Benable — create shareable lists of things you recommend!
E.g., products you love, local businesses, travel recs - you can add anything to a Benable list!
Best-Selling Ulta Fragrances for Women & Men | Top-Rated Perfume & Cologne Picks
36
items If you’re looking for the best-selling Ulta fragrances that people actually repurchase, this is the edit I trust. These are top-rated perfumes and colognes that feel elevated but wearable, whether you love fresh everyday scents or deeper amber and va...
Sections
4
🌸 Top Women’s Signature Fragrances (Best-Selling)
✨ Top Hair & Body Mists (Everyday Fresh Scents)
🎁 Fragrance Gift Sets & Mini Perfumes (Perfect for Gifting)
🧔🏽♂️ Best-Selling Men’s Cologne
🌸 Top Women’s Signature Fragrances (Best-Selling)
These are the women’s perfumes I’d recommend without hesitation. The ones that actually leave an impression. From soft florals to warm vanilla and amber blends, every scent here feels intentional and memorable. If you’re building your fragrance wardr...
I always recommend this perfume if you want something that feels like expensive winter sunshine. Soft, creamy and quietly luxurious without trying too hard. Warm amber blends with a delicate floral edge, smooth on the skin and long-lasting without tu...
3.3 oz Soleil Neige Eau de Parfum - TOM FORD | Ulta Beauty
This perfume feels airy and feminine in the prettiest way. Clean but still noticeable. It leans fresh floral with soft green brightness and wears lightly throughout the day without disappearing. I love this fragrance for spring mornings, brunch plans...
3.4 oz L'Eau de Muguet Eau de Parfum - Miu Miu | Ulta Beauty
This is the perfume I pick when I want bold floral energy with attitude. It makes an entrance without feeling messy. Richer and deeper than a typical floral fragrance, with intensity that actually lasts on the skin. Perfect for nights out, birthday d...
Gimmie Flowers Eau De Parfum Intense - Supersuite | Ulta Beauty
If you think rose perfume feels dated, this one will change your mind. It’s soft and modern. A fresh floral fragrance with a clean base, lighter in strength but beautifully balanced. I wear this daily to the office, for errands, or when I want someth...
Rose Eau de Toilette - Miu Miu | Ulta Beauty
This perfume feels playful and warm, like summer skin with a little sweetness. You get nutty warmth balanced with fresh citrus brightness. It’s lighter in projection but surprisingly addictive. I use this fragrance casually after showers, on beach da...
Brazil Nut Body Mist Frescor – Citrus‑Woody Eau de Toilette Spray for All‑Over Fragrance - Natura | Ulta Beauty
This fragrance feels bright and feminine with a slightly creamy softness that makes it more wearable. It blends florals with warmth so it lasts longer than a typical fresh perfume without becoming heavy. I wear this in spring and summer when I want s...
2.0 oz Lumière du Jour Eau de Parfum - Moroccanoil | Ulta Beauty
This is classic and powerful. It smells like real timeless glamour. It’s warm, spicy and floral with strong projection and serious longevity. I’d wear this for formal events, evening occasions, or when I want that unmistakable Chanel presence.
2.0 oz COCO Eau de Parfum Refillable Spray - CHANEL | Ulta Beauty
This is Libre with a fruity twis/ Bright but still confident. You get that signature lavender and orange blossom base with juicy berry layered in. I’d wear this when I want something playful but still elevated.
3.0 oz Libre Berry Crush Eau de Parfum - Yves Saint Laurent | Ulta Beauty
This one gained traction quickly for its warm, sweet feminine profile. It leans into amber, vanilla, and soft florals with noticeable longevity. Great for evenings or if you prefer something cozy and slightly sensual.
3.3 oz Cosmic Kylie Jenner Intense Eau de Parfum - KYLIE COSMETICS | Ulta Beauty
This one feels more playful and slightly fruitier than the others. It combines bright fruity notes with a soft floral base. Great for spring, summer, or if you prefer something lighter and fresh.
3.4 oz Donna Born in Roma Coral Fantasy Eau de Parfum - Valentino | Ulta Beauty
The Intense version is deeper and more dramatic than the original. It amplifies vanilla and warm amber tones for stronger projection. Best for evenings, cooler weather, or when you want a richer presence.
3.4 oz Donna Born in Roma Intense Eau de Parfum - Valentino | Ulta Beauty
This is one of Ulta’s most complimented feminine fragrances. It blends sweet vanilla and tonka with bright florals for a bold but wearable scent. Perfect for evenings, date nights, or anytime you want something confident and noticeable.
2.7 oz Good Girl Eau de Parfum - Carolina Herrera | Ulta Beauty
This is glam, sweet and a little addictive — it definitely turns heads. You get that coffee-vanilla base with extra sparkle and solid lasting power. I’d wear this for nights out, birthdays, or when I want full feminine energy.
1.0 oz Black Opium Eau de Parfum Glitter - Yves Saint Laurent | Ulta Beauty
This one is warm, modern and super compliment-friendly. It blends jasmine and vanilla with a slightly woody base that lasts beautifully. I’d wear this for dinner dates, events, or when I want something romantic but strong.
3.4 oz Donna Born In Roma Eau de Parfum - Valentino | Ulta Beauty
This is softer and sweeter than the original but still very feminine. It leans floral-vanilla with a smooth creamy finish and moderate longevity. I’d wear this for daytime dates, spring events, or when I want pretty energy.
1.0 oz Good Girl Blush Eau de Parfum - Carolina Herrera | Ulta Beauty
COCO MADEMOISELLE Hair Perfume - CHANEL | Ulta Beauty
1.7 oz N°1 DE CHANEL Revitalizing Serum - CHANEL | Ulta Beauty
✨ Top Hair & Body Mists (Everyday Fresh Scents)
These are lighter, easy-wear scents I reach for when I don’t want something heavy. Perfect for layering, refreshing during the day, or keeping in your bag. Think soft, clean, warm. Effortless fragrance energy.
This is popular for layering without overwhelming your scent. It carries soft peony and rose notes in a lighter mist format. Great for refreshing hair with a subtle feminine floral touch.
Miss Dior Blooming Bouquet Hair Mist - Dior | Ulta Beauty
This is sweet but not childish — it’s warm vanilla that feels cozy and soft. It’s lighter wear but great for layering and refreshing throughout the day. I’d spray this in my hair or on casual days when I want something comforting.
Vanilla Velour Scented Hair & Body Mist - ULTA Beauty Collection | Ulta Beauty
This is perfect if you love N°5 but want it softer and closer to the skin. It carries that iconic floral-aldehyde profile but in a creamy, wearable way. I’d layer this under perfume for longevity or wear alone for subtle everyday elegance.
N°5 THE BODY LOTION - CHANEL | Ulta Beauty
🎁 Fragrance Gift Sets & Mini Perfumes (Perfect for Gifting)
These are perfect if you’re gifting or testing before committing to a full bottle. You get variety, travel convenience, and serious value in one go. Ideal for birthdays, holidays, or building your scent rotation without guessing.
This one stays popular for its sweet, playful scent profile. It blends sugary notes with vanilla and soft florals. Great for everyday wear if you enjoy youthful, dessert-inspired fragrances.
Sweet Like Candy By Ariana Grande 2-Piece Set - Ariana Grande | Ulta Beauty
This is a refined floral fragrance that feels elegant and polished. It features rose, blackcurrant, and soft musky warmth. A safe gift choice for someone who prefers feminine and sophisticated scents.
Rose Gold Eau de Parfum 3-Piece Gift Set - Tiffany & Co. | Ulta Beauty
This is a consistent Ulta best-seller with strong feminine appeal. It mixes jasmine, vanilla bourbon, and woody notes for a sweet-modern balance. Ideal for everyday wear when you want something soft but still memorable.
Donna Born In Roma Eau de Parfum Gift Set - Valentino | Ulta Beauty
If you love vanilla, this one is rich, smooth and luxurious. It’s warm, slightly sweet and sits close to the skin but lasts surprisingly well. I’d use this layered under other perfumes or alone for cozy evenings.
Madagascar Vanilla Perfume Oil Set - NEST New York | Ulta Beauty
This one feels vibrant and fresh with a playful edge. It’s fruity-floral with clean brightness and good everyday staying power. I’d wear this in warmer weather or gift it to someone who loves light but noticeable scents.
Dylan Purple Eau de Parfum 2 Piece Gift Set - Versace | Ulta Beauty
I love this for testing before committing — it gives range. Paradoxe leans modern floral with warm amber depth and good longevity. I’d use this for travel or to decide which size to invest in.
Mini Paradoxe Discovery Set - Prada | Ulta Beauty
This is perfect if you can’t pick just one mood. You get the original warm gourmand Good Girl and the fruitier, brighter Very Good Girl variation. I’d gift this for birthdays or keep it for travel rotation
Best-selling Good Girl and Very Good Girl Glam Mini Duo - Carolina Herrera | Ulta Beauty
This set gives you polished, confident feminine energy in one go. Each scent carries strong projection with balanced floral and warm undertones. I’d gift this to someone building their fragrance wardrobe.
Feminine Fragrance Must-Haves - Yves Saint Laurent | Ulta Beauty
These are classic, wearable and beautifully balanced. They lean soft floral and warm with elegant longevity. I’d gift this during holidays or keep it for travel size convenience.
Burberry 2-Piece Mini Perfume Gift Set - Burberry | Ulta Beauty
This is bright, cheerful and super easy to wear. Each scent is light, fresh and perfect for everyday layering. I’d use this for daytime errands, gym bags, or casual spring wear.
Find Your Happy Mini Fragrance Set - Clinique | Ulta Beauty
🧔🏽♂️ Best-Selling Men’s Cologne
If you’re looking for a men’s cologne that actually gets compliments and lasts, these are the best-selling picks at Ulta that deliver. From fresh everyday scents to deeper woody and amber profiles, this edit covers signature-worthy fragrances that fe...
This is fresh but sharper. It has that cool, crisp edge that feels energising. You get icy citrus and aromatic notes with a woody base that gives it solid staying power for a cologne. I’d wear this in warmer weather, daytime outings, or whenever I wa...
3.3 oz Y Iced Cologne Eau de Toilette Intense - Yves Saint Laurent | Ulta Beauty
This smells clean, fresh and very versatile. Easy to wear but still noticeable. It’s crisp apple and aromatic notes over warm woods with solid all-day wear. I’d wear this to work, out casually, or as a safe signature scent.
3.3 oz Y Eau de Parfum - Yves Saint Laurent | Ulta Beauty
This is the men’s cologne I’d choose if I want something refined and quietly powerful. It feels expensive immediately. Warm woods and creamy depth give this fragrance smooth projection with strong longevity that sits close but lasts. Perfect for even...
Bois Pacifique Eau de Parfum – Tom Ford
If you like something classic with a little edge, this cologne delivers that old-school barbershop energy. Woody notes layered with spice create a masculine fragrance that’s noticeable but not overpowering. I’d wear this for casual nights out, colder...
Wood & Spice Fragrance – Reuzel
This is a modern men’s fragrance that feels clean but still confident. It’s smooth and very wearable. Fresh brightness layered over warm depth gives this cologne balance, with strong performance that lasts through the day. Great for work, dates, or a...
MYSLF Le Parfum – Yves Saint Laurent
This is the compliment-heavy men’s cologne that rarely misses. It’s bold without feeling chaotic. Fresh spice and deep woody notes create strong projection and excellent longevity on skin. Best for evenings, events, or anytime you want your fragrance...
Sauvage Eau de Parfum – Dior