween must-haves my family looks forward to every year. If you love fall as much as I do, you're going to want ALL of this.

Summer doesn't have to mean bored kids glued to screens! This list is packed with my favorite ways to keep the kiddos busy, active, and making memories all season long. From backyard water fun to creative craft kits and outdoor adventures, these are the activities my family actually uses and loves every single summer. Grab a few and watch the magic happen.

Simple, clean, and effective—that’s what I look for in skincare. As someone who juggles a busy life, I need products that actually work but are also gentle, nourishing, and free from harsh ingredients. These are my daily staples for natural skincare—each one chosen for how it makes my skin feel, not just how it looks. Whether you’re new to clean beauty or just looking to simplify your routine, this list has my top everyday picks that keep my skin calm, hydrated, and glowing.

Whether you're a beach family or a pool family (we're both!), packing right makes all the difference between a stressful outing and the best day ever. This list covers everything from sun protection and stylish totes to pool floats and water shoes that actually stay on. These are the things I genuinely use on every single water day with my family.

Running a business from home means juggling a lot—from shipping orders and managing inventory to filming content and staying organized (all while the dog’s barking and dinner’s in the oven). These are the tools and resources that keep me sane, streamlined, and showing up professionally without the overwhelm. Whether you’re just getting started or scaling up, these tried-and-true finds will help you save time, stay focused, and grow with confidence.

Aging is a gift, and taking care of our skin is one way we can honor that journey. These are my favorite skincare products for mature skin—chosen with love, experience, and a whole lot of trial and error! From gentle cleansers and hydrating serums to skin-loving makeup and sun protection, each item has earned a permanent place in my routine. Whether you’re navigating fine lines, dryness, or just want to glow a little brighter, these picks are here to help you feel confident and radiant at any age.