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My favourite makeup for beginners
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By
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Phethego Msindo
A compact, beginner-friendly kit of budget and viral products. Start here for your everyday base, eyes, lips and a few must-have tools - everything is wallet-friendly and easy to find.
Sections
11
 
Foundation
 
Mascara/Eye liner
 
Primers
 
Concealer
 
Powder
 
Eyeshadow

Foundation

 
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Lightweight, pore-blurring matte foundation with natural, buildable coverage.
Fit Me matte poreless foundation | Maybelline Master
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Affordable, trendy starter items (tinted base) with great conversion.
Shop Fair 4 N - Neutral fair | Oil-Free Tinted Moisturizer
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Viral custom-match foundation that feels weightless and looks like real skin.
Woke Up Like This: Foundation Makeup
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Mascara/Eye liner

 
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Buildable volume mascara that fans and separates lashes for everyday drama
Maybelline Lash Sensational Mascara Black
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Easy to use eye product (mascara) with strong lash results.
Lash Alert Mascara - Original Black
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Easy to use sharp eyeliner with strong eye results.
Skinny Eyeliner
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Beginner-friendly mascara that adds curl and drama without clumping
Black Magic Mascara
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Primers

 
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Tacky primer that locks makeup in place for longer wear (Ulta / mass-retailer availability).
Power Grip Primer + 4% Niacinamide
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Blurs fine lines and smooths texture - an easy base for any foundation.
timeless smoothing pore primer
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Hydrating, radiant primer with sun protection - doubles as a dewy base.
Supergoop! Glowscreen SPF 40 - Tinted Sunscreen & Primer
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Concealer

 
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Sponge-tip concealer that brightens under-eyes and hides dark circles instantly
Instant Age Rewind - Eraser Dark Circles Treatment Concealer
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Full-coverage, long-wear concealer that brightens and hides imperfections (e.l.f. products are sold on Ulta)
Hydrating Camo Concealer
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Full-coverage, creamy concealer that’s a cult favourite for brightening and spot-coverage - beginner proof
shape tape™ full-coverage concealer
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Full-coverage, easy-to-blend concealer that brightens under eyes like magic.
shape tape™ full-coverage concealer
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Powder

 
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High-value blush that’s beginner-friendly (easy to use, forgiving), and benefits from tarte’s higher commissions
amazonian clay 16-hour full coverage foundation
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Smooth pressed powder for shine control and lasting wear
Colorstay™ Pressed Powder, Oil Free Face Makeup
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Micro-fine powder that sets makeup and gives a soft glow
Halo Glow Loose Setting Powder
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Talc-free finishing powder that blurs pores and adds a soft glow
Soft Focus Setting Powder
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Eyeshadow

 
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Compact neutral palette with everyday shades beginners actually use
Buy Eyeshadow online ❤️️ essence shop
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Affordable, trendy starter items (neutral shadow) with great conversion.
Shop Super Shock Shadow | Bold, Long-Lasting Eyeshadow
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Neutral everyday palette with silky, blendable shades - perfect for daily wear
Shop Nude Mood Palette | Warm Nude Eyeshadow Palette
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Iconic neutral palette with matte & shimmer shades for effortless looks
tartelette™ in bloom Amazonian clay palette
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Brows

 
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Ultra-slim pencil that defines brows naturally and easily
Benefit Precisely, My Brow Detailer - ARC
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Smudge-proof cream pomade that shapes and fills for lasting brows
frameworker™ 24-hour brow cream pigmented pomade
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Creates hair-like strokes for a fluffy, laminated brow look
Lift & Snatch! Brow Tint Pen
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High-pigment waterproof pencil with a precise tip for all-day hold
Eyebrow Pen & Brow Pen
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Lipstick/Gloss

 
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Silky, non-sticky gloss that adds smooth shine as a final touch (widely available on major retailers)
NYX Professional Makeup Butter Gloss
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Glossy, non-sticky finish that makes lips look soft and juicy
Gloss Bomb Universal Lip Luminizer
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Multipurpose lip balm with a natural, glossy finish
Balm Dotcom
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Tinted lip balm that adds moisture and a soft pop of color
California Kissin' ColorBalm moisturizing lip balm
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Blush/Bronzer

 
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Pigmented, wallet-friendly blush that gives an instant, natural flush
Wet n Wild Color Icon Blush Pearlescent Pink
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Lightweight gel-cream blush that melts into skin - foolproof and viral
Cloud Paint Plush Blush
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Cream bronzer that gives a soft, sun-kissed finish
breezy cream cheek duo
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Bouncy cream-powder formula for a natural flush of color
Shop Blush | Cream, Liquid & Powder Cheek Color
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Setting spray

 
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Lightweight spray that helps lock makeup in place and reduce shine
Makeup Setting Spray - Matte
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Lightweight spray that helps lock makeup in place and reduce shine (affiliate-friendly at Ulta/Amazon)
Nyx Make Up Setting Spray Long Lasting Matte Finish
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Affordable matte mist that controls shine and boosts wear time
Makeup Setting Spray - Matte
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Fine mist that keeps makeup in place all day without feeling sticky
Stay All Night Mist - Makeup Setting Spray
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Tools

 
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Iconic tear-drop sponge that delivers airbrushed blending
Beautyblender® Original Makeup Sponge
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Versatile brush for foundation and concealer - perfect for on-the-go makeup
shape tape™ double-ended complexion brush
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Gentle curler that preps lashes for mascara - no pinching, no pain
Eyelash Curlers
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