Soft Pinch Liquid Blush- ✨ A cult-favorite blush that gives you more color with less product. Just one tiny drop delivers vibrant, buildable color that blends effortlessly for a natural, healthy-looking flush. The lightweight formula feels comfortabl...
Soft Pinch Liquid Blush
Power Grip Primer $25 An XXL jumbo size of our bestselling, sticky-as-e.l.f. Power Grip Primer for 3X the sticky formula you love!
Power Grip Primer
A light buildable, ultra-fine pressed finishing powder that blurs the appearance of skin, and reduces shine for a soft-focus glow that lasts.-Why you'll love it: create the soft-focus finish of a social filter IRL with this pressed finishing powder. ...e.l.f.ing love it! If you’re not 100% happy with the shade you chose, we will refund your purchase within 30 days.
Halo Glow Powder Filter
LONGWEAR TO STRONGWEAR A hydrating, 16-hour* foundation that stays turned on by the power of radiance with medium-to-full coverage and a natural, radiant finish. Longwear is finally lightweight. High coverage is now super natural-looking. Infused wit...
Natural Radiant Longwear Foundation
Instantly hydrate, plump, and smooth your lips with three clinically proven gloss-balm minis. This holiday exclusive set features three non-sticky, non-tingling mini lip balms, each with a sheer tint of color and a subtle scent of natural vanilla. Fo...
This versatile formula can deliver effortless allover coverage, spot-conceal imperfections, or be mixed with skincare for a natural tint. Infused with peptides and plant oils, it’s clinically proven to visibly firm, smooth, and even tone for healthie...
Skin Firming Serum Foundation With Peptides
Sustainable hemp fabric Made in Korea 10 cm wide adhesive tape that provides lift, shape and support whenever you need it for up to 8 hours. Breathable, sweatproof and waterproof for worry free wear. Hypoallergenic and dermatologically approved. One ...
Smooth, shine, detangle & massage—all in one brush.** Its flexible teeth glide effortlessly through hair, helping **reduce breakage, smooth the cuticle, and support a healthier scalp.** 💖 The large brush head works on **wet or dry hair**, giving...
The Complete Carebrush™ Straight To Wavy
16-hour longwear, waterproof, and crease-proof for a smooth, flawless look that lasts all day.** Enriched with **shea butter, mango butter, licorice root, and olive oil**, it moisturizes, conditions, brightens, and helps even the appearance of skin w...