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The Black-Owned Beauty Brands I Swear By
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items From Pat McGrath to Cécred, from Topicals to The Doux. These are the Black-owned beauty brands that belong in your routine. These brands have earned my trust and loyalty and I have a billion empty pans, bottles and tubes to prove it. With the brands ...
Sections
3
Makeup
Skincare
Haircare
Makeup
Some of the brands that I have listed below I’ve been an OG fan of since I was in high school Black beauty brands are continuously raising the bar in the industry and doing it effortlessly.
I have gone empty pan on at least four of her Blurring Balm Foundations.
Yummy Skin Blurring Balm Powder
Pat McGrath has been a pioneer in this industry since before most of us knew how to hold a makeup brush
MatteTrance™ Lipstick
To this day my daily bronzer is her Sun Stalk’r Instant Warmth Bronzer in the shade Mocha Mami
Sun Stalk'r Instant Warmth Bronzer — Mocha Mami
It does not flinch. It does not entertain the concept of transfer. Sold.
FEATURING YOU - 540 ENERGY - 1 fl oz/30 ml
All my clean beauty girlies come to the front, NEOW. Its like skincare in makeup form.
Triple Fix Blurring Skin Tint Foundation Stick
Do y’all remember when those ✋girls came on the internet talking about how Juvia’s liquid blushes were too pigmented? Chile, anyways, my favourite shade is Sweet Berries.
Blushed Liquid Blush - Juvia’s Place
If you want a beat that won’t budge then I’d recommend their Bakeation or loose flour setting powders.
Almond (Chestnut) Bakeation | Pressed Flour Setting Powder
there’s no lip product that you could buy that isn’t going to hit, quote me on that. But if you want my top recommendation then the product that I always find myself gravitating towards is their lip lines. Those babies glide so easily and last. I’m o...
Straight Line Creamy Lip Liner
This was one of the few brands that you could find in the drugstore growing up that were making shades tailored towards darker skin complexions and for that I will always be a fan. I also absolutely adore their eyeshadow sticks.
COLORSPLURGE™ Eyeshadow Stick
I was obsessed, when I tell you obsessed, with their foundation stick in college it was my go to.
Skin by Mented
I always receive the most compliments on my skin and how it looks so glowy when I’m wearing this foundation. I think they are criminally underrated.
Say What?! Foundation
I got the new shade guava fresca and it the perfect pink lip.
Le Chouchou Viral 3-in-1 Lip Treatment | Award-Winning Balm
Skincare
These skincare picks will have your skin glowing and your melanin popping. Hyperpigmentation where? Dehydrated skin where? Your skin will never look better.
Move over Rhode Beauty, the baddest bitch in town is here and she’s not playing with you. When we’re talking about lip balms, she’s goated. When we’re talking about milky toners, serums and moisturizers, she’s goated. She is that girl.
Milk Marvel
what the girls are really sleeping on is their High Roller Ingrown Tonic. Baby! If you shave your armpits or your kitty meow meow and you get ingrowns this is going to be your life saver.
High Roller Ingrown Tonic
Y’all know that I take my skincare VERY seriously. And let me tell you something, this is one of the BEST vitamin C serums I’ve ever used in my life and trust me I’ve used A LOT.
Universal C Skin Refiner
I am a dry skin girlina. So when I get out of the shower I’m immediately reaching for their beauty butter. It feels so luxurious and I still feel hydrated when I wake up in the morning. It’s genuinely so good.
African Beauty Butter: Intensive Dry Skin Treatment
Are you happy to be in Paris? Oui. And I am very happy whenever I use their body gloss. I pair it with my 54 thrones body butter and when I tell you I’m glowing and glistening. Yes ma’am
Hydrating Body Gloss ORANGE BLOSSOM
I don’t know what witchcraft they are putting in their Honey Kojic face wash but I swear my face has never been brighter. It clears up hyperpigmentation but it’s also not stripping and as someone with dry skin that’s really important for me.
Honey Kojic Illuminating Cleanser
Haircare
These hair products will have your natural hair hydrated, strong and full. And these products were formulated with curly hair in mind.
Okay I was back and forth on including this since the company did get sold. However, the original founder and CeO is still with the company so I’ll let it slide. And only because I’m a big fan of their “dont despair, repair” line.
Don’t Despair, Repair!™ Deep Conditioning Mask
Hit after hit after hit after hit. Tracee, never stop. Her deep scalp detox goes triple platinum in my wash day routine. You better believe I’m saving up to buy her steamer.
Deep Scalp Detox
Every SINGLE thing my queen touches turns to gold. Everything. Cecred is no exception. Everyone is tripping over themselves over her edge drops. Me personally? I’m a big fan of her fermented rice & rose protein ritual.
Fermented Rice & Rose Protein Ritual
Truly thank God for this brand. Something the girlinas can pop down to their local beauty supply store or drugstore and pick up knowing that it’s going to keep their hair happy and healthy but also something they are going to break the bank over. The...
Butter Cream Daily Moisturizer
You can tell that this brand was made with a love for black hair at the forefront of their mind. I also go nuts for their Bananas Xtreme hold hair gel.
Bananas Xtreme Hold Hair Gel 12oz