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My favorite book recs

Purple Star emoji 15 items
 
Jan Jordyn profile picture
Starting a business? This is the ONLY guide you'll need.
The Art of the Start 2.0: The Time-Tested, Battle-Hardened Guide for Anyone ...
 
Jan Jordyn profile picture
Introduction: A practical, comprehensive guide on how to build good habits and break bad ones using small, incremental changes. 
Takeaway: Focus on building a system of marginal improvements (1% better every day) rather than massive, unsustainable changes. Small habits create massive results over time.
Atomic Habits: Life-Changing #1 Bestseller
 
Jan Jordyn profile picture
Introduction: While not strictly a business book, this spiritual guide teaches the importance of living in the present moment. Takeaway: Reduce anxiety and improve decision-making by focusing on the Now. Many business worries are centered on the past...
The Power of Now: A Guide to Spiritual
 
Jan Jordyn profile picture
Introduction: A highly provocative book that challenges traditional business wisdom on everything from funding and hiring to meetings and marketing. Takeaway: Embrace simplicity and focus. You need less than you think—less staff, less space, less pla...
ReWork: Change the Way You Work Forever
 
Jan Jordyn profile picture
Introduction: Explains why most small businesses fail and provides a step-by-step process for organizing a business to run smoothly without the owner constantly having to do the work in the business. Takeaway: You must work on your business, not just...
The E-Myth Revisited: Why Most Small Businesses Don't Work
 
Jan Jordyn profile picture
Introduction: A research-based guide on what it takes to be a courageous leader, emphasizing the crucial roles of vulnerability and empathy in the workplace. Takeaway: Courage is a prerequisite for leadership. True leadership requires leaning into di...
Dare to Lead Hub - Brené Brown
 
Jan Jordyn profile picture
Introduction: A framework for clarifying your company's message so customers understand what you offer and why they need it. Takeaway: Your customer is the hero, not your brand. Position your brand as the guide that helps the hero (your customer) sol...
Building a StoryBrand: Clarify Your Message
 
Jan Jordyn profile picture
Focus: Redefining marketing as a generous act of making change happen for a specific, focused audience. Takeaway: Great marketing isn't about your stuff, it's about solving their problems for people who desperately want to be helped. Don't try to mar...
This is Marketing: You Can't Be Seen
 
Jan Jordyn profile picture
Focus: The six universal psychological principles that drive human behavior and cause people to say "yes." Takeaway: Master the six principles (Reciprocity, Commitment/Consistency, Social Proof, Authority, Liking, Scarcity) to ethically persuade your...
Influence: The Psychology of Persuasion
 
Jan Jordyn profile picture
Focus: A foundational classic on how to gain a distinct and favorable position in the mind of the prospect. Takeaway: Marketing is a battle of perceptions, not products. The goal is to own a single word or concept in your customer's mind. It is bette...
Positioning: The Battle for Your Mind (MARKETING)
 
Jan Jordyn profile picture
Introduction: The story of Zappos and its path to becoming a billion-dollar company by focusing relentlessly on customer service and company culture. Takeaway: Culture is your #1 asset. Prioritize company culture and customer service as your main bus...
Delivering Happiness: Path to Profits & Purpose
 
Jan Jordyn profile picture
Introduction: Contrarian advice from a legendary investor on how to build companies that create new things, rather than just copy existing ones. Takeaway: The goal is to move from Zero to One (creating something entirely new and unique) and strive fo...
Zero to One: Notes on Startups & Building Future
 
Jan Jordyn profile picture
Introduction: A timeless classic that presents a holistic, principle-centered approach to solving personal and professional problems. Takeaway: True effectiveness comes from a character built on principles, moving from dependence to independence (Pri...
7 Habits Of Highly Effective People 15th Ed
 
Jan Jordyn profile picture
Introduction: Outlines a new approach to continuously test a business vision, adapt, and adjust before it's too late. Takeaway: Use the Build-Measure-Learn feedback loop to create a Minimum Viable Product (MVP), test assumptions quickly, and make dat...
The Lean Startup: How Constant Innovation
 
Jan Jordyn profile picture
Introduction: Based on extensive research, the book identifies the key factors that allowed a select group of companies to make the leap from being merely "good" to truly "great." Takeaway: Greatness is built on a culture of discipline, led by Level ...
Good To Great: Why Some Companies Make the Leap