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Clean Girl Makeup Starter Pack: 20 Essentials for That Effortless Glow

Purple Star emoji 20 items
Your go-to guide for the minimalist makeup look that’s all about hydrated skin, fluffy brows, and a fresh, no-makeup vibe. Every product here is low-effort, high-impact — made for clean girls only.
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BASED & GLOWING – Skin First, Always

Dewy, sheer, and breathable.
 
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Your skin, but better — and wetter. Wears like skincare but catches the light like a glazed donut on your cheekbones.
Saie Glowy Super Gel | All-Over Luminizer | Clean Highlighter
 
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A 3-in-1 skin tint that hydrates, protects, and perfects. Light coverage for girls who’d rather skip foundation and still get compliments.
Super Serum Skin Tint SPF 40
 
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Airbrushed but barely there. The kind of skin tint that makes you look like you just came from Pilates with Hailey Bieber.
Positive Light Tinted Moisturizer Broad Spectrum SPF 20 Sunscreen
 
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Your makeup’s best friend — grips without the gunk. Leaves skin bouncy, not sticky.
Hydro Grip Hydrating Face Primer
 
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A dewy serum-oil hybrid that gives you lit-from-within skin — even if you’ve barely slept. Think: "I drink green juice" energy in a bottle.
Futuredew

BROWS + BLUSH – The Woke Up Like This Details

Fluffy brows and sun-kissed cheeks — effortless touches that say I woke up pretty.
 
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The laminated brow look, minus the salon. Gives model-off-duty energy without the commitment.
Brow Sculpt 8.5ml | Clear Brow Gel
 
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For when you want your brows to behave — and stay that way. Creates that feathered, fluffy finish that screams clean and curated.
Brow Freeze
 
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Melts into skin for that fresh-from-the-sun flush.
BeachPlease Tinted Balm for Lips + Cheeks
 
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one dot, and you’re instantly giving sweet girl in a linen dress
Soft Pinch Liquid Blush | Long-Lasting Dewy & Matte Blushes
 
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The OG no-makeup-makeup blush. Effortlessly diffused, always chic.
Cloud Paint

EYES + HIGHLIGHT – Subtle, Never Basic

Minimal shimmer, max impact. For wide-awake eyes and cheekbones that catch golden hour.
 
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Gives cheekbones that glass skin gleam with zero glitter.
Hollywood Beauty Light Wand: Rose Gold Liquid Highlighter
 
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Barely-there wash of color that screams cool girl minimalism. Perfect for low-effort shimmer on high-effort days.
Kosas 10-Second Eye Gel Watercolor Eyeshadow
 
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Defines and lengthens without clumps. Looks like your lashes but better — and never crunchy.
MERIT Clean Lash Mascara
 
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Inner-corner and waterline brightness that tricks everyone into thinking you slept 9 hours.
fake awake™ eye highlight - waterline eyeliner
 
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For the girl who likes her makeup dewy everywhere, even on the lids. Creamy texture + shimmer combo = clean glam.
Satin & Shimmer Duet Eyeshadow

LIPS + LOCK-IN – Glossy, Nourished, Set

Juicy lips, glassy balm, and a setting mist to hold it all in place — clean but polished.
 
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Smells like vanilla clouds and feels like luxury. Hydrates and glosses in one swoop.
Lip Butter Balm, Vanilla
 
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The clean girl holy grail. Color-enhancing, plumping, and almost always sold out — for good reason.
Dior Lip Glow Oil: Hydrating & Protective Lip Oil | DIOR
 
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The Hailey-approved balm that doubles as a glossy topper. Not sticky, just stunningly moisturized.
peptide lip treatment - unscented
 
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Lightweight with a juicy finish. Think: the gloss you wear when you’re not wearing makeup.
Lip Glowy Balm Moisturize & Nourish
 
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Locks everything in with a skin-blurring mist. No cakey finish, just breathable, fresh-faced longevity.
Airbrush Flawless Setting Spray