POV: You just walked into Olive Young and everything is in stock. 🛒 This is the 2026 'It-Girl' list of the top 20 viral products used by your favorite idols. Whether you're chasing that Gen Y glow or Gen Z’s blurred aesthetic, these are the Suho and...
Suho’s (EXO) secret for calm skin. The ultimate "skin reset" for redness and irritation.
Anua Heartleaf 77% Soothing Toner
A multi-year #1 winner. Gentle, watery exfoliation that makes skin feel like silk.
Round Lab 1025 Dokdo Toner
The "Blue Serum" viral on TikTok. Deeply hydrates without a drop of grease.
Torriden Dive-In Serum
Aespa’s pre-makeup hack. 3 minutes with these "mini masks" erases skin texture instantly.
Mediheal Madecassoside Blemish Pad
The "Dark Spot Eraser." Gen Y's favorite for fading acne scars in record time.
Goodal Green Tangerine Vita-C Serum
Dermatologist-level care. It’s the "emergency" cream for a damaged or dry skin barrier.
Aestura Atobarrier 365 Cream
2026’s most viral product. Micro-needling in a bottle for deeper product absorption.
VT Reedle Shot 100
The "Glass Skin" sleep mask. Goes clear overnight; you wake up with an unreal glow.
Biodance Bio-Collagen Real Deep Mask
The lip tint that started the "Tanghulu" trend. Perfect MLBB shade for everyone.
rom&nd Juicy Lasting Tint (Bare Grape)
Professional MUA secret. Gives a "no-filter" finish that looks like real, healthy skin.
Jung Saem Mool Essential Skin Nuder Cushion
The 2026 obsession. A soft, matte "marshmallow" texture for that blurred cool-girl look.
fwee Lip & Cheek Blurry Pudding Pot
The K-pop eye secret. Instantly brightens and defines the aegyo-sal for a youthful look.
Too Cool For School Frottage Pencil
Personalized for your "Personal Color." 16 shades that never look muddy or heavy.
WakeMake Soft Blurring Eye Palette
Endorsed by Blackpink’s Jennie. A high-fashion, long-wear matte that stays flawless.
Hera Black Cushion
The tool idols use for "thin-as-air" foundation. Prevents cakeiness and keeps skin poreless.
Picasso Makeup Spatula
Korea's #1 hair repair. Makes bleached or heat-styled hair smell and feel like silk.
UNOVE Deep Damage Treatment EX
The "Flight Attendant Mist." Truffle-infused oil mist for a 3-second glow refresh.
d'Alba First Spray Serum
The "Clean Girl" body staple. High-performance, fragrance-free hydration for sensitive skin.
Illiyoon Ceramide Ato Lotion
The "inner beauty" drink for energy and debloating.
Teazen Kombucha (Lemon)
The undisputed #1 sunscreen in Korea for 4 years straight. It feels like a lightweight moisturizer, has zero white cast, and is the base for every "Glass Skin" makeup look you see on TikTok.
Round Lab Birch Juice Moisturizing Sunscreen
The "Skin Botox" in a bottle. Known as the luxury repair serum idols use to maintain that tight, bouncy "glass skin" look even with zero sleep.
Rejuran Healer Turnover Ampoule
The ultimate "Cool Girl" blush palette. It’s famous for its soft, pastel pigments that blur pores while giving you that "just-pinched" idol flush.
Dasique Blending Mood Cheek
The secret to "Idol Volume." It’s a sea-salt scrub that deep-cleans the scalp so hair stays bouncy and fresh for days—a Gen Z viral favorite for greasy hair.
Growus Sea Salt Therapy Scalp Scaler
Known as the "Blackhead Melting Oil." It’s the #1 oil cleanser in Korea for removing heavy stage makeup without clogging pores or causing breakouts.
Ma:nyo Factory Pure Cleansing Oil
The "Holy Grail" for chapped lips. It’s thick, glossy, and viral for turning crusty lips into a smooth canvas for those trendy blurred lip tints.
