The AI tools I actually use to run my business day to day — for content creation, marketing, writing, and getting more done in less time. If you're a small business owner curious about AI, start here.
My go-to for drafting emails, brainstorming, outlining content, and thinking through business decisions. If you only try one AI tool, start here.
ChatGPT
The other frontier AI I lean on for longer, nuanced writing and thinking through business strategy — great when ChatGPT's answer feels too generic.
Claude
My design tool for everything visual — social graphics, flyers, presentations, even simple video edits. The Magic Studio AI features (background remover, text-to-image, brand kit) save me hours every week.
Canva
My all-in-one workspace for docs, notes, and project tracking. Notion AI can summarize pages, draft content, and search across everything I've written — it keeps my business organized in one place.
Notion
The behind-the-scenes tool that connects all my other apps and automates the busywork — new form submission triggers an email, a new client triggers a project folder. Set it up once and it just runs.
Zapier
Lets clients and podcast guests book time directly on my calendar without the back-and-forth email chain. Syncs with my calendar so I never get double-booked.
Calendly
Catches typos and tone issues before I hit send — on emails, LinkedIn posts, and client-facing documents. The tone detector alone has saved me from a few messages I would have regretted.
Grammarly
Joins my client calls and meetings to auto-transcribe and summarize them, so I can stay present in the conversation instead of scrambling to take notes. Searchable transcripts are a huge time-saver later.
Otter Meeting Agent - AI Notetaker, Transcription, Insights
Edits video and podcast audio like a text document — cut a sentence, delete a word from the transcript, and it removes the audio too. It also removes filler words and generates captions automatically.
Descript
Not AI, but essential: stores every password, business login, and payment card securely and shares access with a VA or team member without ever revealing the actual password. Cheap insurance for a small business.