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Marketing & Growth Mastery Hub 🎯
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Sofia Melissa Cerna Meneses profile picture
Sofia Melissa Cerna Meneses
Everything you need to sharpen your digital marketing skills in one place — SEO, social, email, analytics, and growth tactics. These are resources I trust to keep me learning, growing, and ahead of the curve.
 
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The IBM Digital Marketing & Growth Hacking Professional Certificate is an excellent program for anyone looking to strengthen their marketing skill set with practical, in-demand expertise. It covers the essentials — SEO, paid media, content, email...
IBM Digital Marketing and Growth Hacking
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The Digital Advertising course on Coursera is a must if you want in-depth, actionable knowledge about paid media. It goes beyond basic marketing theory — you learn how to structure SEM campaigns, conduct keyword research, manage budgets, and optimize...
Digital Advertising
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The Digital Marketing Analytics course from Smith School of Business is perfect if you want to strengthen your ability to make data-driven marketing decisions. It covers SEO/SEM metrics, web analytics, A/B testing, KPIs, and even touches on AI and bi...
Digital Marketing Analytics
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The Google Ads for Beginners guided project is ideal if you want hands-on experience in search advertising without getting overwhelmed. In just about 2 hours, you’ll be walked through setting up your Google Ads account, building campaign structure, c...
Google Ads for Beginners (Short Course) | Coursera
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The Create a Google Ads Search Campaign guided project is a fantastic way to get practical, real-world experience with search advertising. In just 2 hours, you’ll walk through everything from defining campaign goals and setting targeting, to choosing...
Create a Google Ads Search Campaign
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The Meta Social Media Marketing Professional Certificate is one of the strongest foundations you can build if you want to work with social media in a serious way. It’s beginner-friendly — no prior experience needed — and covers everything from creati... If you want credibility, practical skills, and a pathway into roles like Social Media Manager, Specialist, or Performance Advertising, this cert delivers. Highly recommended for building both confidence and portfolio.
Meta Social Media Marketing
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The Google Digital Marketing & E-commerce Professional Certificate is a great choice if you want to build a solid foundation in online marketing and e-commerce. It’s beginner-friendly and covers essentials like SEO, social media, email campaigns,...
Google Marketing Digital e E-Commerce
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The Ultimate SEO Course 2025: Beginner to Advanced SEO with AI is an excellent investment if you want both foundational understanding and cutting-edge tactics. It doesn’t assume prior experience — you’ll start with SEO basics, then move into keyword ...
Ultimate SEO Course 2025: Beginner to Advanced SEO with AI
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The LinkedIn Ads MasterClass 2025 – All Campaigns & Features course is a fantastic pick if you want to learn every major type of LinkedIn campaign—from website visits and remarketing to lead gen, conversation ads, video/carousel formats, and more...
LinkedIn Ads MasterClass 2025 - All Campaigns & Features
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If you want to level up your ad game, the DV360 Master Course is one of the best hands-on trainings out there. It walks you through everything from the basic layout of DV360, setting up campaigns, dynamic remarketing, all the way to advanced targetin...
Programmatic Advertising/DV360 Master Course
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The Pinterest Marketing & Advertising: Beginner to Advanced 2025 course is a standout for anyone wanting to build traffic, leads, or sales from Pinterest—even with no prior experience. You’ll learn stuff like creating high-converting pins (even u... What makes this course especially useful: • It’s updated for 2025, so strategies are current.Comes with done-for-you graphic templates to speed up design work. • Covers both organic content + paid ads, so you get a complete toolkit. In short: if you ...
Pinterest Marketing & Advertising Beginner To Advanced 2025
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This Domestika course, “Developing a Digital Media Plan”, taught by Foncho Ramírez-Corzo, is perfect if you want to learn how to design and execute a full digital advertising strategy from scratch. It takes you through every step — from defining your...domestika.org) What I like most: It’s practical and structured — you’ll finish the course with a real, actionable media plan. Beginner-friendly, no prior experience needed (just basic Excel skills). Foncho’s professional background in digital marketing gives ever...
Diseña tu Plan de Medios Digitales 📈
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The Search Engine Optimization (SEO) with Squarespace guided project is a fantastic pick if you want to learn how to make your Squarespace site more discoverable. In about 2 hours, you’ll get hands-on experience optimizing site-level SEO, local searc...
Search Engine Optimization (SEO) with Squarespace (Short Course) | Coursera
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Semrush’s On-Page SEO Essentials course is perfect if you want to turn keywords into cash-flowing pages. In about an hour, you’ll learn how to optimize title tags, meta descriptions, content structure, internal linking, images, and more—all using Sem... • Covers what really moves the needle: content optimization, internal linking, tag structure. • Free & certificate-backed—great value. If you want to power up your site’s SEO using industry tools and go from “just keywords” to “pages that actuall...
On-Page SEO Course: Master Optimization with Semrush Tools and Techniques - Semrush Academy
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Semrush’s How to Incorporate PPC Into Your Marketing Strategy is a solid course for marketers who want to elevate PPC from a standalone tactic to an integral part of their full strategy. You’ll learn how to optimize conversions, align PPC with broade... What stands out: – It’s designed for real-world relevance: not just theory, but how to integrate PPC into your overall marketing mix to drive results. – You’ll pick up insights about conversion rate optimization (CRO), defining true conversions, and ... – The lessons are concise and purposeful — good for busy professionals who want actionable knowledge without fluff.  If you want to grow in performance marketing or be able to lead marketing strategy that includes paid advertising (not just run campaigns), this course gives you both the language and framework to bridge that gap.
Learn How to Boost Conversions with PPC - Semrush Academy
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