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The Ordinary

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**The Ordinary** is a brand known for simple, effective, and affordable skincare products                                                                         Key features of the brand:                                                                                                                                                     **Affordability and effectiveness** – products with active ingredients like retinol, hyaluronic acid, and vitamin C.                                 **Minimalism** – simple formulas without unnecessary additives or luxury packaging.                                                                             **Clear ingredient usage** – products with one or a few active ingredients.                                                                       **Adaptability** – a wide range of products for different skin types and issues, such as acne, aging, and dehydration.
 
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Deep hydration: Hyaluronic acid provides intense hydration, leaving the skin fresh and elastic.                                                                         Reduces dryness: Helps prevent dryness and tightness, leaving the skin soft.                                                                                                           Soothes the skin: Vitamin B5 calms irritation, improves texture, and aids regeneration.
Hyaluronic Acid 2% + B5 Hydrating Serum
 
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**AHA 30% + BHA 2% Peeling Solution** is a powerful chemical exfoliant that offers the following benefits:                                                           Improves skin texture: AHA acids remove dead skin cells, leaving it smoother.                                                                                                       Evens skin tone: Helps reduce blemishes and dark spots.                         Unclogs pores: BHA (salicylic acid) penetrates pores, cleans them, and helps reduce acne and blackheads.
AHA 30% + BHA 2% Exfoliating Peeling Solution
 
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**Glycolic Acid 7% Exfoliating Toning Solution** offers the following benefits:                                                                                                         Exfoliates skin: Removes dead skin cells for a smoother, brighter complexion.                                                                                       Improves skin texture: Helps refine pores and promotes a more even skin tone.                                                                                                                Boosts radiance: Brightens and revitalizes dull, tired skin.
Glycolic Acid 7% Exfoliating Toning Solution
 
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**Niacinamide 10% + Zinc 1%** offers the following benefits:                     Reduces pores: Minimizes the appearance of enlarged pores.                   Controls oil: Helps regulate sebum production for a balanced complexion. Calms skin: Reduces redness and inflammation.
Niacinamide 10% + Zinc 1% Oil Control Serum
 
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The Ordinary Natural Moisturizing Factors + HA offers several benefits: *Deep hydration: Provides long-lasting moisture to the skin.                   *Supports skin barrier: Helps strengthen the skin's natural barrier. *Contains hyaluronic acid: Attracts and retains moisture, keeping the skin soft and plump.                                                                                                *Non-greasy: Lightweight formula suitable for all skin types.
Natural Moisturizing Factors + HA
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 The Ordinary Multi-Peptide Lash and Brow Serum offers several key benefits:                                                                                                   *Promotes hair growth: Helps stimulate and support lash and brow growth.                                                                                                   *Strengthens hair: Nourishes and strengthens lashes and brows, preventing breakage.                                                                                  *Improves fullness: Enhances the thickness and density of lashes and brows over time.                                                                                              *Gentle formula: Suitable for sensitive areas like lashes and brows.
Multi-Peptide Lash and Brow Serum
 
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The Ordinary Vitamin C Suspension 23% + HA Spheres 2% offers several benefits:                                                                                                       *Brightens skin: Vitamin C helps even out skin tone and reduce dark spots. *Anti-aging: Boosts collagen production, reducing fine lines and wrinkles. *Hydrates: Hyaluronic acid (HA) adds moisture and plumps the skin.           *Antioxidant protection: Protects against environmental damage.
Vitamin C Suspension 23% + HA Spheres 2%
 
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The Ordinary Retinol 0.2% offers several key benefits:                              *Reduces signs of aging:Minimizes fine lines and wrinkles.                          *Improves skin texture: Promotes smoother, more even skin.                      *Fights acne: Helps prevent breakouts by unclogging pores.                        *Boosts collagen production: Enhances skin firmness and elasticity.
Retinal 0.2% Emulsion Serum
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The Ordinary Caffeine 5% + EGCG Depuffing Eye Serum offers several benefits:                                                                                                     *Reduces puffiness: Caffeine helps to reduce swelling and puffiness around the eyes.                                                                                           *Brightens dark circles: EGCG (Epigallocatechin Gallate) from green tea helps brighten and refresh the under-eye area.                                             *Antioxidant protection: EGCG provides protection against environmental damage.                                                                                                         *Soothes and hydrates: Improves the appearance of tired, fatigued eyes.
Caffeine 5% + EGCG Depuffing Eye Serum
 
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The Ordinary Soothing & Barrier Support Serum offers several key benefits:                                                                                                 *Calms irritated skin: Helps reduce redness and inflammation. *Strengthens skin barrier: Supports and repairs the skin’s natural protective barrier.                                                                                 *Hydrates and nourishes: Provides deep moisture and helps maintain hydration.                                                                                           *Improves skin resilience: Promotes healthier, more balanced skin.
Soothing & Barrier Support Serum