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Viral makeup- as seen on Tiktok 🥰💄💗

Purple Star emoji 48 items
Hey everyone, in this list I will be adding viral makeup products, so it would be easier for you to find what’s trending. Whenever I find a new trending product, I will add it to this list. The list is separated in sections, so you can easily find wh...
Sections
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Eyes

 
Ivana profile picture
Very pigmented and pretty makeup palette. It is on the pricier side, but if you like this colors for your eye makeup, than you won’t regret buying it. If you are a makeup artist, this palette can be used for bridal makeup as well
Makeup By Mario Master Mattes Eyeshadow Palette - Sephora
 
Ivana profile picture
Affordable, drugstore mascara. It will make your lashes long and with volume. There is a different color of this mascara as well, if you don’t want the basic one
Lash Sensational Sky High® Waterproof Mascara - Maybelline
 
Ivana profile picture
This eyeshadow palette includes 12 shades- 10 mattes and 2 creamy shadows. You can make a lot of elegant and chic looks with this palette, even bridal makeup looks
PATRICK TA Eyeshadow Palette Mayor Dimension III- Sephora
 
Ivana profile picture
We all know that huda beauty pallets have one of the best qualities, but have in mind that they are a little bit pricey. Some of their older pallets are the OG pallets
Huda Beauty Eyeshadow Palettes | Sephora
 
Ivana profile picture
If you are looking for affordable makeup palettes that have good quality, the Revolution palettes are your best choice. Mainly because of their variety of combos, but also because they have amazing dupes for high end palettes
Shadow Palettes | Eye Makeup - Revolution Beauty
 
Ivana profile picture
Colourpop is an affordable makeup brand. Specifically talking about their makeup palettes, they are very affordable( starting from 10€) and the quality is very good for both shimmers and mattes.
Colourpop Shadow Palettes
 
Ivana profile picture
This palette is very much nude centred, with some more vibrant colours to add to your looks. It has a mix of mattes and shimmers so you will be able to make a more complex looks.
Painted by James Charles

Blush

 
Ivana profile picture
One of the best blushes out there. Pigmented and long lasting, depending on the shade 1 or 2 dots would be enough for a good blush-y look. The shade that I use is “encourage” and I apply 2 dots, sometimes even 3- if i want to be VERY blush-y( i like ...
Rare Beauty by Selena Gomez Soft Pinch Liquid Blush
 
Ivana profile picture
New design and a very good one!!! Don’t sleep on this one. You get 2 blushes in one basically. And you can use them separately, but it is recommended to use firstly the powder then the cream. Amazing finish!!!
Major Beauty Headlines - Double-Take Crème & Powder Blush
 
Ivana profile picture
Very interesting and intriguing packaging. Never seen something like this before. Literally looks like a jelly. It is probably the best for light and soft makeup
Milk Makeup Cooling Water Jelly Tint Lip + Cheek Blush Stain
 
Ivana profile picture
One of the most popular powder blushes. The price is somewhere between affordable and expensive. The quality is good, the product is very pigmented. Mainly because popular because of the name of one of the blushes( which I don’t think i can write her...
NARS Talc-Free Powder Blush - Sephora
 
Ivana profile picture
If you want to give yourself a little bit of luxurious makeup, this is one of your choices. People have divided opinions about this product, so maybe watch a few videos about this blush to see how it performs
Rosy Glow Blush: New Shades, Glow Effect | Dior US

Contour/ Bronzer

 
Ivana profile picture
The first, the OG contour wand. Extremely popular, but there are affordable dupes. It is slightly more expensive than expected, but it is veryy pigmented
Charlotte Tilbury Hollywood Liquid Contour Wand | Sephora
 
Ivana profile picture
This one is e dupe for the Charlotte Tilbury Contour Wand. More than half the price from the Charlotte’s one, and has amazingg quality and pigment. I am planning on repurchasing
Halo Glow Contour Beauty Wand - e.l.f. Cosmetics
 
Ivana profile picture
Very good quality, easily blendable and buildable. You can have a softer makeup look or super sculpted cheekbones. It also has a little brush on its own on the other end of the packaging
SoftSculpt® Shaping Stick - MAKEUP BY MARIO - Sephora
 
Ivana profile picture
If you are a makeup artist, this one is a mustt!! Also if you do your makeup regularly on daily basis, because you will save a lot of money with this product. It has concealer, contour and blush shades!!!
MAKE UP FOR EVER Makeup Palettes | Sephora

Foundation/ Concealer

 
Ivana profile picture
I bought this one to use it for my friend’s wedding day and it did not disappoint. Full coverage, matte finish. Have in mind if you have a dry skin to moisturize your skin nicely, let it “sink in your skin” and then apply this foundation. The only ba...
Double Wear Stay-in-Place Foundation - Estée Lauder
 
Ivana profile picture
This concealer is creamy and buildable. It does not crease and it is very good for people with dry skin. Your under eye circles will love this one. It also has some benefiting ingredients which is always a good characteristic
Kosas Revealer Super Creamy + Brightening Concealer with ...
 
Ivana profile picture
The OG baddie, the first viral concealer AND FOR A REASON. It is kind of dry though, so hydrate your undereyes before using it. Has amazing coverage and you don’t really need to build it up
tarte Concealer - Sephora
 
Ivana profile picture
My go-to “foundation”. It is perfect for everyday use, whether you have to work, school or have other activities. It evens out your skin color, giving you a nice glow. If you don’t like the glow, it’s okey because with a little bit of powder- it matt...
Halo Glow Liquid Filter Complexion Booster | e.l.f. Cosmetics
 
Ivana profile picture
This give you a very nice shiny look. You can wear it on its own and have a more natural look, or under a foundation for a glam look. It will look flawless both ways, depending on your taste
Charlotte Tilbury Hollywood Flawless Filter | Sephora
 
Ivana profile picture
Probably the best foundation on the marker currently. The formula is revolutionary, it’s amazing! Good coverage, doesn’t make you feel cakey and has a biig shade range
Triclone Skin Tech Medium Coverage Foundation ... - Sephora
 
Ivana profile picture
This product brightens and lifts your undereyes. It has a creamy consistency, it blurs and has very good coverage. It is a little bit expensive, but totally worth itt
Hourglass Brightening Vanish™ Airbrush Concealer - Sephora
 
Ivana profile picture
This foundation is light and not oily. Has 36 shades to choose from and even some celebrities use it (like for example Tay Swift). The coverage is buildable also
Pat McGrath Labs Long-Lasting Foundation - Sephora
 
Ivana profile picture
This foundation is oil-based and has no smell( no harsh fragrances). It has medium coverage and it doesn’t feel thick on the skin. It has 30 shades so you can choose yours. It is not as pricey as other foundations, but it has an amazing finish just a...
Easy Blur Natural Airbrush Foundation with Niacinamide - Sephora

Lips

 
Ivana profile picture
One of the best glosses in the makeup industry. It is not very sticky( a gloss will always be slightly sticky) and it is very shiny. The packaging is nice and big which means it wall last long. This is one of the OG lipglosses
Fenty Beauty by Rihanna Gloss Bomb Universal Lip Luminizer
 
Ivana profile picture
The most popular lip balm amongst all ages. Have in mind- sometimes they are sold out so order while you can 😂 a little bit pricey, but there are pricier products on the market
Lip Butter Balm - Summer Fridays - Sephora
 
Ivana profile picture
best lip liner i’ve used in ages. Already bought my second one. It last veryy long( my first one lasted almost 2 years). It doesn’t smudge easily which is probably why it last long cuz you don’t need to reapply every second
Lip liners and Lip contour pencils | KIKO
 
Ivana profile picture
This is a total luxury. You don’t really need it, but you will absolutely love it when you buy it. It has a nice consistency and there are a few shades to choose from
Lip Oils, Glosses & Plumpers with Shine | DIOR US
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Ivana profile picture
This lipstick DOESNT MOVE. How and why I have no idea, but if you have re-applying you lipstick, this is your best choice.
Matte, Liquid Lipstick & More - Maybelline
 
Ivana profile picture
This lipstick went viral mainly because of its case. It is very cool, but also kinda expensive. It can also be a nice gift for one of your gals 🩷
GUERLAIN Lipstick | Sephora
 
Ivana profile picture
In comparison with most glosses out there, these are pretty affordable and good quality. They are thick and stay for a long time. I own 2 and I’m thinking about purchasing a third one
Lip Glosses: softening, glossy and creamy - KIKO
 
Ivana profile picture
This product makes your lips softt and glam. It is a little bit pricey, but if you have the money- why not buy it. Some people that the logo ring and wear it as jewelry too
Lip Gloss - Shiny Moisturizing Balms & Tints - YSL Beauty
 
Ivana profile picture
This is such a cute brand overall, and so is this lipgloss. There are a few shades so you can choose which one you like the most. It has nice formula and it is hydrating
Clean ShineOn Jelly Lip Gloss - Tower 28 Beauty | Sephora
 
Ivana profile picture
The most popular lip mask among the internett. It hydrates your lips which means no crusty lipss everr. If you have such problem this might be the best solution for you.
Lip Sleeping Mask - LANEIGE - Sephora
 
Ivana profile picture
This lip oil has a lot of benefiting and nourishing ingredientes. It has honey, which makes your lips super shiny and soft. It gives you such a glossy look and it has a nice formula and texture
Honey Infused Hydrating Lip Oil - Gisou - Sephora
 
Ivana profile picture
The most popular lipstick on Tiktok. People are obsessed with this shade and formula. When buying it, have in mind that it will look different on different complexions, but it will still look good on everyone. There is a lipliner the same shade, for ...
Nude Pink Lipstick: Pillow Talk - Matte Revolution

Highlighter

 
Ivana profile picture
you don’t need a lot of product for it to give the super shiny effect. It will last you for a very long time. The shades are pretty good and one of them ( shade reflect) can be used as bronzer even.
Positive Light Liquid Luminizer Highlight - Rare Beauty by ...
 
Ivana profile picture
This is an amazing powder highlighter. Have in mind that it is very fragile, but the pigment and shine is absolutely amazing. It’s blinding!!
Positive Light Silky Touch Highlighter - Rare Beauty by Selena ...
 
Ivana profile picture
Definitely the most popular powder highlighter!! This is basically pressed glitter. There are no words to describe the shine this highlighter gives. Obviously, the shine can be “controlled”, but if you want to look like you just had a glitter bath, t...
FENTY BEAUTY BY RIHANNA Diamond Bomb All-Over ...

Setting Spray

 
Ivana profile picture
People adore this setting spray!! It is a little but pricey compared to more affordable brands, but it is a very good setting spray and the smell is kinda strong but bearable. The makeup still has a natural shine after applying it
On 'Til Dawn Mattifying Waterproof Setting Spray - Sephora
 
Ivana profile picture
It is said to be “magic in a bottle” because of the way it “melts” your makeup to blend together and stick together. It also gives a sort of hydration to your skin. The price is slightly higher than other setting sprays, but if you can buy it- why no...
Charlotte Tilbury Airbrush Flawless Waterproof Setting Spray
 
Ivana profile picture
Haven’t tried this one, but I’ve seen a lot of people on the Internet using it. There are also bundles of 3 mini size of this setting spray at sephora sometimes, so you can buy those and test out
All Nighter Long-Lasting Makeup Setting Spray - Urban Decay
 
Ivana profile picture
A more affordable setting spray. It does the job and there are scented versions. I use the original one, and it is okay
Makeup Setting Sprays | MAC Cosmetics – Official Site

Primer

 
Ivana profile picture
Probably the most popular primer on the market. It is the equivalent to glue but for makeup😂 the makeup is applied very smoothly on top of it
Milk Makeup Hydro Grip Gripping Primer - Sephora
 
Ivana profile picture
If you like a glowy base for your foundation, this is one of the best options you have on the market. It is glowy, water-gel consistency, leaving your face glowy but not greasy. The price is not extremely high having on mind the amount of product you...
Saie Glowy Super Gel Lightweight Illuminating Serum - Sephora
 
Ivana profile picture
This primer is considered a dupe for the Milk one. It is verryy sticky and the makeup just “sticks” to it like it’s a gluee. Very good product fir an affordable price
e.l.f. Power Grip Face Primer

Setting powder

 
Ivana profile picture
One of the OG powders. Years have passed by, but this one still stays as one of the best setting powders. You get A LOT in the container, so you won’t need to re-buy it every month. It sets your makeup nice and smoothly, making your makeup flawless
Easy Bake Loose Baking & Setting Powder - HUDA BEAUTY