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Must-have Makeup products

Purple Star emoji 35 items
Instead of following the trends, learn how to do your makeup so that it suits your features. Here are the fool-proof products you need.
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For the angelic face

Foundations, concealers and face products

 
The Allure Code profile picture
Hands down THE BEST foundation, looks like your skin but better, Face App in real life. It is completely acne safe and it is a classic for a reason, I highly recommend this for the most beautiful but natural complexion.
Luminous Silk Perfect Glow Flawless Oil-Free Foundation
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The Allure Code profile picture
For events and for days when you need that extra coverage, this is the best and it's transfer proof! It's the favourite of many celebrities and makeup artist and has been a best seller for years, if you like the porcelain skin look then you will unde...
Estee Lauder Double Wear Stay-in-Place Foundation
 
The Allure Code profile picture
The best concealer from Sephora, it is totally underrated, it makes your eyes look super fresh, you will look 5 years younger and it does not crease at all!
HD Skin Smooth & Blur Undetectable Under Eye Concealer
 
The Allure Code profile picture
The BEST highlighter out there, makes you shine bright like a diamond, worth every penny. It is also perfect for your eyes as an eyeshadow and even for the body.
FENTY BEAUTY BY RIHANNA Diamond Bomb All-Over ...
 
The Allure Code profile picture
If you are looking for something more pigmented then the Diamond Bomb by Fenty then try this one! It is super pigmented, gives a 3D contouring effect - I gifted this to my bestie and she loved it!
Rare Beauty Positive Light Silky Touch Highlighter
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The Allure Code profile picture
The holy grail powder contour, super easy to blend and makes you look extremely snatched.
Flawless Fusion Bronzer Powder 03
 
The Allure Code profile picture
The best powder that will make your face look photoshopped in real life 😇
HD Skin Shine-Controlling & Blurring Setting Powder
 
The Allure Code profile picture
My go to for taking even zero brows to hero, this is perfect to get that laminated look at home + gives the perfect color and it lasts for days.
THICK IT. STICK IT! ™ BROW GEL
 
The Allure Code profile picture
My go-to cream product for contouring! Has the best cool toned shades, super easy to blend and really creates a chiseled illusion.
Wonder™ Stick Contour and Highlighter Stick
 
The Allure Code profile picture
“Oh honey… you wouldn't think I have these cheekbones naturally” - if you read this in Samantha's voice, you need to go and get it. But if you didn't but still want AMAZING cheekbones with something that is super creamy, easy to blend and well pigmen...
Westman Atelier Face Trace Contour Stick

For kissable lips

Lip liners, glosses and lipsticks

 
The Allure Code profile picture
Ruby Woo is the red that looks good on everyone, if generally you hate red lipsticks or you are afraid to wear it/can't find the one that matches your colors then try this one. It has a slight blue hue in it which makes it perfect for everyone.
Ruby Woo Retro Matte Lipstick
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The Allure Code profile picture
My favourite slightly shiny pinkish-nude lipstick, it's super sexy especially when combined with a darker liner!
MAC Satin Lipstick | Myth
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The Allure Code profile picture
A perfect and in my opinion a better alternative to the viral Fenty Beauty chocolate lipgloss, makes your lips look super juicy, beautifully tinted and it smells like chocolate too!
KIKO Cosmetics 3D Hydra Lipgloss 44
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The Allure Code profile picture
The most beautiful liquid lipstick which literally stays on all day and comes in the most striking colors - 155 is my favourite!
Unlimited Double Touch 155 - Limited Edition
 
The Allure Code profile picture
The most extreme plumping lip gloss, instant lip fillers! I have tried many lip plumpers but this one was the most effective so far.
Lip Injection Extreme Lip Plumper
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The Allure Code profile picture
That's it. The perfect nude. Everyone knows the iconic shade and yes, a lot of lip liners are similar but none of this has this exact same shade: this is the perfect nude that somehow gives the illusion of actually melting into your own lip line, so ...
Pillowtalk Lip Liner
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The Allure Code profile picture
The perfect lasting lip liner, number 34 and 35 are the most allure coded. It survives dinners, drinks and even kisses.
Matte lip pencil – Smart Fusion Lip Pencil – KIKO MILANO
 
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This lip liner color is just insane! If you find browns too colorless but reds too bright and clown-ish, you need this shade and you will never go back. Put something lighter in the middle and your plump lips (that will also look bigger) are ready to...
Decade Enhance and Define lip pencil

For the alluring eyes

Eyeshadows, mascaras and more

 
The Allure Code profile picture
Get this and you will not need any other eyeliner ever again! It's a bit tricky to work with at first, but it lasts all day (without being impossible to wash off) and will allow you to draw the most beautiful, precise lines.
Precision Eyeliner
 
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The best truly deep black eye pencil, super long lasting, doesn't smudge and is perfect for tight lining your eyes!
Everlasting Kajal | KIKO MILANO
 
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The hype around this is real! Better than sex? Not for sure, but better than any mascara I've ever tried 😅
Better Than Sex Volumizing & Lengthening Mascara
 
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Makeup by Mario did it! This palette has literally the most beautiful glittery colors and they are super pigmented!
Ethereal Eyes Eyeshadow Palette
 
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This will give you extremely alluring eyes, besides it has such a luxurious feel and has the colors Serena van der Woodsen would wear!
Diorshow 5 Couleurs Couture Eyeshadow Palette
 
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Best cheap lashes from Amazon for the alluring cat eyes!
Newcally Cat Eyes Wispy Faux Mink Lashes 14 Pairs

'90's makeup trend

All the essentials you need to achieve the super alluring '90s makeup look that is now trending again. Think Pamela Anderson and Angelina Jolie and watch everyone being seduced by your beauty.
 
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The best actually cool toned lip liner which compliments the '90's look perfectly. Besides that it's cool toned which is rare (FYI: cool tones are more expensive, so brands usually compensate with warms), it's super long lasting and easy to mix with ...
MAC Lip Pencil "Stone"
 
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The best best best cool toned eyeshadow palette you absolutely need to nail this look. You can absolutely create every '90's look with this palette and the colors are not only beautifully cool toned but super pigmented.
Makeup by Mario Master Mattes® Eyeshadow Palette: The Neutrals
 
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What I love about KIKO besides it's affordability and quality is that they always listen to us! Blue and cool white lipglosses are in and this one will really make you feel like a frozen princess!
3D Hydra Lip Gloss in Frozen Light Blue - Limited edition | KIKOKIKO MILANO
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The Allure Code profile picture
Thankfully, the SATC show was not shy to actually share the ladies' beauty secrets. If you very watching closely, you could spot that Samantha was using a lot of MAC, for example a gloss. And if you want to have the most amazing lip gloss - which is ...
Lipglass Clear
 
The Allure Code profile picture
The best affordable lipliner which is so easy to work with, because it's easy to smudge it towards the inside therefore creating a natural 3D plumping effect. The shade Mahogany is perfect to achieve the iconic '90's dark liner look.
Longwear Slim Lip Pencil in Mahogany | NYX Professional Makeup
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IMO the best way to achieve the iconic '90's brows is to use this "regular" shaped pencil instead of the super thin ones (but sharpen it well), then just smudge the whole thing with a thin brush or a Q-tip and use the attached mini brush. This one is...
Powder Louder Brow Pencil | NYX Professional Makeup
 
The Allure Code profile picture
If you are looking for the perfect nude for the middle of your lips that gives that sexy '90's vibe, you are going to love this one in the shade Peachy Nude!
Smart Fusion Lipstick in Peachy Nude | KIKOKIKO MILANO
 
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For that real frosty '90's eye look, use this one in Matte White. It's not patchy like other whites and is indeed matte.
High Pigment Eyeshadow in Matte White | KIKO MILANO
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The Allure Code profile picture
Beautiful cool toned slightly shimmery pinks (or try the purple one if you are a bit more adventurous) that compliment the '90's vibe perfectly.
Fenty Beauty Cheeks Suede Waterproof Powder Blush
 
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The key to keeping your '90's brow look natural is to brush the hairs into place with an eyebrow gel.
Charlotte Tilbury Legendary Brows Tinted Eyebrow Gel
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The '90's were all about matte skin: the goal is to achieve a super-smooth, airbrushed-looking complexion that looks fresh from the cover of a magazine. The key is to use a full coverage matte foundation like this one.
Born This Way Natural Finish Longwear Liquid Foundation