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20 Books Tim Cook, Bob Iger and Richard Branson Recommend
20
items Books that Apple's Tim Cook, Disney's Bob Iger and Virgin's Richard Branson have named as favorites or told people to read. It is a mix of classic novels, memoirs, history and a few business books, each linked to where they said it. I may earn a smal...
Sections
5
Tim Cook's picks
Bob Iger's nonfiction favorites
Bob Iger's fiction picks
Richard Branson's classics and business picks
Richard Branson's adventure and history picks
Tim Cook's picks
Books the Apple CEO has recommended for their lessons about life, not only business.
Harper Lee's novel about a lawyer defending a Black man in 1930s Alabama, seen through his daughter's eyes. Tim Cook says it is not just for students but for all of us.
To Kill a Mockingbird
A young neurosurgeon's memoir written after his terminal cancer diagnosis. Cook called it phenomenal.
When Breath Becomes Air
Malala Yousafzai's story of speaking up for girls' education in Pakistan and surviving a Taliban attack. Cook has recommended it.
I Am Malala
Bob Iger's nonfiction favorites
History, biography and memoir from Iger's list of favorites.
Joby Warrick's Pulitzer-winning account of how ISIS grew out of the Iraq war. Bob Iger named it among his favorites.
Black Flags: The Rise of ISIS
David McCullough's biography of two bicycle makers from Ohio who taught the world to fly. Iger named it among his favorites.
The Wright Brothers
Bruce Springsteen's memoir of growing up in New Jersey and building a life in music. Iger named it among his favorites.
Born to Run
Ta-Nehisi Coates's letter to his teenage son about being Black in America. Iger named it among his favorites.
Between the World and Me
A former Navy SEAL's illustrated guide to escaping, evading and surviving dangerous situations. A surprising pick on Iger's list of favorites.
100 Deadly Skills
Bob Iger's fiction picks
Two works of fiction Iger named among his favorites.
George Saunders's short stories, funny and dark and kind at the same time. Iger named it among his favorites.
Tenth of December
Fitzgerald's novel about a glamorous couple on the French Riviera and the slow collapse of their marriage. Iger named it among his favorites.
Tender Is the Night
Richard Branson's classics and business picks
More from Branson's list, from childhood classics to modern business books.
J.M. Barrie's story of the boy who wouldn't grow up. Richard Branson put it on his list of 70 books everyone should read, which says a lot about him.
Peter Pan
Orwell's novel of total surveillance, Big Brother and a man who tries to think for himself. Branson put it on his list of 70 books everyone should read.
1984
Adam Grant on how original thinkers spot good ideas, speak up and manage fear. Branson put it on his list of 70 books everyone should read.
Originals
Simon Sinek argues that people follow leaders and companies because of why they do something, not what they do. Branson put it on his list of 70 books everyone should read.
Start with Why
Matthew Syed compares how aviation learns from every failure while other fields hide theirs. Branson put it on his list of 70 books everyone should read.
Black Box Thinking
Richard Branson's adventure and history picks
From Branson's list of 70 books everyone should read.
Nelson Mandela's autobiography, from his childhood to 27 years in prison and the presidency. Branson, who knew Mandela well, put it on his list of 70 books everyone should read.
Long Walk to Freedom
Three generations of women in one family live through a century of Chinese history. It is on Branson's list of 70 books everyone should read.
Wild Swans: Three Daughters of China
Tom Wolfe on the test pilots and the first American astronauts. A natural pick for Branson, who later founded Virgin Galactic.
The Right Stuff
Jon Krakauer's firsthand account of the 1996 Everest disaster. It is on Branson's list of 70 books everyone should read.
Into Thin Air
Stephen Hawking explains black holes, the Big Bang and the nature of time for general readers. It is on Branson's list of 70 books everyone should read.
A Brief History of Time