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My Favorite Japanese Health and Beauty Products Worth Repurchasing

Purple Star emoji 17 items
Here are some of my tried-and-loved Japanese products — from beauty and skincare faves to dietary supplements and wellness essentials.
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Makeup & Skin Care

 
Kit B profile picture
One of my go-to sunscreens. It feels comfortable on the skin and and sits really well under makeup without feeling heavy or greasy. Perfect for everyday wear, especially on active days.
Athlizm Skin Protect Essence SPF 50+ PA++++ 70g
 
Kit B profile picture
Non-greasy sunscreen that also works well as a primer/moisturizer.
UV Aqua Rich Airy Hold Cream SPF50+ 70g
 
Kit B profile picture
Has a lightweight airy texture that blends easily and makes my skin look smoother. I use the Natural Beige shade and a little goes a long way to help control shine and make my foundation sit better.
Canmake Poreless Airy Base
 
Kit B profile picture
I love the finish so much that I already repurchased a refill. I’m using the Abloom shade and it gives my skin a smooth soft-matte finish without looking cakey. The case is also so cute and compact, and they sometimes release limited-edition designs.
Canmake Marshmallow Finish Powder
 
Kit B profile picture
My friend recommended that I use azelaic acid for my pimples and dark spots so I gave this a try and have already repurchased it twice. A little goes a long way so this small tube lasts for months.
Kisocare Azelaic Acid Cream 20%
 
Kit B profile picture
It helped lighten my dark spots. It’s lightweight and absorbs quickly so it doesn’t leave my face feeling oily at all.
Rohto Mentholatum - Melano CC Vitamin C Premium Essence
 
Kit B profile picture
It keeps my skin looks fresh and healthy. And it’s lightweight and absorbs well (similar to the Melano CC under the same brand).
Rohto Mentholatum - Hada Labo Gokujyun Hyaluronic Acid Hydrating Milk
 
Kit B profile picture
It has a thicker consistency than the Hyaluronic Acid Hydrating Milk so it’s best used at night or during dry/low-humidity days. It really helps keep my skin hydrated.
Rohto Mentholatum - Hada Labo Gokujyun Aging Care Firming Emulsion
 
Kit B profile picture
It leaves my skin feeling clean, fresh, and less sticky. Perfect for a quick freshen-up especially on hot and humid days.
Kao - Biore Zero Sarasara Powder Sheet

Hair Care

 
Kit B profile picture
It makes my hair feel soft and moisturized without weighing it down. Plus it smells amazing without being too cloying.
ViCREA - &honey Creamy EX Damage Repair Shampoo
 
Kit B profile picture
Another great &honey shampoo that I’ve tried. It’s perfect for keeping color-treated hair vibrant and moisturized.
ViCREA - &honey Color Control Repair Shampoo
 
Kit B profile picture
This hair styling stick is great for smoothing my frizzy hair without making it look greasy.
Utena - Matomage Hair Styling Stick
 
Kit B profile picture
I use this once a week and it’s great for my dry, damaged hair. It leaves my hair feeling soft and smelling really good.
Kracie - Ichikami Premium Hair Treatment Mask

Health & Wellness

 
Kit B profile picture
A convenient way to supplement your daily fiber intake. It doesn’t alter the taste of food so I’ve used it in soups and drinks.
Kobayashi Pharmaceutical Easy Fiber FOSHU, 30 Packets | DOKODEMO
 
Kit B profile picture
It’s convenient since everything is portioned into individual packs making it easier to take consistently every day.
FANCL Supplements for Women in Their 40s (15–30-Day Supply)
 
Kit B profile picture
This helps relieve dry eyes especially when I’m wearing contact lenses.
Rohto Mentholatum - Lycee Eye Drops
 
Kit B profile picture
It blends easily into my drinks without a strong taste. I feel like my skin looks healthier since I started taking it.
Asahi - Perfect Asta Collagen Powder