Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!

The Official Scenttrack of the '90s: 15 Colognes We All Wore

Purple Star emoji 15 items
Get ready for a major nostalgia trip. The 90s weren't just about grunge and dial-up internet; it was the decade of fresh, clean, and groundbreaking fragrances. We traded the loud colognes of the 80s for something cooler and more understated. This lis...
 
Dalton Barron profile picture
The undisputed king. If the 90s had an official smell, this was it. That perfect, salty aquatic vibe made it the most popular men's fragrance on the planet.
Acqua di Gio Men's Fragrance
placeholder
 
Dalton Barron profile picture
This scent was the 90s. It completely changed the game by being for everyone. The clean, citrus-musk scent was minimalist, cool, and smelled like every mall in America.
Calvin Klein CK One
 
Dalton Barron profile picture
Pure, unfiltered American optimism in a bottle. The blend of apple, mint, and citrus felt so clean and preppy. This was the go-to scent for a casual weekend.
Tommy by Tommy Hilfiger
 
Dalton Barron profile picture
While everyone else was going fresh, Le Male went sweet. The vanilla, lavender, and mint combo was a total standout and became an instant clubbing classic. And that bottle is legendary.
Jean Paul Gaultier Le Male Le Parfum with Lavender & Iris
 
Dalton Barron profile picture
The smell of every high school gym and locker room. That icy blue bottle held a blast of sea-breeze freshness that was sporty, energetic, and incredibly popular.
Polo Sport Fragrance Collection
 
Dalton Barron profile picture
The artsy, sophisticated alternative to Acqua di Giò. The unique, sharp note of Japanese yuzu made it feel minimalist, watery, and very modern.
Issey Miyake L'Eau d'Issey Pour Homme
 
Dalton Barron profile picture
You couldn't miss this one. The army-canteen bottle was so cool, and the scent inside—a crisp, almost sour green apple—was just as unique. It felt edgy and different.
Hugo by Hugo Boss
 
Dalton Barron profile picture
An absolute phenomenon. Curve was THE scent for a first date in the late 90s. Its "spicy, green, magnetic" profile made it a massive hit that almost every guy owned.
Curve Fragrances - Official site of Curve for Men and Curve for Womenn
 
Dalton Barron profile picture
Okay, technically an 80s release, but this scent owned the early 90s and kickstarted the entire aquatic trend. Its influence is so huge, it's an essential part of the 90s story.
Davidoff Cool Water Man Eau de Toilette 6.7 fl oz
 
Dalton Barron profile picture
The sophisticated choice. While others were beachy, D&G was pure Italian Riviera class. A refined blend of citrus, lavender, and a hint of tobacco that felt grown-up and confident.
Pour Homme Eau de Toilette by Dolce & Gabbana Beauty shop
 
Dalton Barron profile picture
Aptly named. This one was different from the freshies, with a unique blend of tobacco flower and juniper. It was romantic, poetic, and truly stood out from the crowd.
Versace The Dreamer Men 3.4 oz EDT Spray
 
Dalton Barron profile picture
Another late-80s icon that exploded in the 90s club scene. This vibrant pink juice is a beast—super sweet, loud, and spicy. It was the total opposite of Cool Water and Le Male's biggest rival.
Joop! Homm
 
Dalton Barron profile picture
his one snuck in right at the end of the decade and hinted at the future. It was one of the first mainstream designer scents to use a coffee note, blending it with lavender. A true pioneer.
Rochas Man Eau de Toilette
 
Dalton Barron profile picture
Classic, understated British elegance. This scent wasn't about shouting; it was a warm, woody, and aromatic fragrance that felt comfortable and timeless. Perfect for a cozy sweater.
Men's Fragrances | Burberry®️ Official
placeholder
 
Dalton Barron profile picture
A perfectly zen way to close out the decade. This aquatic scent felt like a calm pond, with notes of yuzu, lotus leaf, and mint. It's incredibly clean and relaxing.
L'eau Kenzo Pour Homme Eau De Toilette