Discover the hottest Ulta Beauty must-haves for 2025—from viral makeup favorites and skincare essentials to celeb-approved haircare. These top picks are trending for a reason!
Sections
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đź’„ Makeup Must-Haves
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✨ Skincare Essentials
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💇‍♀️ Haircare Favorites
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🏆 Award-Winning Products at Ulta
đź’„ Makeup Must-Haves
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Charlotte Tilbury Airbrush Flawless Foundation offers full coverage with a natural matte finish, blurring imperfections and giving a smooth, airbrushed look. Lightweight yet long-lasting, it’s infused with skincare ingredients to help reduce wrinkles...
Airbrush Flawless Foundation - 3 Neutral - Full-coverage
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e.l.f. Power Grip Primer is a gel-based, hydrating face primer that smooths skin while gripping your makeup to help it last longer. Its sticky gel formula locks makeup in place, preps, and smooths to perfection, and keeps skin hydrated with a long-la...
Power Grip Primer
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A $9 lipstick praised for its luxe packaging and pigmented formula, offering a budget-friendly alternative to high-end brands.
Spiced Petal Petal Pout Lip Color - FLOWER Beauty
✨ Skincare Essentials
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At just $14, this toner helps reduce the appearance of pores and uneven skin tone.
Good Molecules - 4.0 oz Niacinamide Brightening Toner
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A non-invasive tool that targets sagging skin and wrinkles, offering microcurrent treatments at home.
NuFACE - MINI+ Petite Facial Toning Microcurrent Kit
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A gentle cleanser endorsed by celebrities like Gigi Hadid and Megan Thee Stallion, suitable for sensitive skin.
8.0 oz Daily Facial Cleanser, Face Wash for Sensitive Skin - Cetaphil
💇‍♀️ Haircare Favorites
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Jennifer Aniston’s haircare line offers this lightweight detangler that enhances shine without heaviness.
LolaVie - 5.0 oz Glossing Detangler | Ulta Beauty
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Formulated with peppermint and rosemary, this shampoo aims to strengthen and thicken hair.
Bondi Boost
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Launched in Ulta stores in April 2025, this line offers products inspired by global hair rituals, focusing on nourishing and repairing hair.
CÉCRED
🏆 Award-Winning Products at Ulta
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A weightless, invisible sunscreen that doubles as a primer.
Supergoop!
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A universally flattering bronzer for a natural-looking tan.
Benefit Cosmetics Original Hoola Matte Powder Bronzer
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The iconic makeup sponge for seamless application.