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Beauty & Skincare I Actually Use in My 50s

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The beauty, skincare and hair products that actually earn a spot in my routine. Some affordable, some splurges—but all things I’ve personally used and would recommend.
Sections
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Makeup

My everyday makeup favorites for 50-something skin. Easy, flattering products that I actually use—from quick everyday makeup to a little extra glow.
 
Gina Ortman profile picture
Great coverage without making my under-eyes look heavy. That’s a BIG deal for me in my 50s. 😂
Fair The Ideal Fix Concealer - LAURA GELLER | Ulta Beauty
 
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So easy for everyday eyes. Goes on quickly, blends beautifully and gives me a little color without having to work too hard at it.
ABLAZE Total Seduction Eyeshadow Stick - NARS | Ulta Beauty
 
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My absolute favorite tinted sunscreen! Light weight. Leaves your face feeling beautiful!
Colorescience
 
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Lasts forever! Beautiful finish!
Soft Pinch Liquid Blush | Long-Lasting Dewy & Matte Blushes
 
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I LOVE this stuff! Lightweight with great coverage!
Quench-n-Tint Lightweight Tinted Moisturizer
 
Gina Ortman profile picture
A longtime favorite. Great coverage, brightens up my under-eyes and a little goes a long way.
shape tape™ full-coverage concealer
 
Gina Ortman profile picture
Totally lives up to the hype. Easy to use, gives me a beautiful finish and works so well on my 50-something skin.
The Best of the Best Baked Face Palette - LAURA GELLER | Ulta Beauty
 
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Love an easy way to add SPF during the day. Lightweight, gives my skin a pretty glow and is so easy to throw in my bag.
2.53 oz Sunglaze Sheer Setting Mist Sunscreen SPF 50 - Kopari Beauty | Ulta Beauty
 
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Such a good everyday option when I don’t want a full face of makeup. Easy coverage and leaves my skin looking natural and even.
No.21 Light Beige M Perfect Cover Serum BB Cream - MISSHA | Ulta Beauty
 
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Such a good drugstore mascara. Gives me length and definition without having to spend $30+ on mascara.
Blackest Black Voluminous Panorama Washable Mascara - L'Oréal | Ulta Beauty

Skincare

What I actually use on my 50-something skin—from everyday basics to the treatments and tools I think are worth it. These are products I use, love and would recommend to a friend.
 
Gina Ortman profile picture
I LOVE this stuff. I shake it, spray it and instantly feel more hydrated. It’s refreshing, easy, and one of those products I actually look forward to using.
Beekman 1802 | There Is Beauty In Kindness
 
Gina Ortman profile picture
Love this for my 50s skin. It feels hydrating and soothing without feeling heavy, and gives my skin that soft, healthy-looking glow I’m always chasing.
Rice 70 Glow Milky Toner - ANUA | Ulta Beauty
 
Gina Ortman profile picture
One of my favorite skincare finds right now. My skin feels hydrated, smoother and just looks healthier when I use it. This one has earned a permanent spot in my routine—and yes, I’ll repurchase it.
medicube NAD EGF Firming Serum Face & Body
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Such a good first cleanse. It melts everything off without leaving my skin feeling stripped or tight. Gentle, simple and one I actually enjoy using.
Bean Cleansing Oil - Mixsoon | Ulta Beauty
 
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One of my Medicube favorites. I love the bouncy gel texture and how hydrated and plump my skin feels after using it. Great when my skin is feeling dry or dull.
3.71 oz Collagen Niacinamide Jelly Cream - medicube | Ulta Beauty
 
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Another Medicube product that earned a spot in my routine. Lightweight, hydrating and leaves my skin feeling smooth and looking fresh. I especially love this one in my midlife skincare routine.
PDRN Pink Peptide Serum - medicube | Ulta Beauty
 
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Easy exfoliating step when my skin needs a little reset. I don’t use them every day, but I like having them in my routine.
Zero Pore Pad - medicube | Ulta Beauty
 
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One of my favorite K-beauty finds. Super hydrating without feeling heavy or sticky, and my skin feels so soft and smooth after I use it.
1.69 oz Bean Essence Brightening Hydrator - Mixsoon | Ulta Beauty
 
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Simple, lightweight hydration. I’ve used this for a long time and keep coming back to it.
1.01 oz Mineral 89 Hyaluronic Acid Face Serum for Stronger Skin - Vichy | Ulta Beauty
 
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Definitely has a little tingle, but I love this in my nighttime routine. One of my favorite Medicube treatments.
One Day Exosome Shot 2000 - medicube | Ulta Beauty
 
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Hydrating without feeling heavy. I use this regularly and love how soft my skin feels afterward.
PDRN Pink Peptide Toner - medicube | Ulta Beauty
 
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This is what I want in a cleanser—my skin feels clean without feeling stripped. And yes, I like a cleanser that actually lathers 😂.
Zero Foam Cleanser - medicube | Ulta Beauty
 
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My favorite little skincare gadget. Easy to use, feels like I’m giving myself a mini treatment at home, and I love using it with my serums.
Pink Booster Pro X2 - medicube | Ulta Beauty
 
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I’ve used this in my own routine and love how my skin feels with it. Lightweight, hydrating and one I’d actually repurchase.
TruSkin Vitamin C Super Serum - Anti Aging

Lips

The lip products I actually reach for—from everyday affordable favorites to the occasional splurge. Glossy, hydrating and never too fussy.
 
Gina Ortman profile picture
One of those products I always reach for. Hydrating, pretty and easy to throw on without a mirror. Definitely worth the hype for me.
Summer Fridays Tinted Lip Butter Balm Vanilla Beige
 
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Such a good affordable find. Pretty shine, feels hydrating and gives me that glossy look without spending a fortune.
Glow Reviver Tinted Lip Oil | e.l.f. Cosmetics
 
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Love this one. Shimmery, lightweight and most importantly—not sticky!
Lip Gloss
 
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Definitely a splurge, but such a good one. Beautiful shine, feels luxurious and makes even a no-makeup day feel a little more put together.
DIOR Addict Lip Glow Oil
 
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So good! Thick and hydrating without feeling gross or sticky. I keep reaching for this when my lips need a little extra love.
Strawberry Sorbet Pout Preserve Hydrating Peptide Lip Treatment - OLEHENRIKSEN | Ulta Beauty

Scents

Apparently I have a fragrance problem 😂 These are the scents I actually wear and love—from everyday body mists to perfumes worth the splurge.
 
Gina Ortman profile picture
One of my absolute favorites. Warm, sweet and cozy without being too much. I reach for this one ALL the time.
Vanilla Skin Body & Hair Fragrance Mist - PHLUR
 
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Another Phlur favorite. Creamy, warm and delicious—I love wearing this alone or layering it with other scents.
Heavy Cream Body and Hair Fragrance Mist - PHLUR
 
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loved the Vanilla Skin mist enough to need the perfume too 😂. Same warm, cozy vibe with a little more staying power.
Vanilla Skin Eau de Parfum - PHLUR
 
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Such a good way to try Phlur without committing to a full bottle. Fair warning—you may end up wanting several of them. 😂
Mini Perfume Sampler Gift Set - PHLUR
 
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Flowery and young. I like to use this in the summer.
Daisy Ever So Fresh Eau de Parfum with Fruity Rose & Cashmere Woods - Marc Jacobs Beauty
 
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Happy has been in my rotation for many years. My trusty go too.
1.0 oz Clinique Happy Eau de Parfum Spray - Clinique | Ulta Beauty
 
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Another good one on my vanilla list. I guess I have a "type". 😆
Hair & Body Fragrance Mist - Philosophy | Ulta Beauty

Hair

My tried-and-true hair favorites for 50-something hair. From products I’ve used for years to newer finds that help keep my hair looking and feeling its best.
 
Gina Ortman profile picture
I have used this for 15+ years! I have mature thinning hair and this is wonderful! 10/10!!!
Redken All Soft Shampoo & Conditioner Set
 
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I’ve been really happy with this one. Easy to work into my routine and one of the scalp-care products I actually stick with.
1.0 oz Scalp Serum - Divi | Ulta Beauty
 
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I use this after every wash. My hair is fine and prone to breakage, so this has been a longtime staple in my routine.
Extreme Anti-Snap Anti-Breakage Leave-In Conditioner - Redken | Ulta Beauty
 
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My #1 dry shampoo. Works well without making my hair feel gross or weighed down—and I’ve tried A LOT of dry shampoos. 😂
5.3 oz Perk Up Dry Shampoo - amika | Ulta Beauty
 
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Such a simple switch. I love sleeping on satin and it’s so much gentler on my hair than a regular pillowcase.
Ivory Satin Pillowcase - Kitsch | Ulta Beauty
 
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I know… you gotta budget for this, but it is WORTH it. I promise!
Airwrap Co-anda2x Multi-styler and Dryer for Straight+Wavy Hair (2026 Model) - Dyson | Ulta Beauty