Weightless, water-based gel formula ensures a strong yet flexible hold—never stiff, sticky, or crunchy.
Brow Harmony Tinted Flexible Lifting Gel
A self-priming and self-setting foundation with buildable, medium to full coverage and a natural matte finish that brings out the best in your skin.
True to Myself Natural Matte Longwear Foundation
Celebrate the special women in your life with this limited-edition gift set featuring Rare Eau de Parfum in both a full-size and 10mL travel spray.
Rare Eau de Parfum Fragrance Gift Set
Three Soft Pinch essentials in one travel-ready set, with a full-size Soft Pinch Matte Bouncy Blush, a Soft Pinch Liquid Blush Mini, and a set-exclusive Soft Pinch Tinted Lip Oil Mini—all in bestselling shade Worth (true rose)
Soft Pinch Cheek & Lip Trio
An easy-to-use eyeshadow palette of essential neutrals in matte and metallic finishes—thoughtfully curated to add depth and dimension to any look with smooth, blendable, crease-resistant shades that last.
Essential Neutrals Eyeshadow Palette
An easy-glide, waterproof liquid eyeliner that lays down the perfect rich, matte brown color with expert precision every time
Perfect Strokes Matte Liquid Liner - Brown
A super lightweight liquid that instantly brightens, hydrates, and awakens undereyes with sheer to medium coverage for a fresh, radiant look in a flash.
Positive Light Under Eye Brightener
Take your lashes and brows to the next level with Selena’s go-to essentials, featuring Perfect Strokes Universal Volumizing Mascara (travel size) to lift, lengthen, and volumize lashes, and Brow Harmony Flexible Lifting Gel (full size) to sculpt and ...
