These are the e.l.f. gems I always keep on hand for soft glam, creamy, blendable, and glow-giving.
Quick to apply, easy to love, and perfect for the cozy chaos of real life.
Sections
5
👁️ Eye & Lash Essentials
💗 Blush, Glow & Color Pops
✨Base & Skin Prep Favorites
🌸 SoftlyMarieCo Picks
💄 Lips: Natural, Glossy, Soft
👁️ Eye & Lash Essentials
Brows, mascara, setting, and the simple details that pull a soft look together in seconds.
Works great and has a comb and brush
Brow Laminating Gel - Clear-Drying Brow Gel | e.l.f. Cosmetics
Works nice for length and easy to wash off
Lash XTNDR Mascara
Good for volume with natural look
Big Mood Volumizing Mascara
I love this dupe for "the other" mascara
Walmart Supercenter
Such a great combo
Liquid Eyeliner & Eyeliner Pencils
Comes in many beautiful summer and colors but need to warm up to use hard to swipe
No Budge Long Lasting Eyeshadow Stick
Adds volume without clumping too badly. A good everyday mascara when I want definition, not drama
Lash It Loud Volumizing Mascara
💗 Blush, Glow & Color Pops
Creamy blushes, soft highlighters, and easy pops of color that make my face look awake, warm, and naturally pretty
I have the roses. Version and works so well very luminous great for a glow
Love the one with shimmer blends well and look natural
Putty Cream Blush | e.l.f. Cosmetics
I like this but use a blush and not the bad it goes on to heavy with the pad
Camo Pressed Powder Foundation | e.l.f. Cosmetics
When you have to much red helps calm the look whwn using under concealer or foundation
Corrective Concealer | e.l.f. Cosmetics
Love the champagne color it's just the right amount of shimmer
Halo Glow Liquid Highlighter Wand
Blends very well easy to use love the puff and a little goes along way
Halo Glow Liquid Contour Wand
Works so well under makeup and gives a nice glow
Bronzing Drops Tinted Serum
ICompact, affordable, and surprisingly good quality. Easy neutrals for everyday wea
Bite-Size Mini Eyeshadow Palette
✨Base & Skin Prep Favorites
These are the e.l.f. gems I always keep on hand for soft glam — creamy, blendable, and glow-giving.
Quick to apply, easy to love, and perfect for the cozy chaos of real life.
Always have this stocked up when they have it the contour and bronze I love
Powder Contour Palette | e.l.f. Cosmetics
Works great for all day make sure to shake first when using
Stay All Day Blue Light Long Lasting Setting Spray | e.l.f. Cosmetics
Gives just enough shine
Daily Dew Highlighter Stick | e.l.f. Cosmetics
Amazing foundation wears well does have a full coverage look
e.l.f. Flawless Satin Foundation, Lightweight
Melts makeup gently without stripping my skin. Great first cleanse and feels very skin-friendly.
Holy Hydration! Makeup Melting Cleansing Balm
Love this soaks on skin not leaving no greasy feeling and calms my skin and very lightweight
PLZ Clarify Non-Comedogenic Facial Oil
Lightweight, calming, and made to help refine pores + soothe visible redness.
Even my sensitive, acne-prone skin said “okay… I see you.” 🤍
PLZ Clarify Non-Comedogenic Facial Oil
🌸 SoftlyMarieCo Picks
My favorite e.l.f. picks for smooth base, natural glow, and everyday complexion — lightweight, blendable, and made for real-girl mornings.
I prefer this set out of them all
Makeup Brush Sets - e.l.f. Cosmetics
Beautiful colors for every occasion
Value Kits & Gifts
Great for dry skin all you need to have a glow
Skincare Sets & Collections
Creamy, easy, and doesn’t crease. Perfect for soft everyday looks when I don’t want to think too hard.
No Budge Long Lasting Eyeshadow Stick
Full coverage but still wearable. A little goes a long way and it holds up well throughout the day.
16-Hour Camo Full Coverage Concealer
💄 Lips: Natural, Glossy, Soft
Lip oils, balms, tints, and the soft finishing touches that bring the whole look together — glossy, hydrated, and effortless.
Always in my purse for quick touch ups
Glow Reviver Tinted Lip Oil | e.l.f. Cosmetics
I like this but it can be rough
Sugar Lip Exfoliator - e.l.f. Cosmetics
My all time favorite lip liner in mauve
Love Triangle Vegan Lip Liner Pencil
Amazing pigment beautiful colors
O FACE Satin Lipstick
Love the shine and tingle it gives
Lip Plumping Gloss
Hydrating, comfy, and perfect for no-makeup days. I keep this nearby for soft, cozy touch-ups.
