Imogen Haylock

The soft, comfy staples I live in between yoga mats, coffee runs and slow Sundays. Full disclosure: Lululemon employee, so I’m a) hugely biased and b) know my stuff.

These are the sneakers, leggings, and activewear I reach for every week—everything that moves with me and makes me feel good. Full disclosure: Lululemon employee, so I’m a) hugely biased and b) know my stuff.

Tried-and-tested essentials *that I still use* for surviving your first weeks in the city without losing your mind (or your money).

All the curly girl method tips I actually stick to for less frizz and more bounce. Suitable for wavy hair (2a, 2b, 2c) girles.

The products I keep coming back to—tested, loved, and actually worth the hype.

The few products I swear by every day—if it’s not in this list, it’s not making my face happy.

My must-have travel bottles, bags, and bits to make adventures from London cute and stress-free.

Be good to your gut. The daily health rituals that make me feel good from the inside out. Trust me, I’ve compared all the brands so you don’t have to.

My journal ecosystem. Everything that helps me reset, refocus, and romanticise my life again.

What I’m reaching for on repeat this winter — soft knits, warm coats and little comforts that make the London cold bearable.