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Top 10 Books for Startup Founders Struggling to Grow (Read Before Giving Up)

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My favorite recommendations so you’ll never have to beg, chase, or pray for customers again!
 
Chizaram Nwadike profile picture
Wish I read this book before starting my last business that failed🥲. This book will teach you how to be the FIRST even if you were the last to enter your market.
The 10X Rule: Difference Between Success & Failure
 
Chizaram Nwadike profile picture
Currently reading this masterpiece! If you read and follow the framework in this book, I bet you will never have to worry where your next customer will come from
Sell Like Crazy: Get Clients, Customers & Sales
 
Chizaram Nwadike profile picture
If you are struggling to attract paying customers, you have probably been shouting into the void. Please read this book. It will shift the way you see marketing.
This Is Marketing: You Can't Be Seen - Godin
 
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I found this book really helpful if you’re preparing to pitch to a high-profile client, a target audience, or investors
Pitch Anything: Innovative Method for Presenting
 
Chizaram Nwadike profile picture
Loved this book and highly recommend. Here's the thing, if your startup is struggling to grow, the problem might not be execution but fit. This book teaches you how to find a business idea that perfectly fits your unique skills and personality, so b...
Founder-Fit - Are You Working Right Biz?
 
Chizaram Nwadike profile picture
Ever find yourself checking an app without even thinking about it? This book breaks down the psychology behind those habits and gives you a playbook to design products your customers will genuinely love returning to. It's a game-changer for building ...
Hooked: How to Build Habit-Forming Products By Nir Eyal with Ryan Hoover
 
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If your startup is on the brink, I recommend you read this book. Shackleton's epic survival is a true story of leadership and human resilience against impossible odds.
Endurance: Shackleton's Incredible Voyage
 
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I highly recommend this book to SaaS founders with a messy sales process. It gives you a clear, actionable framework to build a predictable revenue-generating system.
The Sales Acceleration Formula: Data & Tech
 
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Read this book If you can't afford a sales team yet. It will teach you how to sell even if you don't have background in sales.
Founding Sales: Founder Led & Startup Handbook
 
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A major barrier to startup growth is poor positioning. If people don't understand your unique value, then why should they care? This book teaches you how to nail your product’s positioning so customers instantly get it and want it.
Obviously Awesome - Nail Product Positioning