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The ultimate soft summer makeup guide

Purple Star emoji 34 items
Every product here is tried, tested, sampled, and genuinely adored. If you've ever wondered (like I did) what actually flatters a soft summer complexion, with our cool-to-neutral, fair to medium complexions, let this be your guide! Every single one o...
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Face

A Soft Summer's complexion is best described as “gentle”, ashy, pink-tinged and cool (as opposed to warm). You'll want to echo these characteristics in your makeup, making sure you're choosing shades that match your skin tone without being overly har...

 
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I use shade No. 23 for a medium coverage, cool tone, soft summer approved tint. It actually does such a good job at covering blemishes and pigmentation!
Missha Cool/Neutral Undertone Skin Tint
 
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This is a wonderful, medium-coverage foundation with tones of undertones.
Charlotte Tilbury Beautiful Skin Foundation
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This foundation/tinted moisturizer comes highly recommended, and offers a range of shades and undertones.
Saie Slip Tint Tinted Moisturizer with SPF 35
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Eyes

You'll want to find shades with a tint of blue, i.e. blue-based pinks, purples, and cool toned browns (think stone). 

 
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Slightly pricier, but I'm obsessed with these soft summer colors!
Jane iredale - "Storm chaser"
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This palette is perfect for day-to-day or evening looks if you like a little bit of a deeper color on the lids.
Clinique - "Best of Black Honey"
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SO many fun, soft summer approved shades!
ColourPop - "All Amethyst"
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Soft summer approved, so many buildable cool toned shades to play with.
Tarte - "tartelette"
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Dare I say, THE go-to palette for soft summers?
ColourPop - "Stone Cold Fox"
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ABH made a come back in my collection with this cool-toned, soft summer approved palette.
Anastasia Beverly Hills - "Haze"
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Lips

Lean into cool, pinky, rosey, soft berry and mauve shades that fit your complexion. Don't go overly bright, but don't make the mistake of wearing something too pale!

 
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Syrup's blue-pink base makes it perfect for soft summer lips.
MAC- "Syrup"
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I have such a soft spot with this  mauve shade from Rhode. It pairs perfectly with Rhode's “Sleepy Girl” pocket blush!
Rhode - "salty tan"
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This Morphe gloss is truly unbeatable. It is perfect for soft summers.
Morphe - "Chain Reaction"
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I've personally worn these plumpers for years, and love them so much! They're not at all painful and leave the lips feeling pleasantly tingly and full. Tulip is the perfect shade for soft summers.
Tarte - "Tulip"
 
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This lip oil is such a beautiful, deep neutral mauve that you can wear all year!
Summer Fridays - "Soft Mauve"
 
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This neutral pinky rose might just be your next go-to. Try pairing it with Bobbi Brown's “Desert Pink” blush!
Bobbi Brown - "Neutral Rose"
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Blush

Soft summers look best in cool-toned nude pinks, sandy pinks, peony pinks, mauves and dusty roses.

 
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Desert Pink is my go-to, tried and true powder blush for soft summers.
Bobbi Brown - "Desert Pink"
 
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This is my favorite liquid blush for soft summers. I use it almost every day, and it lasts forever.
Rare Beauty - "Encourage"
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You'll love this beautiful, creamy, easy-to-apply mauve shade from Rhode. Perfect for soft summers!
Rhode - "sleepy girl"
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This is a budget friendly, cool-to-neutral rose pink, and soft summer approved.
COVERGIRL - "Plum Plush"
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Saie's “Chilly” is an adorable shade for soft summers of all skin types.
Saie - "Chilly"
 
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Although slightly pricier, this creamy, rosy-mauve shade is perfect for soft summers.
ILIA - "At Last"
 
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Budget friendly and in my opinion, a perfect Dior dupe for soft summers!
ULTA - "Retro Rose"

Contour

Since soft summers are cool toned, warm toned contour and bronzer products often pull orange, and should therefore be avoided. The following products are all safe!

 
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It took forever to find a drug store palette that didn't pull orange on me, and I can vouch for this one! I wear it almost every day.
E.L.F. Contour Palette
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This is the perfect cool toned sculpting stick for soft summers.
Milk Makeup - "Toasted"
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This contour stick from Sephora is cool toned and budget approved.
Sephora - "Fair to Light"
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Shade giving sass works perfectly with soft summer complexions!
Sacheu - "Giving Sass"
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This cool toned contours tick smooths, blurs, and is 100% soft summer approved.
Anastasia Beverly Hills - "Greyscale"
 
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This cool undertone contour stick works beautifully for light to medium skin tones!
Fenty Beauty - "Amber"

My personal go-tos

These are the products that, as a soft summer myself, I've tried and played with and often reach for in my own makeup routine!

 
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Mac's “Sitting Pretty” is truly the most gorgeous shade in the world.
MAC - "Sitting Pretty"
 
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It doesn't look like much in the photos, but this is truly the best soft summer lip liner on the market. I use it every day.
NYX - "Mauve"
 
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An AMAZING dupe for Mac and Charlotte Tilbury. I wear this just as often as my more expensive products, and it looks incredible on the skin. Pair it with NYX's Mauve liner and you won't be sorry!
L'Oreal - "Saucy Mauve"
 
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These NYX blurring lines are a lovely dupe for the Rhode liners. Vapor is my go-to cool tone shade!
REVLON - "Vapor"
 
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As I might have said once or twice before, this is my favorite liquid blush of all time.
Rare Beauty - "Encourage"
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French violet is such a dreamy, classic soft summer shade. It looks lovely paired with Rare Beauty's “Encourage”.
CoverGirl - "French Violet"
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