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📘 My Favorite Design Books

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This is a list of my recommendations for graphic design and lettering books. If you're interested in getting started with lettering or design, I recommend these resources because they helped me launch my freelance career as a creative professional.
 
Alanna Flowers profile picture
One of my favorite books on type from when I studied Graphic Design. It goes through use cases for type and recommendations for different fonts.
Designing with Type, 5th Edition: The Essential Guide to Typography
 
Alanna Flowers profile picture
This was one of my first lettering books I bought. It's also a workbook with practice pages inside so you can apply what you're learning along the way. Mary Kate's style is so playful and makes lettering feel approachable.
Hand-Lettering Ledger by Mary Kate McDevitt
 
Alanna Flowers profile picture
This was my 1st ever lettering book! Get this book to appreciate the early work of amazing lettering artists creating in different styles.
Little Book of Lettering by Emily Gregory
 
Alanna Flowers profile picture
I loved the original release of this book and now it's been updated with Jessica Hische's latest work! She shares her professional work from over a decade of working with top brands.
In Progress by Jessica Hische
 
Alanna Flowers profile picture
This book is a comprehensive look at how to approach a number of lettering styles including common mistakes to avoid. It's also very well written with stories from Ken's career and beautiful imagery.
House Industries Lettering Manual by Ken Barber
 
Alanna Flowers profile picture
This book is one of my favorites because you get to see Martina's work while learning lettering from sketch to final presentation.
The Golden Secrets of Lettering by Martina Flor
 
Alanna Flowers profile picture
This book by legend Louise Fili is a great reference for Slab Serif type from real-world references in advertisements and signage.
Slab Serif Type by Louise Fili
 
Alanna Flowers profile picture
This is an amazing book for beginners who are interested in hand lettering. It includes projects and practice pages to help you apply what you're learning.
The Art of Hand Lettering for Beginners
 
Alanna Flowers profile picture
This is the book I reference when I'm trying to price my work. It's a comprehensive way to view pricing standards across a variety of creative industries.
Graphic Artists Guild Handbook: Pricing & Ethical Guidelines 16th Edition
 
Alanna Flowers profile picture
This is a great book for freelance creatives who don't know how to setup themselves professionally. Martina goes through everything from finding clients, managing your time, finances, and more.
The Big Leap: Freelancing Guide by Martina Flor