Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!
Beauty Must-Haves for Women Over 40
10
items Beauty products I genuinely love and recommend in my 40s. From lighter, glowier makeup to cream blushes, easy eye products and everyday favourites that work beautifully on mature skin. These are the products I use, repurchase or would happily recomme...
One I always go back to. I’ve tried loads of mascaras over the years, including much more expensive ones, but I always come back to this. It gives me brilliant length and definition and, for the price, I think it’s hard to beat.
Maybelline Mascara, Lash Sensational Sky High Volumizing Thickening, Black | With Bamboo Extract, Eyelash Lengthening, Flake-Free Formula, Washable Mascara, Full Volume
This is the kind of base I prefer now I’m in my 40s. I don’t want anything too heavy or mask-like anymore. This gives me lighter coverage and a more natural, glowy finish, while still making my skin look more even.
Estée Lauder Revitalizing Supreme Global Anti-Aging CC Creme SPF10, 30 ml
Cream and liquid blushes have completely replaced powder blush for me. I love how much fresher they look on my skin now I’m in my 40s. This gives a lovely natural flush of colour without looking heavy or powdery, and Practical Pink is such an easy ev...
LAURA GELLER Serum Blush Tint - Practical Pink
I’m all about easier eye makeup these days. I love a cream shadow because you can blend it on quickly without needing loads of brushes or complicated techniques. This gives the eyes a gorgeous soft sheen and works beautifully when I want my makeup to...
CHARLOTTE TILBURY Eyes to Mesmerise 7 ml (Champagne)
My under-eyes definitely need more help now, but strangely they need less product. I much prefer something brightening and lightweight rather than piling on heavy concealer, which can just emphasise everything I’m trying to hide. This gives that fres...
Beauty Pie Flawless Under-Eye Duo – Pro Angled Concealer Brush + Superluminous Under-Eye Genius Corrector Light/Medium for Perfect Coverage & Brighter Eyes
I love a bit of glow, but I want it to look like skin rather than obvious highlighter. Liquid products just seem to sit so much better on my skin now. I use a little of this on the high points of my face for that fresh, healthy-looking glow without l...
Liquid Lights Highlighter from Sculpted by Aimee (Copper Glow) – 20g Vegan Dewy Highlighter for Radiant Glow – 3 Shades for Golden, Opal or Copper Highlight Effect
These are brilliant when I want my eye makeup done in about two minutes. I just swipe it on and blend it out, and I much prefer this softer kind of eye makeup now rather than lots of powder shadows. Easy, flattering and very little faffing about.
Beauty Pie Wondercolour Longwear Cream Eyeshadow Stick | Teddy Bare | Eye Shadow Sticks | Cream Color Glides On & Blends Easily | Long Lasting Wear | Crease Resistant | Cream Eyeshadow
A good eye cream has become much more important to me in my 40s. I like something that keeps the under-eye area feeling hydrated, especially before makeup. This is one I really enjoy using and it helps create a much nicer base for concealer too.
GATINEAU Miracle Eye Contour Cream 11ml | Helps smooth fine lines, conceal dark circles and improve appearance of imperfections with Vitamin E, Niacinamide
This is exactly the type of base I reach for more now. I prefer something light that evens everything out but still lets my skin look like skin. It gives that fresh, glowy finish I love without feeling heavy or overly made-up.
Beauty Pie Tinted Skin Glow Serum | Skin Tint | Light/Medium | Tinted Moisturizer | Lightweight Coverage With Healthy Glow | Hydrating Everyday Wear
Proof that good makeup doesn’t have to cost a fortune. I love easy products that give you a bit of impact without needing loads of effort, and this is great for adding a quick wash of colour and shimmer to the eyes. Easy to use and such good value.
e.l.f. Liquid Metallic Eyeshadow, High-impact Eyeshadow With A Metallic Finish, Long-Lasting Gel-Based Formula, Quick Drying, Moon