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Must-Have Beauty Products For Women Over 40 (That Actually Work)

36 items

Bridget Hieb

I’m a 55 year old that has been around the block 12 times when it comes to beauty products. I have finally found products that I love and that actually work for my skin. I’m sensitive to smells, so if I find a good unscented or lightly scented produc...

Sections

Serums & Masks

Cleansers

Sunscreen

Moisturizers

Lips

Hair Care

Serums & Masks

I like to switch up my skincare products so here are some of my faves!!

I stumbled across the CosRX line and I’m in love. This feels so good on my skin and I love that it does not have a scent. As someone over 50, I need all the good stuff in my skin care routine!

CosRX Advanced Snail Radiance Dual Essence Serum

You can’t really go wrong with anything from Glossier. This is one of my favorite serums. It’s light, non-greasy and does not have a scent to it. It applies smooth and leaves your skin feeling hydrated with vitamin C and magnesium.

Glossier Super Glow Vitamin C & Magnesium Serum

I basically inherited large pores from my dad’s side. This ampoule helps to minimize them without making my skin feel heavy or greasy. It goes on super smooth and creamy and feels very light. There is no scent which I love!

Madagascar Centella Poremizing Ampoule

I could eat this mask-it smells so good! It has little jojoba beads in it to exfoliate your skin. As you massage the mask onto your face, it starts to warm your skin. You leave it on for 10 minutes and remove-my skin is always so soft afterwards. Thi...

DRMTLGY Pumpkin Enzyme Mask

I like to throw this serum into my skincare routine a couple times a week. This is great for aging skin to help improve the texture and smooth lines. It contains hyaluronic acid to penetrate more layers of your skin. I’m a fan of a few Kiehl’s produc...

Kiehl’s Vital Skin-Strengthening Hyaluronic Acid Super Serum

Cleansers

Cleansers can be harsh and drying so finding a good one to make my skin feel hydrated is key.

Skinfood is another favorite line of mine. This foaming cleanser works well to clean my pores. This cleanser goes far-you don’t need much to work up a good lather. It doesn’t sting or cause any irritation to my skin. There is also no scent!

Egg White Perfect Pore Cleansing Foam

I like to switch up my skin products and this is a brand I recently tried and absolutely love. The cleanser is clear which automatically just makes me feel like it has clean ingredients. It feels so nice as I’m cleansing; no stinging, just smooth and...

InnisFree Cherry Blossom Glow Jam Cleanser

Sunscreen

All through your life you’re told to wear sunscreen but you never really realize that message until you get older.

A girl can never have too many sunscreen favorites 😍 This sunscreen is at the top of my list when I want a little coverage along with sunscreen protection. It is a mineral sunscreen that goes on white but automatically adapts to your skin color…it i...

Colorescience Sunforgettable Total Protection Face Shield Flex SPF 50

I love Native to begin with but recently discovered this sunscreen on a trip to Hawaii. This mineral sunscreen applies so nicely and doesn’t leave you looking like a ghost. It also does not leave your face feeling greasy! I especially love that this ...

Native Vegan Face Sunscreen | Unscented

Moisturizers

I try to find moisturizers that work with my skin, not against it. I need it to feel moisturizing, not sticky, and one that lasts!

I pair this moisturizer with the Snail Radiance. It applies smooth, non-greasy and leaves my skin soft. It also has no smell, so another reason I love it!

COSRX Oil Free Lotion with Birch Sap

I wish I would have started using this cream earlier! It doesn’t go on heavy and you can actually feel that it’s moisturizing your skin. I use it if I get too much sun, in the winter to keep my skin moisturized and nightly on my neck and chest.

Eucerin Advanced Repair

Whenever I feel a pimple coming on or have a sudden breakout, I pull out my Shea African Black Soap line. This moisturizer keeps my skin feeling light and is geared toward blemish-prone skin so it balances my skin as well.

Shea Moisture African Black Soap Balancing Moisturizer

This tinted moisturizer is another fave of mine. It is another go-to for me when I don’t want to put on makeup and it has SPF. It goes on so light with just the right touch of color for your face. It is also unscented and doesn’t leave your face feel...

DRMTLGY Universal Tinted Moisturizer SPF 46

This cream feels like velvet on my skin. It has high quality ingredients for aging skin. It does have a light scent to it, but it’s very subtle and doesn’t bother me. My skin feels very hydrated after applying and doesn’t feel heavy or sticky.

Kiehl’s Super Multi-Corrective Anti-Aging Cream for Face and Neck

I use this face cream as an extra layer of moisture for my face. It’s a clear cream which makes me think clean ingredients. It’s jelly-like but applies very smooth. They offer several scents but the scent is very light and clean. It leaves my skin fe...

InnisFree Cherry Blossom Glow Jelly Cream

Lips

Your lips are one of the first features that people notice-why not make them look amazing?!

I absolutely love the different flavors and how it feels on my lips. They are very moisturizing and some give your lips just a hint of color. If you get the Original balm, you can also use it as a salve for your skin because the ingredients are amazi...

Glossier Balm Dotcom Lip Balm and Skin Salve

I'm a little picky when it comes to what I put on my lips, but I have fallen in love with some of Mac's lip products. This one is a liquid that has a wand that is similiar to a lip gloss but gives you a really nice smooth color. This liquid lipcolour...

Powder Kiss Lipsticks | M·A·C Cosmetics

Since I tried the liquid lipcolour from Mac, I knew I also had to give the Mac Powder Kiss Lipstick a try. It feels just as smooth and hydrating as the lipcolour did. I cannot tell you how many lipsticks I have tried that ended up being a disappoint....

Powder Kiss Lipsticks | M·A·C Cosmetics

Can you believe this little lip color lasts 12 hours? It goes on so light, but feels moisturizing. The name is true to itself as it does feel like velvet on your lips. So often you have to reapply several times during an evening, but this one will st...

Powder Kiss Velvet Blur Slim Stick | M-A-C Cosmetics

My daughter actually introduced this lip whip to me. She let me try one of her shades and I was immediately obsessed! This lip whip gives you a smooth, hydrating, and subtle color to your lips. The ingredients are organic which is important to me. It...

Kari Gran Natural Lip Balm | Organic Lip Balm

Hair Care

Hair care is a top priority for me especially as I age. I want to keep as much of it around as I can so I try to find products that will keep it healthy with necessary ingredients.

I could go on all day about Moroccan Oil products- I use so much of their product line! They have a few different kinds of shampoos/conditioners depending on your hair type but I love them because they are safe on my colored hair, are sulfate-free an...

Moroccan Oil Shampoo and Conditioners

I have tried a few different dry shampoos when I’ve been in a clutch but nothing has compared to this one. I love that it’s made for dark hair so you don’t get that white chalky look. And as with all the Moroccan line, the smell is heavenly!

Moroccan Oil Dry Shampoo

I have a slight natural curl to my hair so I love using this cream to give my curls some definition vs the crazy frizzy look. It doesn’t feel heavy and doesn’t leave my hair feeling ‘crispy’. And of course, the smell is heaven!!

Moroccan Oil Curl Defining Cream

I love this mousse to give my hair that extra little bounce especially during the winter months. It applies nicely and doesn’t leave my hair feeling crunchy or heavy. Moroccan doesn’t stray from their original scent although the mousse seems closer t...

Moroccan Oil Volumizing Mousse

So L’Oréal offers this in a pen and a spray but I much more prefer the pen. I have tried the spray and for me, it seemed messy-especially since I have dark hair. The pen is so easy and no fuss whatsoever. And it blends into my hair perfectly!

L'Oreal Magic Root Precision Pen for Gray Coverage

Eyes

Your eyes are one of the first features people notice. Whether it’s makeup or hydrating moisturizers, I try to keep them popping!

Every so often I get little white cysts by my eye if I use a cream that is too heavy. This eye cream is light and does not clog the pores around my eye area. I use it morning and night to keep my eye area moisturized-something I definitely need at my...

Provence Beauty 1 fl oz Vitamin C + Collagen Eye

These eyeshadow pencils are the best! They are so versatile -I use the lighter shades to brighten my eyes by putting some color in the inside corners. They go on very smooth and have some amazing moisturizing ingredients.

Thrive Cosmetics Brilliant Eye Brightener Waterproof Eyeshadow Stick

I am always on the lookout for quality eye serums as I have dark circles under my eyes. I like this eye serum because it has the hyaluronic acid, vitamin B5 and caffeine to give my under eyes a hydrating boost. Knock on wood, I’ve managed to keep the...

La Roche-Posay Hyalu B5 Eye Serum with Hyaluronic Acid + 10% Complex

Tools

We all know ladies need their necessary beauty tools😊

Game changer! If you’re over 40-ladies, you know what I’m talking about…where is all this hair coming from??!! Losing it in places you don’t want and growing it everywhere else! This handy shaver comes with three different bikini trimming covers, a n...

Wahl Be Radiant Face & Body Electric Shaver

Primer and Foundation

With so many products saturating the market, if you have problem or maturing skin it’s so important to find the right foundation and shade.

I went for too long in life without this foundation! As my skin aged and with larger pores, it got harder and harder to find a foundation that felt good, looked good and lasted throughout the day. I was so excited when this foundation actually worked...

Crunchi Beautifully Flawless Foundation

I always use this primer before putting on the foundation! It hydrates my skin without making it greasy and helps keep the foundation looking fresh all day. Check out the ingredients…so much good stuff!!

Crunchi Smart Primer | Hydrating Clean Beauty Base

I had heard really great things about this Bobbi Brown foundation so I decided to give it a try. I heard it was great for aging skin, that it was moisturizing and it didn't settle into fine lines or pores. It was all that and more! It felt so light o...

Bobbi Brown Weightless Skin Foundation SPF 15

Concealer

A great concealer is just as important as an amazing foundation. You want to find something that sits well on your skin and covers what you need.

Just like the foundation, this is the best concealer that I have found for my aging skin. It works under my eyes and doesn’t settle into creases which is huge! I just love that it keeps my skin looking natural and not cakey. It can also be used on bl...

Crunchi My Alibi Liquid Concealer

Makeup Collections

Convenient collections that are easy for on-the-go touch ups and traveling!

I just recently found this collection and love that it offers so much in one case! It has nine multi-finish eyeshadows, two blushes, one bronzer and one highlighter. It is so convenient to bring with you for touch ups or for traveling - no messing wi...

Laura Geller Passport to Pretty Travel Face + Eye Palette, The Wanderlust Collection

Brows

Keeping your brows shaped and filled just makes your face pop!

I love this Benefit Brow Microfilling Pen! My brows are starting to thin and get those pesky little grays, so this pen works wonders. I use the deep brown and it blends in perfectly. The three-length brush is genius!

Benefit Brow Microfilling Pen

Powder

Powder is what sets your makeup and gives you a finished look for the day-so important to get a good one!

Let’s talk about powder-I have tried various powders and they just seem to sink into my pores and wrinkles. This brand is great overall but this powder is simply magic. It is white so that seems a little scary, but it goes on and blends with my skin ...

Crunchi Translucent Finishing Powder