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Must-Have Tools I Use to Run My Online Business

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Running an online business is easier (and a lot less stressful) when you have the right tools in place. These are the exact platforms, apps, and resources I use every day to manage my blog, client work, marketing, and finances. Whether you’re just st...
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Productivity & Project Management

Staying organized is the key to running a successful online business. These productivity and project management tools help me track deadlines, manage client work, and plan content with ease. Whether I’m working solo or collaborating, these platforms ...

 
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My go-to for managing tasks, content calendars, and client projects.
Trello
 
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Ideal for larger projects and collaborations.
Asana
 
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All-in-one workspace for tasks, goals, and documents.
ClickUp
 
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My digital brain for business planning and SOPs.
Notion
 
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Combines spreadsheets and databases for advanced organization.
Airtable
 
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Simple note-taking app that syncs across devices.
Google Keep

Communication & Collaboration

Clear communication builds strong client relationships. These tools make it easy to connect, share updates, and collaborate in real time, no matter where my clients or team members are located. From video calls to quick messages, these apps keep ever...

 
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For client calls, networking, and virtual meetings.
Zoom
 
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Quick, organized communication with clients or team members.
Slack
 
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Screen recording tool for tutorials and client updates.
Loom
 
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Transcribes meetings and interviews for easy reference.
Otter Meeting Agent - AI Notetaker, Transcription, Insights
 
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Simplifies scheduling by letting people book without back-and-forth emails.
Calendly.com

Content Creation & Marketing

Creating and promoting content is essential for attracting and engaging an online audience. These content creation and marketing tools help me design eye-catching graphics, schedule posts, and optimize for SEO so my brand stays visible and profession...

 
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Creates graphics, Pinterest pins, and social media posts with ease.
Canva Pro | Your all-in-one design solution
 
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Pinterest and Instagram scheduling for consistent posting.
The Best Pinterest Marketing Tool | Tailwind
 
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Social media scheduling across multiple platforms.
Buffer
 
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Manages social media for certain client accounts.
Hootsuite
 
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Polishes blog posts, emails, and other written content.
Grammarly
 
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SEO research for keywords and competitor analysis.
Semrush
 
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WordPress plugin to optimize posts for search engines.
Yoast

Finance & Business Management

A thriving business needs smart money management and efficient systems. These finance and business tools track income, expenses, and taxes while keeping my business operations running smoothly behind the scenes.

 
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Tracks income, expenses, and taxes.
Self-Employed Accounting Software for Solopreneurs | QuickBooks
 
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Free invoicing and expense tracking.
Wave
 
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Secure password manager for all logins.
LastPass
 
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Automates repetitive tasks between apps.
Zapier

Website & Hosting

Your website is your online storefront. These website and hosting tools give me reliable, fast, and secure performance, plus the analytics I need to track growth and make data-driven decisions.

 
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Reliable hosting with excellent customer support.
SiteGround
 
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Beginner-friendly hosting option for new bloggers.
Bluehost
 
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Tracks website performance and visitor behavior.
Analytics Tools & Solutions for Your Business

Email Marketing & List Building

Email marketing is one of the most powerful ways to grow an online business. These email platforms help me create beautiful campaigns, automate sequences, and connect with my subscribers on a personal level.

 
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Automates funnels, nurtures subscribers, and grows lists. (Formerly ConvertKit).
Kit
 
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Beautiful, user-friendly email marketing platform.
Flodesk
 
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Affordable email marketing for smaller lists.
MailerLite

File Storage & Sharing

Keeping files safe, organized, and accessible from anywhere is a must for remote work. These file storage tools let me share documents with clients, store important business files, and collaborate without clutter.

 
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Email, cloud storage, and collaboration tools in one.
Google Workspace
 
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Secure file storage and sharing.
Dropbox.com