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Purple Shampoos for Brassy Hair
54
items Counteract harsh yellow and orange tones instantly with these violet-pigmented shampoos.
Sections
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The Purple Shampoo
Reasons Your Hair Could Be Turning Yellow
OLAPLEX
davines
R + CO
Kristin Ess
The Purple Shampoo
Adding sunkissed blonde highlights or lifting your hair to a brighter, blonder shade is quite a commitment. It not only needs some extra TLC to keep the color in tip-top shape, but also requires time and money to keep your hue from getting brassy, dr...
Purple shampoo is specifically formulated to help correct pigment on blonde and gray hair tones, including silver, pastel, beige and platinum-colored hair. "The shampoo contains purple pigment which neutralizes unwanted yellow tones on lightened hair...
What is Purple Shampoo?
According to Papanikolas, purple shampoo should be used as soon as you notice your color getting dull or yellow. "I usually recommend every third shampoo so that it doesn't dull down the hair," he says. "Overuse can over deposit, leaving the hair wit...
When to Use Purple Shampoo
Purple shampoo provides a whole slew of benefits to your strands. Firstly, it works to neutralize yellow tones. "This is because purple is the opposite of yellow on the hair color spectrum," says Papanikolas. Violet tones tend to neutralize yellow an...
The Benefits of Purple Shampoo
Begin by applying a pea-sized amount of purple shampoo to wet hair in the shower. This should be applied all over with a particular focus on where your dyed hair looks brassy or discolored. Papanikolas then advises lathering it through the hair from ...
How to Use Purple Shampoo
Reasons Your Hair Could Be Turning Yellow
Could this be one of them for you?
If you have blonde hair: You’re familiar with the term gloss or glaze (aka the step 2 or your coloring service), When hair is lightened, an underlining pigment of pale yellow exposed in the hair that’s often “controlled” with a gloss or in-salon trea...
Natural Underlying Pigment
Pollution, smoke, chlorine from swimming can all contribute to yellow tones in the hair. Wear hats to prevent sun damage and protect your hair from environmental pollution. If you are a swimmer, opt for a swim cap. Be mindful that even your shower H2...
The Environment Can Cause Damage to Hair Color
Shampoos, conditioners, hair sprays, waxes, aerosols, etc. can leave a yellowish deposit on the hair. This does not only happen on light hair, but it’s harder to detect in dark hair. Even applying too much heat from a hot tool can create a yellowish ...
Hair Color Damage Caused by Styling Products and Tools
OLAPLEX
The only patented system to noticeably repair extreme damage—turn dry, brittle hair into soft, shiny, and more resilient hair.
OLAPLEX No. 4P Blonde Enhancer Toning Shampoo cleanses, tones and repairs while keeping hair hydrated from roots to ends. This highly-concentrated, sulfate-free shampoo forms a rich lather to neutralize brassiness and boost brightness after one use.
No.4P Blonde Enhancer Toning Shampoo - OLAPLEX
No.5P Blonde Enhancer Toning Conditioner is not just another purple conditioner. This nourishing, root-to-tip formula locks in high-def brightness and neutralizes yellow, brassy tones as it hydrates without weighing hair down. OLAPLEX Bond Building T...
33.81 oz No.5P Blonde Enhancer Toning Conditioner - OLAPLEX
A reparative conditioner that leaves hair easy to manage, shiny and healthier. OLAPLEX N°5 Bond Maintenance Conditioner benefits all damage-prone hair types and textures.
8.5 oz No.5 Bond Maintenance Conditioner - OLAPLEX
Infused with patented OLAPLEX Bond Building technology, No.8 Bond Intense Moisture Mask is a highly concentrated reparative mask that adds shine, smoothness and body while providing intense moisture to treat damaged hair. Hair so visibly healthy, you...
No.8 Bond Intense Moisture Mask - OLAPLEX
OLAPLEX Unbreakable Blondes Mini Kit is a limited-time, starter-sized set of the weekly hair routine for brighter, stronger, visibly healthier blonde, lightened, and gray hair.
Unbreakable Blondes Mini Kit - OLAPLEX
davines
Maintain beautiful, rich color with a hair care system formulated to intensify all hues, whether naturally colored or cosmetically-enhanced.
Color-enhancing purple shampoo for platinum and cool blonde tones. Alchemic Shampoo Silver intensifies and illuminates these natural or colored blonde shades.
ALCHEMIC Shampoo Silver
Color-enhancing purple conditioner for platinum and cool blonde tones. Alchemic Conditioner Silver intensifies and illuminates these natural or colored blonde shades.
ALCHEMIC Conditioner Silver
Gentle shampoo to cleanse and clarifies blondes tones, providing nourishment to natural and cosmetically treated hair.
Silkening Shampoo
This intense cosmetic treatment to reinforce blondes. Thanks to the Biacidic bond complex and the Baobab extract it strengthens the hair fibre, helping to prevent breakage, for nourished hair, immediately brightened.
Intense Treatment
Extra-shine fast acting serum to reinforce blondes. Thanks to the innovative formula enriched with Biacidic bond complex and Illuminating amino concentrate it strengthens and repairs the hair fiber, gives extra-shine, prolonging the brightness of the...
Instant Bonding Glow
Brightening thermal leave-on fluid for blondes. Provides hydration, shine, and heat protection. Thanks to the patented Fortifying Botanical Shield, it gives elasticity and vigour to the hair fiber, helping to extend the duration of the blowdry.
Sheer Glaze
R + CO
Designed to give men and women their best hair possible, R + CO creates a wide range of hair care products for the bold, unique and everyone in between. Founded by hair care industry legends Howard McLaren, Thom Priano and Garren, the vegan line incl...
Head for the bright lights with SUNSET BLVD. Mild enough for daily use, this shampoo makes blondes extra bright and grays fantastically silver— all without the brassy tones.
R+Co Sunset BLVD Daily Blonde Shampoo
SUNSET BLVD Conditioner is the natural second step to getting the brightest, sparkliest, softest blonde and gray hair — even when used daily — without any brassiness.
R+Co Sunset BLVD Daily Blonde Conditioner
Tone is everything. Experience rejuvenated, vibrant color and super-soft, detangled hair — without residue. Formulated with naturally derived pigments, from the Violet Flower complex, specifically for blonde, gray and white hair, this luxe masque is ...
R+Co Sunset Blvd Blonde Toning Masque
When grays or natural color start peeking through, touch it up with BRIGHT SHADOWS Root Touch-Up Spray from R+Co. This touch-up spray is designed to temporarily cover roots or unsightly gray hair until your next shampoo session and between salon visi...
R+Co BRIGHT SHADOWS Root Touch-Up Spray
Revitalize hair that’s been lifted too many levels with this sparkling blonding crème. It smooths, mends and tones while working to close cuticles, hydrate, and correct unwanted yellow tones. Hair is left bright, soft, and shiny.
R+Co Sunset BLVD Blonde Toning Styling Crème
Hair color boasts mirror-like shine when hair is healthy and hydrated. This opalescent, rich creme formula provides deep hydration, enriches color and seals damaged cuticles so that hair reflects light like glass. Enjoy vibrant, fresh, salon-like col...
R+Co GEMSTONE Ultra Shine Glossing Treatment
Kristin Ess
The cult-favorite Kristin Ess line is an affordable collection of luxury hair products.
The One Purple Shampoo from Kristin Ess Hair is a sulfate-free, highly-pigmented ultra-violet shampoo that instantly tones natural and color treated blondes and brunettes, removing unwanted yellow tones in hair while cleansing. If you like ashy or pa...
Kristin Ess Hair Purple Shampoo for Blonde, Brunette, Silver + Grey Hair, Anti Brass + Yellow Tones
The One Purple Conditioner from Kristin Ess Hair reduces brassiness while reviving moisture + enhancing shine on natural and color treated blondes + brunettes. Take at-home toning one step further with this ultra-nourishing purple conditioner. Great ...
Kristin Ess Hair One Purple Conditioner, Tones + Moisturizes Blonde, Brunette, Silver + Grey Hair, Anti Brass + Yellow Tones
Whether you want to add or refresh color, this conditioner will gently deposit pigment. You can apply on wet hair or on dry hair for a more intense result. All shades are free of ammonia and peroxide.
Kristin Ess Color Depositing Conditioner
If you like ashier tones, you can use this every time you shampoo. If you want more neutral tones, use it every other time you shampoo to balance out unwanted brassiness. And yes, this set can be used on color treated or naturally blonde hair.
Kristin Ess "The One" Purple Shampoo and Conditioner Set
This in-shower treatment is formulated to instantly boost vibrancy and shine, while neutralizing warmth on color treated or naturally ultra light blonde hair. It will help you keep your color looking fresh, shiny and healthy between appointments.
Kristin Ess The One Signature Hair Gloss - Platinum: Icy Translucent Ash
Pravana
The Perfect Blonde Purple Treatment is proven to neutralize unwanted yellow tones and improve manageability.
Neutralize unwanted yellow tones in blonde, silver or highlighted hair with PRAVANA'S THE PERFECT BLONDE Purple Toning Conditioner, proven to reduce breakage, add shine and moisturize dry strands.
The Perfect Blonde Conditioner - Pravana
PRAVANA'S The Perfect Blonde Purple Toning Shampoo helps neutralize unwanted yellow tones in the hair while brightening, providing moisture, adding shine and reducing breakage.
Travel Size The Perfect Blonde Shampoo - Pravana
PRAVANA'S The Perfect Blonde Leave-In Treatment neutralizes unwanted yellow tones in blonde, silver or highlighted hair while improving manageability, adding shine and providing thermal protection up to 450 F (232 C).
Travel Size The Perfect Blonde Seal & Protect Leave-In Treatment - Pravana
Clairol Shimmer Lights
All of the blonde, none of the brass. Clairol Professional’s Shimmer Lights Blonde Toning products contain purple pigments which tone down brass after just one use on blonde, highlighted or silver hair. The Blonde Toning Shampoo instantly brightens a...
Shimmer Lights Conditioner is a rich blend of emollients, moisturizers and color refreshers that renews faded highlights and brightens gray hair.
Purple Conditioner for Blonde & Silver Hair - Shimmer Lights
Shimmer Lights Violet Toning Mask provides the perfect balance of violet toning and deep conditioning to keep blonde hair bright and shimmering.
Shimmer Lights Violet Toning Mask - Shimmer Lights
amika
bust your brass routine- all blondes welcome
Achieve your brightest and healthiest blonde while you wash. This shampoo strengthens, repairs, and hydrates dry, damaged strands while toning yellow, brassy hues with Bond Cure Technology, quinoa protein, plant butters, and ultra-violet pigments.
Bust Your Brass Blonde Purple Shampoo
Achieve your brightest and healthiest blonde while you wash with this purple conditioner. It strengthens, repairs, and hydrates dry, damaged strands while toning yellow, brassy hues with bond cure technology, quinoa protein, plant butters, and ultrav...
Bust Your Brass Blonde Purple Conditioner
Bring blonde back to life with this luxurious, ultra-hydrating mask that’s clinically shown to intensely brighten, tone, hydrate, strengthen, and repair hair with bond cure technology, plant butters, quinoa protein, and ultra-violet pigments. After o...
Bust Your Brass Cool Blonde Purple Intense Repair Hair Mask
This clinically tested gift set leaves blonde, gray, and silver hair noticeably toned, hydrated, strengthened, and repaired. The Bust Your Brass Blonde Purple Shampoo and Conditioner cleanse and condition while simultaneously toning and repairing hai...
Mini Bust your Brass Purple Shampoo & Conditioner Set
Joico
Staying true to your hue has never been easier.
This unique, color-correcting formula preserves cool blondes and silvery grays - banishing unwanted yellow, warm tones while protecting vibrancy. Powerful ingredients strengthen and defend hair against the elements.
Color Balance Purple Shampoo Eliminates Brassy/Yellow Tones in Blonde/Gray Hair - Joico
This unique, color-correcting formula preserves cool, icy blondes and silvery grays, with a nourishing, hydrating detangler that actually safeguards the vibrancy of color-treated hair.
Color Balance Purple Conditioner - Joico | Ulta Beauty
Joico Blonde Life Violet Shampoo’s powerful-but-gentle, sulfate-free formula banishes those unwanted yellow tones, so blonde hair gets instantly back to that coveted cool, bright, protected shade you know and love.
Blonde Life Violet Shampoo for Cool, Bright Blondes - Joico
Formulated with an exotic blend of rich Tamanu and Manoi oils, Joico Blonde Life Violet Conditioner offers moisture, protection, and the power to banish unwanted yellow tones that can creep into highlighted blonde hair.
Blonde Life Violet Conditioner for Cool, Bright Blondes - Joico
Just a drop or two of Joico Brilliant Glow Brightening Oil, and you'll instantly experience extraordinary, crystal-clear shine; hair that's 7X stronger; free of frizz; and silky-smooth strands that are protected and nourished.
Blonde Life Brilliant Glow Brightening Oil - Joico
Joico Blonde Life Brightening Masque magically softens hair, hydrates highlighted strands, and amps up the gleam, by counteracting unwanted trace minerals that result in dullness and yellow tones in a single, 5-minute treatment.
Blonde Life Brightening Masque - Joico
Wella
Refreshes and maintains the brightness and vibrancy of natural or highlighted blondes. This violet shampoo prevents natural or colored blonde hair from yellowing and helps to eliminate brassiness while leaving hair soft to the touch.
Wella INVIGO Blonde Recharge Color Refreshing Shampoo, for cool blonde tones, helps to fight brass and maintain the color of blonde tones.
Invigo Blonde Recharge Cool Blonde Purple Shampoo - Wella
Wella's ColorMotion+ Conditioner is a moisturizing color reflection conditioner that helps restore hair surface quality for radiant light reflection.
ColorMotion+ Conditioner - Wella
Wella's ColorMotion+ Structure+ Mask is an intensive restructuring mask for colored hair that provides strengthened hair structure, shine and lasting manageability. With bond structuring agent from WellaPlex.
ColorMotion+ Structure+ Mask - Wella
Nexxus
Our scientists have developed a one-of-a-kind PROTEINFUSION blend infused with Elastin Protein and Quinoa along with other ingredients to create Color Assure formulas that result in long-lasting color vibrancy for up to 40 washes.
We know that hair is made of around 90% proteins, which is why we use advanced scientific methods to identify the protein needs of each hair type. We create customized formulas, with proteins, to bring your hair back to life. Nexxus Blonde Assure Pur...
Nexxus Blonde Assure Purple Shampoo Color Care Shampoo for Blonde Hair
Paul Mitchell
Cools Brassiness • Eliminates Warmth
Turn up the heat with Hot Off The Press from Paul Mitchell. This quick-drying heat protection hairspray helps protect strands when styling with hot tools.
Flexible Style Hot Off The Press Thermal Protection Hairspray - Paul Mitchell
Oribe
THESE ARE THE PRODUCTS OF THE HAIR OBSESSED
The Bright Blonde Shampoo from Oribe works to maintain vibrancy on color-treated hair. Perfect for correcting brassiness and yellow tones, this violet shampoo also works to brighten your natural highlights, unveiling shinier and healthier-looking hai...
Oribe Bright Blonde Shampoo for Beautiful Color
Oribe Bright Blonde Conditioner has been formulated to help lock in color and prevent it from fading while keeping your tresses both nourished and soft. Infused with nourishing jojoba and keratin to help combat damaged hair, this color conditioner he...
Oribe Bright Blonde Conditioner for Beautiful Color
Achieve smoother and healthier-looking locks with help from Oribe's Split End Seal. Clinically proven to fortify and preserve hair color, this silky formula is enriched with a bevy of stellar ingredients, such as carob tree extract, vegetable protein...
Oribe Split End Seal Beautiful Color Treatment
Bring the salon home with Oribe's Masque for Beautiful Color. With a packed formula of ceramides and keratin, this hydrating hair mask targets and corrects frizzy and damaged-looking hair. This powerful, yet nourishing formula treats your hair to int...
Oribe Masque for Beautiful Color
Style au naturel. This lightweight balm, formulated for fine-to-medium strands, defines heatless styles and air-dried waves alike. Our Curative Blend strengthens fragile hair while fermented yerba mate extract adds a healthy, glossy shine. Hair is le...
Oribe Hair Alchemy Heatless Styling Balm