I'm 58 but I've been told I look to be in my early 40s. I tend to have dry skin. Honestly, I don't know WHAT works best so I use a lot of different products. I don't follow any particular schedule but I do tend to rotate my products fairly often. I feel like I'm getting many benefits by doing this. And... my skin looks great (many compliments) so it must be working! Also, because of counterfeit products on Amazon, I usually buy my products directly from Ulta.