From glowy skin to soft glam, this list rounds up the most talked-about, Gen Z–approved makeup and skincare products that are actually worth the hype. Whether you’re building your collection or just want to know what everyone’s using on TikTok and IG...
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skincare!
makeup!
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The Rare Beauty liquid blush is insanely pigmented, blends incredibly well, there’s an amazing shade range, and is even vegan!
Rare Beauty by Selena Gomez Soft Pinch Liquid Blush
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This product has an insanely strong grip, it hydrates the skin, and is budget friendly.
Power Grip Primer
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This product gives you an instant noticeable plump, and it has a hydrated, glossy finish.
Lip Injection Extreme Lip Plumper
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An ultra like shine, but doesn’t have the stickiness, it moisturizes the skin very well, and has a very addictive peach vanilla scent!
Gloss Bomb Universal Lip Luminizer
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This product gives a glowy, “glass skin” base, and can be used multiple ways, such as with foundation or by itself.
Halo Glow Liquid Filter Complexion Booster
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This product is creamy, hydrating, and long lasting. It is great for natural or full glam looks.
Revealer Concealer
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This product is creamy and long lasting, especially for smoky or bold looks.
24/7 Glide-On Eye Waterproof Eyeliner Pencil
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There’s many cute themes, tons of colors, and is super affordable!
ColourPop
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This product is long lasting, and draws very realistic freckles.
Freck OG, The Original Faux Freckle Makeup, .045 fl oz
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This product is affordable, has a great tint, and is very moisturizing.
Fat Oil Lip Drip Lip Gloss| NYX Professional Makeup
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This product makes makeup last forever and gives a dewy glow!
Airbrush Flawless Setting Spray
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This product gives a nice glow, it mixes with everything, and it has very healthy ingredients.
D-Bronzi™ Anti-Pollution Sunshine Drops
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This product can be used as a base for brighter eyeshadow or inner corner highlights. It lasts all day and has very great pigment!
Jumbo Eye & Eyeshadow Pencil | NYX Professional Makeup
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This product is creamy, blendable, and doesn’t move after being set. It is easy for quick glam!
No Budge Long Lasting Eyeshadow Stick
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This product is hydrating, and gives a glossy finish. It is a skincare+gloss hybrid.
peptide lip treatment - unscented
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applies beautifully and stays on for awhile!
MCoBeauty US
skincare!
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This product is very hydrating, the effects last for hours, and can be worn as a mask or balm.
Lip Sleeping Mask Nourish & Hydrate
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This product has a creamy, smoothing formula. It is fragrance free and is great for barrier repair!
Face Wash & Face Cleansers for All Skin Types
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This product fights acne, fades dark spots, and is budget friendly and effective!
The Ordinary Niacinamide 10% + Zinc 1%
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This product heals, hydrates, and brightens skin. It is lightweight but still nourishing!
Advanced Snail 96 Mucin Power Essence
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This product has an invisible, non greasy finish. There is no white cast, and works great under makeup!
Bestselling Sunscreen
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This product gives a very nice glow and hydration. It makes your skin look radiant under makeup or even just on bare skin!
Watermelon Glow Niacinamide Dew Drops
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This product is the holy grail for acne and clogged pores! It smooths texture and fades dark spots!
SKIN PERFECTING 2% BHA Liquid Exfoliant
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This product is great! It seals in moisture, and the effects last all day.
Avocado Ceramide Recovery Serum
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This product targets blackheads and oily skin. It is budget friendly and easy to use.
The INKEY List USA Salicylic Acid Cleanser & Fash Wash 150ml
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This product is beginner-safe. It fights texture, breakouts, and early signs of aging.
Press Restart
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This product is lightweight, hydrates without feeling greasy, and is great for combo skin!
The Water Cream Lightweight Pore-Refining Moisturizer
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This product is recommended for acne-prone skin, it calms down redness, and is oil free and lightweight!
EltaMD
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This product is very affordable. It boosts a glow while being super gentle!
Brightening Serum
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This product is very hydrating, it exfoliates, calms acne, and smooths skin.
SOME BY MI AHA BHA PHA 30 Days Miracle Toner 150ml
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This product layers beautifully, and makes the skin look juicy!