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Tools Every Social Media Manager Needs
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items These are the tools, tech, and everyday essentials I use to manage my social media agency efficiently without burning out. Everything on this list earns its spot by making my workflow smoother, saving time, or helping me show up consistently for clie...
Sections
4
Tech & Tools
Content Creation Essentials
Organization & Productivity
Workday Comfort
Tech & Tools
These are the core tech essentials that support my day-to-day work as a social media manager. Each item helps streamline my workflow, improve focus, or make long workdays more comfortable and efficient.
A non-negotiable for my desk setup. It helps keep my screen at eye level, which makes long workdays way more comfortable and saves my neck and shoulders from unnecessary strain.
Best Laptop Stands
This is a game-changer for multitasking. Having a second screen makes scheduling content, reviewing analytics, and juggling multiple platforms so much more efficient.
External Computer Monitor
I use this as a second screen when I’m working remotely or traveling, and it makes scheduling, editing, and managing multiple platforms so much easier without needing a full desk setup.
KYY 15.6'' 1080P FHD USB-C Portable Monitor
I’m someone who has to use a mouse, because trackpads just don’t cut it for me. This one is the perfect size to toss into my work bag, lightweight, and easy to use anywhere, whether I’m at my desk, in a café, or working on the go.
Pebble Mouse 2 M350s - Bluetooth, Slim, Portable
This combo is perfect when I want a clean, portable setup without sacrificing comfort. The keyboard is slim and easy to carry, and the best part is that it can connect to up to three devices, which makes switching between my laptop and phone super e...
Pebble 2 Combo - Wireless Keyboard Mouse
These are my go-to headphones for long workdays. The battery life lasts forever, they’re comfortable to wear for hours, and they help me stay focused whether I’m working from home, in a café, or on the go.
JBL Tune 520BT Wireless On-Ear Headphones
This is my go-to webcam for client calls, virtual meetings, and workshops. It’s easy to set up and instantly makes everything feel more polished and professional without needing a complicated tech setup.
Webcams - 4K, Full HD, 1080p
This is an absolute essential for long content creation days. Between filming, posting, messaging, and managing accounts, my phone battery goes fast, and having a portable charger means I never have to cut a workday short or stress about finding an o...
Best Cell Phone Portable Power Banks
Content Creation Essentials
These are the tools I rely on to create, film, and share content efficiently without overcomplicating my setup. Everything here is practical, easy to use, and designed to support consistent content creation.
This is my go-to light for filming content at home. It’s easy to set up, adjustable, and gives consistent lighting that makes filming Reels, videos, and client content so much easier without needing a complicated setup.
UBeesize 12" Ring Light with 50" Stand
I use these when I want more control over my lighting setup. Having two lights makes a big difference for filming longer videos or creating more balanced lighting, and they’re portable enough to move around or adjust depending on the space.
UBeesize LED Video Light Kit, 2Pcs Dimmable
This gimbal is a game-changer for filming smooth, professional-looking videos on my phone. It’s especially helpful for walking shots, talking videos, or anytime I want my content to feel more polished without hauling around extra gear. I literally th...
Best Phone Gimbals | Insta360 Flow 2 Series with AI Tracking
This is my go-to mic when I’m filming on my phone and want clear audio without being tethered to my device. It’s small, easy to use, and makes a noticeable difference in sound quality for videos, voiceovers, and on-the-go content creation.
Wireless Micro | Ultra-compact Wireless Microphone for Smartphones
Organization & Productivity
These are the tools I use to stay organized, plan content, and keep my workdays running smoothly. They help me manage multiple platforms, deadlines, and ideas without feeling scattered or overwhelmed.
This is one of my go-to tools for keeping my work and content planning organized. I love that it’s flexible, customizable, and easy to adapt to how my weeks actually look. It helps me visualize deadlines, content plans, and to-dos in a way that feels...
The Happy Planner
I use Google Tasks to keep track of daily to-dos and quick action items. It’s simple, integrates easily with my calendar and email, and helps me stay on top of tasks without needing another complicated system.
Google Tasks
I use my Rocketbook for brainstorming, content planning, and quick notes that I want to keep without the paper clutter. It’s reusable, easy to digitize, and perfect for capturing ideas and then syncing them into my digital tools when I’m ready.
Rocketbook Reusable Notebook
Metricool is the social media planner I use to schedule content, track performance, and manage multiple platforms in one place. It keeps everything organized and saves me a ton of time, especially when I’m planning content in batches or juggling mult...
Metricool
I use a calendar whiteboard to see my month at a glance. It’s incredibly helpful for mapping out content, deadlines, and big-picture plans so nothing sneaks up on me. Having everything visible makes planning feel a lot more manageable.
Calendar Whiteboard
Workday Comfort
These are the little things that make long workdays more comfortable and sustainable. They help me stay focused, cozy, and energized so I can actually enjoy my workdays instead of powering through them.
This is my go-to water bottle for long workdays. It keeps my water cold for hours and makes it easy to stay hydrated without thinking about it, which is a small thing that makes a big difference when I’m deep in work mode.
Owala Water Bottle
This is my go-to mug for keeping coffee hot during long workdays. It’s comfortable to hold, doesn’t leak, and actually keeps my drink warm while I’m bouncing between meetings, content planning, and emails.
Corkcicle Insulated Travel Coffee Mug
This is a game-changer for cold workdays. I keep it on my chair and use it while working to stay warm and comfortable without cranking the heat. It’s especially clutch during New England winters and makes long workdays feel way cozier.
Heated Electric Blanket Queen Size 84x90 Dual Control
This seat cushion makes a huge difference during long workdays at my desk. It adds extra support and makes sitting for extended periods much more comfortable, which helps me stay focused and avoid that end-of-day soreness.
Everlasting Comfort Doctor Recommended Memory Foam Seat
These live on my feet during workdays at home. They’re comfortable enough to wear all day and sturdy enough for quick trips outside, which makes them perfect for staying cozy without feeling sloppy.
Women's Slippers: Indoor-Outdoor & House Slippers