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Some Makeup Dupes You’ll Love in 2025
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items “Why splurge on $40+ makeup when the drugstore aisle has products that perform just as well? This list rounds up the best makeup dupes that give you the same luxe look, staying power, and glow—without the designer price tags. From foundation to lipst...
This drugstore cult favorite gives you thick, fluttery, voluminous lashes without the clumps. With its soft wavy brush and long-lasting formula, it creates the same dramatic effect as high-end mascaras—at a fraction of the price.
L'Oreal Paris Voluminous Lash Paradise Mascara
A bold lip that actually stays put. This formula glides on creamy, dries to a true matte, and lasts through meals, coffee, and late-night hustle. The pigment payoff rivals high-end liquid mattes for under $10.
Huda Beauty Lipstick vs Maybelline Lipstick
Smooth, blurred, flawless. This primer grips makeup and gives your skin that soft-focus finish luxury primers are known for. It melts into the skin and minimizes pores instantly, keeping makeup locked in all day.
Splurge vs Save: We compare the Tatcha Silk Canvas with the elf Poreless Putty ...
The ultimate peachy-pink glow. With just the right touch of shimmer, this blush lights up your cheeks like a high-end product, but with drugstore pricing that makes it a must-have in every kit.
Splurge or Save: Nars Orgasm vs Milani Luminoso - Analisa MUA
High shine, silky smooth, non-sticky—everything you want in a gloss. NYX Butter Gloss gives your lips a luxe look with endless shade options, delivering the same shine and comfort as its pricier rival.
Affordable Fenty Beauty lip gloss bomb dupes? : r/Sephora
A radiant glow that doesn’t quit. This highlighter melts into the skin with a buttery finish, catching the light in all the right places. It’s blinding in the best way—without the $40 price tag.
MegaGlo™ Highlighting Powder | Precious Petals
These creamy, bouncy shadows deliver insane pigment and sparkle. With just one swipe, you’ll get that high-end, foiled effect on your lids for a price that makes it easy to stock up on multiple shades.
Shop Super Shock Shadow | Bold, Long-Lasting Eyeshadow
Creamy, rich, and timeless, this lipstick shade is the perfect everyday nude with a hint of warmth. The formula feels luxurious, applies smoothly, and gives you that satin finish loved by makeup artists everywhere.
Super Lustrous™ Lipstick - With Moisturizing Formula!
Silky, blendable, and sun-kissed perfection. This bronzer smells like vacation and blends seamlessly into skin, delivering the same warm, natural glow as high-end powders—without the steep price.
Butter Glow & Go™ Multiuse Stick | Beachy Pink
Lightweight yet buildable, this foundation controls shine and blurs imperfections beautifully. With a wide shade range and flawless finish, it easily rivals prestige formulas at just a fraction of the cost.
Fit Me® Matte + Poreless Foundation Makeup
Dewy, radiant, lit-from-within. This glotion can be worn alone or under makeup to give your skin the same filtered glow as luxury complexion enhancers. Affordable radiance in a tube.
L'Oreal Paris True Match Lumi Glotion Glow
Ultra-precise and easy to use, this skinny brow pencil fills, defines, and shapes brows naturally. It has the same smooth glide and staying power as high-end options, but at a drugstore price point.
Micro Brow Eyebrow Pencil | NYX Professional Makeup
Wet n Wild PhotoFocus Foundation
Photo Focus™ Matte Foundation | Porcelain
This viral favorite lives up to the hype. It gives your skin an instant glow boost, smoothing and blurring while delivering a radiant finish that looks like luxury bottled up—without the luxury price.
Photo Focus™ Matte Foundation | Porcelain
Full coverage that feels lightweight and breathable. This foundation covers imperfections, evens tone, and lasts all day, giving you a high-end flawless finish at a budget-friendly price.
Conceal + Perfect 2-In-1 Foundation and Concealer