Old Navy is famous for offering a variety of affordable jeans that are soft, stretchy, and comfortable. They have different fits (e.g., bootcut, skinny, straight) and sizes, including petite, tall, and plus sizes.
Uniqlo focuses on simple, well-made basics with great comfort. Their Ultra Stretch Jeans are particularly popular for their soft, flexible fabric that moves with you. They also offer a variety of styles, including slim fit, straight fit, and bootcut.
Target’s in-house brands like Goodfellow & Co. (for men) and Universal Thread (for women) offer stylish jeans that are comfortable and budget-friendly. The fabrics are usually soft with just enough stretch to be comfortable for all-day wear.
H&M provides a wide range of trendy yet affordable jeans. Their Stretchy and Super Soft denim collections are particularly comfortable, and they have a variety of cuts, from skinny to straight to relaxed.
Known for their AirFlex denim, which combines softness with flexibility, American Eagle jeans are great for comfort. They have options for various fits and rises, and their jeans tend to have good stretch while maintaining a flattering shape.
Everlane focuses on high-quality basics with sustainable fabrics. Their jeans are soft, durable, and come in a variety of cuts. The The Authentic Stretch jeans are especially comfortable for all-day wear without sacrificing style.
Levi's offers classic styles that are both stylish and comfortable. Their Levi's Flex line uses stretchy fabrics for added comfort while keeping the iconic look of traditional denim. They have options for various body types, including curvy fits.
Wrangler offers affordable and durable denim with a focus on comfort. Their Comfort Flex jeans use a combination of cotton and stretchy materials for a flexible, comfy fit. They are especially great for people who like relaxed or straight cuts.
Lee has been around for decades and is known for making jeans with a focus on comfort. Their Flex Motion jeans offer soft, stretchy denim, and they have options for both men and women.
Madewell is a bit pricier, but their jeans are incredibly soft and comfortable. The Perfect Vintage and Roadtripper fits are designed with comfort and mobility in mind, and they offer a good range of sizes.