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Products for Soft Wavy Hair & Vibrant Color

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Lightweight products and tools for naturally wavy hair. From loose 2A bends to defined 2C waves. These picks help encourage bounce, control frizz and add definition without unnecessarily weighing hair down.
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Lightweight Wash-Day Favorites

Weightless moisture without the weigh down. Gentle moisture washes.

 
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A wave focused shampoo that cleanses while helping hair retain lightweight moisture
10.1 oz A Curl Can Dream Weightless Moisture Shampoo For Waves - Matrix | Ulta Beauty
 
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Adds softness and slip without making waves feel heavy.
10.1 oz A Curl Can Dream Weightless Moisture Conditioner For Waves - Matrix | Ulta Beauty
 
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A lightweight option for fine waves that become oily or flat easily.
12.0 oz Ghost Shampoo for Fine to Medium Hair - Verb | Ulta Beauty
 
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Detangles and moisturizes fine-to-medium hair without leaving a heavy coating.
12.0 oz Ghost Conditioner for Fine to Medium Hair - Verb | Ulta Beauty

When Waves Need a Fresh Start

Products for a detox to restart the clock and bring hair back to baseline.

 
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An occasional clarifying wash to relieve hair of product buildup, excess oil and hard water deposits.
Detox Shampoo - OUAI
 
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Especially useful for waves that feel dull, coasted or different after moving to a hard water area.
Malibu C Hard Water Wellness Shampoo, 9 OZ

When Waves Need Strength and Repair

When hair is soft but not firm, it needs shape. That's where bond repair comes in. For strong hair with shape. To help form waves.

 
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When waves need more strength or are straw like, bond repair brings strength and firmness back to hair.
L'Oreal Paris Sulfate Free Bond Repair+ Shampoo
 
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The matching conditioner for extra strength and repair to hair.
L'Oreal Paris Sulfate Free Bond Repair+ Conditioner 6.8oz
 
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Another good option for repair that leaves hair feeling stronger and repaired with a heavier price tag compared to L'Oreal.
Acidic Bonding Concentrate Shampoo
 
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Another good option for repair that leaves hair feeling stronger and repaired with a heavier price tag compared to L'Oreal.
Acidic Bonding Concentrate Conditioner

When Waves Need to Feel Soft Again

When waves are firm and strong but feel like straw or lacking in moisture.

 
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Adds color protection and a boost in moisture compared to other shampoos. To be used when waves need to feel soft again.
Acidic Color Gloss Shampoo for Color Care & Added Shine
 
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Moisture rich conditioner for soft and supple waves.
Acidic Color Gloss Conditioner for Color Care & Added Shine

Lightweight Leave Ins and Wave Enhancers

Leave ins that are wave enhancing, detangling, repairing or moisturizing.

 
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A lightweight leave in that detangles, smooths and encourages natural texture.
Weightless Air Dry Cream
 
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On the go, straight out of the shower, leave in treatment for air dried waves with a bit more hold and moisture.
Fructis Curl Air Dry Cream Leave-In Treatment
 
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A leave in for waves with more structure.
Acidic Bonding Concentrate Leave-In Treatment for Repair

Volume, Hold and Definition

Products that define and sculpt waves.

 
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An affordable mousse for airy volume, definition and frizz control.
Not Your Mother's Curl Talk Curl Activating Mousse - 7 oz: Paraben-Free, Silicone-Free, Sulfate-Free
 
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Creates a stronger cast to help waves last longer. Scrunch (with oil- an added optional) once completely dry to soften.
Not Your Mother's Curl Talk Gel
 
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A lightweight foam for root lift, body and soft hold.
I Create Lift Volumizing Foam - Innersense Organic Beauty | Ulta Beauty

Brush, Scrunch and Diffuse

Style tools for detangling, smoothing and friction reducing water absorption.

 
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Helps form smooth, controlled waves when brush styling.
Define EdgeLift Brush for Curl Definition & Styling Control - Bounce Curl
 
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A gentle detangling brush to use on wet, conditioned hair. A great tool for in shower mask use.
Black Frost Pro Detangler HairBrush - Wet Brush | Ulta Beauty
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Absorbs excess water while reducing the friction that can disturb waves and create frizz.
Blush Quick Drying Satin Lined Microfiber Hair Towel - Kitsch | Ulta Beauty
 
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Includes a diffuser for gently drying and lifting natural waves. Try low or medium heat.
INFINITI PRO CONAIR Natural Texture Styling System Hair Dryer

Restore and Nourish

Masks to nourish, strengthen and repair limp hair.

 
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Pre-shampoo masque for the L’Oreal line that repairs damage.
L'Oreal Paris Sulfate Free Bond Repair+ Pre Shampoo
 
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When hair feels stiff and needs a boost in moisture, use this after conditioner.
L'Oreal Paris Sulfate Free Glossing Hair Mask
 
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A mask that is rich to bring moisture back to hair resulting in manageably soft hair.
Rich Hydration Mask for Dry or Medium to Thick Hair
 
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Repairing mask that leaves hair feeling stronger and waves more structured.
Acidic Bonding Concentrate 5-Min Liquid Mask
 
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Argan oil penetrates hair unlike coconut oil and olive oil. An affordable nourishing hair oil to use after a shower.
OGX Renewing Argan Oil Hair Treatment 3.3oz
 
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A little goes a long way with this hair oil meant for dry hair.
Miracle Moist Intense Hydration Hair Oil for Dry ...

Day Two Revival

Waves hair some structure but need some life brought back.

 
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Refreshes and lightly redefines waves between wash days.
Shake & Shine Day 2 Refreshing Mist - Curlsmith | Ulta Beauty
 
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Produces a fine water mist for refreshing without completely soaking the hair.
Flairosol spray bottle hair hairstyling dp
 
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Use a tiny amount on dry ends to soften the gel cast and add shine without coating the roots.
2.0 oz Ghost Weightless Hair Oil - Verb | Ulta Beauty

Protect Waves Overnight

Ways to prevent limp waves days after being styled.

 
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Help reduces overnight friction, tangles and morning frizz.
Blush Satin Pillowcase - Kitsch | Ulta Beauty
 
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Gentle scrunchies for loosely “pineappling” waves without leaving a strong crease.
Pure Silk Skinny Scrunchies 6pc Set - Slip | Ulta Beauty