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Must have makeup products for women over 40.

Purple Star emoji 7 items
As we age, less is more when it comes to makeup. Aim for a more natural like look to reduce the appearance of discoloration, fine lines and wrinkles.
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My favorite products for a youthful, flawless finish.

 
Ginni Morris profile picture
Those old foundations just look cakey when you get older. Always go with the serum to give an even look without settling into fine lines and wrinkles.
Neutrogena HS SS Serum Foundation - 1oz
 
Ginni Morris profile picture
This concealer is unmatched. Provides natural looking coverage for mature skin.
NYX Bare With Me Concealer Serum
 
Ginni Morris profile picture
Truly glides on like butter and blends beautifully on all types of skin.
Buttermelt High-Pigment Blush | NYX Professional Makeup
 
Ginni Morris profile picture
Great for women over 40 and free from nanos, parabens, phthalates & sulfates. Many products are organic as well.
Makeup Palettes: Palettes Quads
 
Ginni Morris profile picture
Merit is made for the mature woman who understands less is more the older we get. Minimalist beauty products with unbeatable quality.
Great Skin Moisturizer
 
Ginni Morris profile picture
Lighter shades are better as we age. It makes the fine lines less noticeable and Juice products nourish the skin with antioxidants.
Natural Makeup for Eyes with Organic Ingredients
 
Ginni Morris profile picture
The hands down FINEST triple tip brow pen. Gives super fine lines, 24-hour long wear; perspiration-proof, smudge-proof, transfer-proof and waterproof.
4 Mighty Fine Brow Pen - Benefit Cosmetics