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Makeup Magic: Sephora’s Best Picks

Lipstick emoji 31 items
These are my ultimate Sephora faves, the ones I’ve tested, loved and can’t live without. From foundations that never fail me to lip products that always get compliments, these picks have earned their spot in my routine. If you’re looking for products...
Sections
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Primers

From water-based to silicone-based primers, they are designed to create the perfect base for makeup, keeping skin smooth and makeup in place all day.

 
Helena profile picture
It blurs my pores beautifully, giving my skin a flawless finish. I like to use it paired with the Easy Blur Foundation and Setting Powder by Huda. Although it’s silicone-based, it’s actually silicone-free, making it a great option for all skin types.
Huda Beauty Easy Blur Primer
 
Helena profile picture
It delivers the perfect balance of hydration without leaving my face feeling sticky. Pro Tip: Make sure to let it fully dry before applying foundation for the long-lasting results. As a water-based primer, it grips my makeup all day.
Milk Makeup Hydro Grip Hydrating Makeup Primer with Hyaluronic Acid + Niacinamide
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Foundation/concealer

From water-based to oil-based formulas, foundations and concealers offer a range of coverage options, from medium to full. Whether you prefer a natural or matte finish, these products will flawlessly conceal imperfections.

 
Helena profile picture
This oil-based foundation offers medium coverage. It is completely odorless. For the best results, I recommend pairing it with the Easy Blur Primer and Setting Powder by Huda.
Huda Beauty Easy Blur Natural Airbrush Foundation with Niacinamide
 
Helena profile picture
This oil-based foundation offers medium coverage with a natural finish. It blends seamlessly into my skin and doesn’t transfer. It also oxidizes beautifully. The buildable formula is perfect for layering if needed.
Armani Beauty Luminous Silk Perfect Natural Glow Foundation
 
Helena profile picture
This water-based concealer delivers full coverage with a natural finish. I use it everyday for hiding spots and dark under-eye circles. The formula is lightweight yet highly pigmented, making it easy to build and layer.
Hourglass Cosmetics Vanish Airbrush Concealer

Powders

From translucent to matte finishes, these powders are go-to for locking in your makeup.

 
Helena profile picture
This powder is absolutely phenomenal and I love it so much. It creates an airbrushed effect in real life and my makeup is not moving for whole day. I’ve recommended it to all my friends and they’ve all been blown away by its performance. It works esp...
Huda Beauty Easy Bake Loose Baking & Setting Powder
 
Helena profile picture
It blurs imperfections and sets my makeup without any heaviness. I love how it provides a soft-focus effect, maintaining a fresh look all day.
Charlotte Tilbury Airbrush Flawless Finish Setting Powder
 
Helena profile picture
It controls my shine even during hot wheather. Plus, it comes with a puff for easy touch-ups, making it perfect for on-the-go.
Hourglass Cosmetics Vanish Airbrush Pressed Powder

Blush

From liquid to powder to cream formulas, these blushes are perfect for providing a natural flush of color. 

 
Helena profile picture
Using the cream blush after the powder is a game-changer for me. It adds extra dimension and depth to my cheeks and it is incredibly pigmented. It’s definitely worth every penny.
Patrick Ta Major Headlines Double-Take Crème & Powder Blush Duo
 
Helena profile picture
It is absolutely gorgeous and suits my pale skin. It has a matte finish with excellent pigmentation and it's acne-safe.
Too Faced Cloud Crush Blush
 
Helena profile picture
It blends effortlessly into my base without fading or streaking. The small applicator is so practical and easy to use. I love that I can easily blend it with my fingers too.
Rare Beauty Soft Pinch Liquid Blush

Bronzer/contour

Whether you prefer powder, cream or liquid formulas, these products are perfect for achieving that sun-kissed glow or sharp, defined cheekbones.

 
Helena profile picture
The hype is real. It’s incredibly creamy and easy to blend, perfect for beginners. It’s highly pigmented, so a little goes a long way. I apply an even amount to the back of my hand and lightly tap a brush into the cream.
LYS Beauty No Limits Cream Bronzer Stick
 
Helena profile picture
The quality is top-notch and the pigment is impressive. The color complements even my fair skin beautifully, giving just the right amount of warmth and depth.
Benefit Cosmetics Hoola Matte Powder Bronzer
 
Helena profile picture
One of the best contour sticks out there! I love the cool-toned formula. It’s incredibly simple to use and is compact enough to carry around for touch-ups. I primarily use it for my nose contour.
Fenty Beauty Match Stix Matte Contour Skinstick

Brows

Your brows can make or break your look and these products will help you to achieve everything from bold arches to natural strokes. 

 
Helena profile picture
It’s incredibly easy to maneuver, perfect for beginners. The pigment is amazing and it blends seamlessly with my brows. A little tip: keep the pencil in its box to protect it from damage.
Anastasia Beverly Hills Brow Wiz
 
Helena profile picture
It is a must-have in my brow routine. It holds my brows in place all day without the white residue. The comb is super practical and easy to use, it evenly brushes out my brow hairs.
Brow Sculpt Shape and Hold Gel with Lamination Effect

Eyeshadows/highlighter

Elevate your eye and cheek game with top-rated eyeshadows and highlighters. From bold, vibrant hues to subtle shimmers, these formulas are designed to blend seamlessly, creating everything from soft, everyday looks to intense, glam moments. 

 
Helena profile picture
This palette is a game-changer for me. The formula is creamy and blends like a dream, with great pigmentation. The neutral tones are so versatile and the shimmer shades add just the right amount of sparkle.
Patrick Ta Major Dimension Eyeshadow Palette
 
Helena profile picture
The perfect palette for every basic eye look! The shades have great pigmentation and are easily buildable for a more intense look. The versatility of the shades makes it perfect for all occasions and the quality is top-notch.
MAKEUP BY MARIO The Original Eyeshadow Palette
 
Helena profile picture
I am completely in love with this duo. You can use it as a shadow, a topper or even as a highlight. The pigment is rich and the shimmer is absolutely stunning.
Patrick Ta Major Dimension Eye Illusion Eyeshadow Duo
 
Helena profile picture
The glow it gives is between a natural radiance and a more shimmery finish. I love using it not only as a highlighter but also as eyeshadow, it’s stunning either way.
Benefit Cosmetics Cookie Powder Highlighter
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Helena profile picture
ABSOLUTELY THE BEST highlighter ever! I use it on my lids as eyeshadow and on my lips for a sparkly finish. It’s long-lasting, easy to apply and looks incredible.
Fenty Beauty Diamond Bomb All-Over Diamond Veil

Mascara/eyeliner/eye pencils

From volumizing mascaras that give you dramatic lashes to precise eyeliners that create sharp, defined lines, these products are perfect for layering, building and blending to achieve any eye look.

 
Helena profile picture
It provides a noticeable lash lift, making my already thick lashes appear even fuller and longer. There’s hardly any clumping, especially if you apply it with the right technique.
Lancôme Lash Idôle Lengthening & Volumizing Mascara
 
Helena profile picture
It adds incredible volume, long-wearing and holds the curl. I use another mascara as a top coat to prevent smudging.
Too Faced Better Than Sex Volumizing & Lengthening Mascara
 
Helena profile picture
The precision tip makes it super easy for me to create sharp lines. The formula is incredibly pigmented, it dries quickly and also water-resistant.
Fenty Beauty Flyliner Longwear Liquid Eyeliner
 
Helena profile picture
My go-to for any eye look. It blends smoothly, sharpens easily and is fully waterproof. The shade range is incredible.
Urban Decay 24/7 Glide-On Waterproof Eyeliner Pencil

Lips

Whether you love precise lip liners for definition, creamy lipsticks for smooth application or lightweight tints for a flush of color, these products offer versatility for any lip look. 

 
Helena profile picture
The formula is creamy and it blends effortlessly. It doesn't have orange undertone on fair skin like mine. Even with gloss on top, the liner stays on.
Charlotte Tilbury Lip Cheat Lip Liner
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Helena profile picture
It stays glossy while being hydrating and comfortable on my lips. It delivers a juicy shine with a creamy texture that isn’t sticky at all. All shades are stunning.
Fenty Beauty Gloss Bomb Cream Color Drip Lip Cream
 
Helena profile picture
The formula is smooth, doesn't feel dry and the color payoff is amazing. The finish is rich and velvety. It offers perfect pigmentation without transfer.
Huda Beauty Power Bullet Matte Lipstick
 
Helena profile picture
The shade "Uncensored" is hands down my favorite red lipstick. It’s the perfect red that suits every skin tone. The applicator is unique and super easy to use.
Fenty Beauty Stunna Lip Paint Longwear Fluid Lip Color

Sprays

From ultra-mattifying sprays that control shine to hydrating mists that refresh and dewy finishes that give you a glowing complexion, there's something for every skin type and preference. 

 
Helena profile picture
It keeps my makeup locked in place for an entire day, even in sweaty conditions. It gives my skin a healthy appearance, a miracle worker in setting makeup!
Charlotte Tilbury Airbrush Flawless Setting Spray
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Helena profile picture
It keeps my makeup looking fresh all day, no matter how hot or humid it gets. It’s especially great for events where you need your makeup to last for hours (weddings or concerts).
Urban Decay All Nighter Waterproof Makeup Setting