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must have soft makeup products for a natural glow

Purple Star emoji 30 items
my go-to makeup essentials for a fresh, radiant finish. this collection includes creamy blushes, tinted moisturisers, hydrating lip treatments, and subtle eye products that enhance your natural beauty with a clean, feminine aesthetic.
Sections
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base/skin prep

skin prep is everything. these gentle, glowy favourites hydrate, blur, and smooth—creating that perfect “your skin but better” base before any makeup touches your face.
 
mimi profile picture
gives you the most lovely, dewy skin and my makeup never looks dry and cakey with this. perfect for dry skin!
Skin Food Original Ultra-Rich Cream
 
mimi profile picture
preps my skin really well and doesn’t pill under my makeup!
NYX PROFESSIONAL MAKEUP Plump Right Back Plumping Serum + Primer

skin tint/foundation

the best skin tints and foundations for dewy, flawless skin. whether you want sheer coverage or a more polished finish, these picks are hydrating, long wearing, and perfect for dry or sensitive skin types.
 
mimi profile picture
gives my skin the prettiest natural glow. not glittery, just healthy and smooth. I use it alone for no makeup days or under foundation to add radiance—it’s so affordable too!
Halo Glow Liquid Filter Complexion Booster
 
mimi profile picture
my skin is dry and sensitive, but this foundation always feels like a treat. it glides on smoothly, evens out redness, and gives that soft, luminous finish without clinging to dry patches or irritating my skin. lightweight, breathable, and worth ever...
GIORGIO ARMANI Luminous Silk Foundation 5

blush

my favorite blushes add the perfect touch of soft, natural color to brighten and enhance your cheeks. these creamy, buildable, long lasting blush shades create a fresh, radiant, glowing flush that looks like skin but better, ideal for all skin types ...
 
mimi profile picture
this blush makes me look alive in the sweetest way. i use shade ‘strawberry drip’ and it’s a lovely contrast on my pale skin. it’s juicy, warm, and dewy, like a little sun kissed blush on your cheeks after a walk. creamy, blends like a dream, and nev...
Cheeks Out Freestyle Cream Blush
 
mimi profile picture
this blush gives me the prettiest lit-from-within glow. it blends like a dream, adds a sheer pop of color, and leaves a dewy, healthy flush on the skin. perfect for soft makeup days or layered with powder blush for more drama.
e.l.f. Halo Glow Blush Wand, Rosé You Slay

makeup palettes

 
mimi profile picture
i dust this over my blush when i want to look glowy, not glittery. the finish is soft, luminous, and never too much, just enough to catch the light and make your skin feel like you just walked off a dior runway
Dior Backstage Glow Face Palette

concealer

lightweight, hydrating concealers that brighten, cover imperfections, and provide seamless, natural looking finish. these non drying, buildable concealers are perfect for sensitive and dry skin, helping you achieve flawless undereye and blemish cover...
 
mimi profile picture
this is my go to concealer for bright, hydrated skin. it blends so easily, never looks dry or cakey, and gives just the right amount of coverage. i use it under my eyes and around any redness and it melts in like skincare and leaves a soft, natural f...
Revealer Concealer
 
mimi profile picture
this concealer makes my skin look smooth and naturally perfected, like skin, but softer and more even. it blends in beautifully, never cakes, and the built in brush makes it so easy to apply and always disperses the right amount of product. i use sha...
Dior Backstage Flash Perfector Concealer
 
mimi profile picture
this is one of those concealers i always come back to. it’s lightweight, brightening, and blends so easily which is perfect for under the eyes or quick touch ups. the sponge applicator makes it super easy to use, and it never feels dry or cakey on my...
Maybelline Instant Age Rewind Multi-Use Dark Circles Concealer Medium to ...
 
mimi profile picture
this little tube has changed the game for my chronically dark under eyes. if you struggle with dark circles (especially bluish tones on pale skin), pink pomelo brightens everything up in the softest, most natural way. it melts into the skin like a se...
HUDA BEAUTY #Faux Filter Color Corrector 9ml- Pink Pomelo

bronzer/contour

these bronzers and contour picks are made to flatter, not overpower, especially if you have pale or fair skin. think natural warmth, easy blending, and tones that mimic a real sunlit flush. perfect for soft sculpting, adding dimension, and giving you...
 
mimi profile picture
the elf halo glow bronzer wand is my go to for quick, effortless warmth and radiance. it’s lightweight, buildable, and leaves a soft, dewy finish, never matte or splotchy. i love how easy it is to blend with fingers or a brush, making it perfect for ...
Halo Glow Contour Beauty Wand
 
mimi profile picture
this cream bronzer gives my skin a natural, sunkissed warmth without feeling heavy or cakey. it blends like a dream, melts into the skin, and adds a soft glow that looks like a gentle tan. perfect for creating subtle contour or that just back from th...
Cheeks Out Freestyle Cream Bronzer — Butta Biscuit

lips

from subtle stains to bold pigments, this collection is all about lip products that feel good, look better, and suit every mood. whether you’re into barely there balms or statement shades, there’s something here that’ll make you smile (and maybe reap...
 
mimi profile picture
this shade is a beautiful deep berry brown that adds just the right amount of warmth and richness without feeling too dark on my pale skin. the formula is lightweight and buildable, giving my lips a natural, dewy flush that lasts ages. i love how it ...
peptide lip tint - espresso
 
mimi profile picture
this rich burgundy shade adds a beautiful, deep pop of color that looks stunning against my pale skin. the moisturizing formula glides on smoothly, keeping my lips soft and comfortable all day without drying out. it’s perfect for when i want to eleva...
Bobbi Brown Luxe Moisturizing Lipstick
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mimi profile picture
this lip oil is like a juicy burst of cherry goodness with a sheer, glossy finish that feels super nourishing and hydrating. i love how it gives my lips a natural, fresh flush of color without stickiness. perfect for days when i want a little shine a...
Lip Comfort Oil Hydrating and Plumping Lip Oil
 
mimi profile picture
i use shade serenity and it is a delicate dusty rose that feels soft and natural on my pale skin. it gives a subtle wash of color with a creamy, lightweight formula that keeps my lips feeling hydrated and comfortable all day. perfect for a fresh, eve...
Soft Pinch Tinted Lip Oil
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mimi profile picture
a cheerful, warm coral that brightens up my face instantly. it’s vibrant but not overwhelming, with a smooth, moisturizing texture that feels like a gentle hug for my lips. i love wearing this shade when i want to add a little sunshine to my makeup.
RARE BEAUTY Soft Pinch - Tinted Lip Oil- Happy
 
mimi profile picture
this gloss gives my lips a juicy, peachy glow with a subtle plumping effect that feels refreshing but not overpowering. it’s lightweight and hydrating, perfect for adding a soft shine and a touch of color over any lip look. i love how it leaves my li...
Peach Fever Lifter Plump Lip Plumping Gloss - Maybelline | Ulta Beauty
 
mimi profile picture
okay, seriously, if you want a lip gloss that’s basically your lips but better, you’ve gotta try fenty’s shade fussy. it’s this perfect nude pink that adds just enough shine and subtle color to make your lips look fresh and sooo kissable. the formula...
Gloss Bomb Universal Lip Luminizer
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mimi profile picture
if you want a lipstick that feels both bold and comforting, hudabeauty’s lady boss is such a beautiful deep berry that looks lovely on pale skin like mine. the creamy matte formula glides on smoothly and feels soft on the lips without drying out. it’...
HUDABEAUTY Demi Matte Cream Lipstick Lady Boss
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mimi profile picture
if you love that juicy, just bitten look without sacrificing moisture, this one’s for you. it feels like a lip treatment (so buttery, so nourishing) but looks like the prettiest tinted gloss. it adds the dreamiest pink flush, not too loud, just enoug...
GISOU Honey Infused Lip Oil 8ml - Watermelon Sugar

powder

i have dry, acne prone skin so i’m really picky with powders. these are the ones that don’t cling, cake, or cause breakouts. just soft, breathable formulas that blur pores, set your base, and keep everything looking fresh without drying you out. per...
 
mimi profile picture
for my dry skin girlies—this one’s a gem. it doesn’t cling to dry patches or feel heavy at all. the lightest shade melts into pale skin without looking chalky, and it gives that soft focus finish that makes your whole face look a little more put toge...
Airbrush Flawless Finish Setting Powder: 1 Fair/Pale

eyes/brows

my everyday brow and eye makeup routine: soft, effortless, and flattering on any face. from natural looking brow gels to glowy eyeshadows and lengthening mascaras, these are the products i use to feel put together with minimal effort. perfect for a c...
 
mimi profile picture
a clear brow gel that actually holds. no crunchiness, no flaking, just perfectly brushed up brows that stay in place all day. i use this when i want that fluffy, laminated look without the commitment. it’s beginner friendly, budget friendly, and work...
Eyebrow Glue Instant Brow Styler | NYX Professional Makeup
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mimi profile picture
if you love the sculpted, feathered brow look this is the gold standard. it gives a strong, flexible hold without crunchiness, letting you style your brows however you like: fluffy, slicked up, or naturally brushed out. a little goes a long way, and ...
Anastasia Beverly Hills Brow Freeze
 
mimi profile picture
this mascara lives up to the hype. it’s ultra lengthening, lightweight, and flake free. i honestly get why it’s called sky high because it makes my short lashes soooo long without weighing them down, and somehow, miraculously, still holds its curl ev...
Maybelline Lash Sensational Sky High Mascara
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mimi profile picture
i don’t usually like volumizing mascaras because they tend to feel heavy, clump easily, and make my lashes look overdone. but kylash gives soft, fluttery volume without the weight or stiffness. my lashes still feel light, separated, and natural (just...
Kylash Volume Mascara
 
mimi profile picture
this one surprised me in the best way because it gives real volume and definition without the heaviness. the brush grips every lash, lifts them up, and fans them out so nicely. it doesn’t flake, clump, or smudge on me, even on long days. if you’re lo...
Big By Definition Defining & Volumizing Mascara
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mimi profile picture
i’m a firm believer that you could invest in every luxury mascara and lash serum you want, but none of that will matter if you don’t have a good quality lash curler. the shiseido eyelash curler is one of those quiet essentials that makes a dramatic d...
Shiseido - Eyelash Curler
 
mimi profile picture
these creamy glitter shadows add just the right touch of sparkle without feeling heavy or chunky. i have ray, molten, and foil and i love how they catch the light with a soft shimmer that feels elegant and wearable for day or night. perfect for addin...
Scattered Light Glitter Eye Shadow