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My Fave Beauty Brands on Amazon + Their Products
93
items A list of some of my favorite beauty brands that are available on Amazon. I also include some of their top products for each of the brands. 🤪🩷 *affiliate links*
Sections
12
Stila
Gente
b.tan
TruSkin
Soapbox
Lee Stafford
Stila
Stila was started in the 90s by celebrity makeup artist, Jeanine Lobell. Stila’s products are all about performance and creativity—made for self expression and fun! 😍
I love the brush and formula this mascara has. It covers every lash without clumping or being crunchy. It makes your lashes very voluminous, bold, and it will last all day or night!🩷
stila HUGE Extreme Lash Mascara, Intense Black
I love using liquid highlighter when I don’t have any other face makeup on. This one comes in three shades and gives a sheer, glowy finish. It’s buildable, great for all skin tones, and leaves your skin glowing!
stila Heavens Hue Hydro-luminator
This is a multi-tasking cream blush and lipstick that comes in multiple shades. It has a sheer finish, giving you a fresh and radiant look. It’s non-greasy and easy to use too.
stila Convertible Color Dual Lip and Cheek Cream
This liquid liner has a matte finish, lasts all day, and has an ultra precise tip. It’s water, smudge, and transfer proof too. Not tested on animals! ❤️
stila Stay All Day® Muted-Neon Liquid Eye Liner
This is a water proof liquid eyeliner that comes in many great colors. Whether you want a bright pink or dark black look, there’s a color for you! It glides on very easy and gives you the best line every time.
stila Waterproof Liquid Eye Liner, Satin Finish
I’m in love with this liquid eyeshadow—it’s buildable and has a matte finish. There’s multiple cute colors, lasts all day, and is blendable too!
stila Suede Shade™ Liquid Eye Shadow
I love when I buy one piece of makeup, but it does two things. This duo stick is bronzer and blush—I’m in love. It looks so nice and is easily blended out.
stila Blush & Bronze Hydro-Blur Cheek Duo
You can use color corrector for so many different things and having every color in one palette is so convenient. Each color is meant for something different, so play around and find what works with you! (Last picture has a chart)
Stila Color Correcting Palette, 0.45 Oz
This is a hybrid powder/cream highlighter, eyeshadow, body glitter, etc! There’s four colors, long lasting, transfer resistant, and so beautiful!
stila Heaven's Dew All Over Glimmer
Lip oils have been super popular lately (for a reason) and this one from stila is amazing. It gives the perfect amount of color and shine.
stila Heaven's Dew Gel Lip Oil
I use a beauty sponge for multiple products in my makeup routine and this one is a favorite! It has two sides, making it perfect for blending multiple products. Its soft touch makes it absolutely perfect for blending!
Stila Double Ended Blending Sponge
I hate lip liners that don’t stay where I want it too and bleeds too much into my lip color. So, I’ve found the perfect one from stila! It’s matte, highly pigmented finish will stay all day, not budging one bit.
stila Stay All Day® Matte Lip Liner
This setting spray locks in your makeup, so it lasts all day (up to 16 hours)! It keeps your face moisturized, keeping your skin looking fresh and hydrated. It’s water proof, smudge proof, and transfer proof too!
stila Stay All Day® Blurring Setting Spray
Gente
Gente is a woman-founded body care brand rooted in Brazilian traditions. They use high quality, ethically sourced ingredients from Brazil like, acai, cacao, and cupuaçu.
Bye-Bye Cellulite is a skin firming lotion that uses high-quality ingredients to stimulate circulation. It helps target fat molecules to make your skin tighter, leaving your skin looking smooth.
Gente Beauty Bye Bye Cellulite Firming Lotion
This bar of soap not only washes your body, but also exfoliates! It uses rice exfoliator to gently scrub away dead skin cells. The cocoa rich formula hydrates your skin leaving it nice and smooth.
Gente Beauty Ipanema Exfoliating Bar Soap
This lotion helps lymphatic drainage and reduces water tension. It firms your skin up making it look very smooth.
GENTE BEAUTY Lymphatic Drainage Lotion 6.7oz
This shower gel uses coconut and acai to nourish and hydrate your skin. It gently cleanses your skin without removing your natural skin oils.
Gente Beauty Tropical Rain Shower Gel 10.15 fl oz
This body gua sha helps lymphatic drainage and glides very smoothly across your skin. It also helps the absorption of products into your skin and this tool is easy to clean!
Gente Beauty Body Gua Sha - Lymphatic Drainage
b.tan
A fun and quirky skincare brand from Australia! 🫶🏻
If you’ve been out in the sun then you definitely need this b.tan Aloe Vera Gel. It has vitamin e and won’t feel too sticky on your face or body. Plus, it’s vegan, cruelty free, and doesn’t use bad ingredients like parabens. 🫶🏻
B.TAN Aloe Vera Gel 7 Fl oz, 2-Pack
After sun lotion makes all the difference after having a long day out in the sun. It contains aloe vera, but is a lotion instead of a gel—I know some people don’t like the feeling of gel. It also has hyaluronic acid and vitamin e too, so your skin wi...
B.TAN Ooooh Aftersun Delight Lotion 16 Fl oz
If you’re looking for that hydrated, sun kissed glow, b.tan has the product for you! It’s a clear gel that requires no rinse off and is transfer resistant. Plus, it’s vegan, cruelty free, and has no added “nasties”—PETA approved. ❤️
b.tan Clear Self Tan Gel - 8 Fl Oz
This is for all of my on the go girlies—tan in only 9 minutes!!! If you want it to be darker though, then leave it on for longer. Plus, it’s vegan, cruelty free, affordable, and this one is made in the USA. 🩷
b.tan Pre-Shower Self Tanner Mousse, 6.7 Fl Oz
If you want a dark tan than these self tan drops are for you. You can add these to your favorite moisturizer, serum, or even your self tanner for a deeper tan. These drops are so versatile and there’s an even darker option available too! ✨
b.tan Dark Self Tan Drops for Face & Body
Need a self tanner that lasts for more than a week? If so, you should definitely check out this b.tan forever + ever self tan mousse. It’s vegan, cruelty free, doesn’t have nasty ingredients, it’s affordable, plus it’s easy to apply! 😍
b.tan Ultra Long Lasting Self Tanner 6.7oz
Looking for that dark tan without the sun? If you said yes, add this b.tan self tan mousse to your cart! Its rejuvenating formula has ceramides and vitamin c—a self tanner and skincare product in one. Plus, it’s vegan, cruelty free, and affordable! �...
b.tan Dark Self Tanner Mousse - 6.7 Fl Oz
If you want that spray tanned look, but from the comfort of your own home, you need this. It’s a bundle that comes with a pro spray tanning machine, tanning mitt, and their tanned AF pro spray mist—everything you need! Get up to 5 tans with this kit....
b.tan At Home Spray Tan Kit with Machine
If you’re not a fan of self tanning, b.tan has suntan oils too. This beach…please oil is made with marula and argan oil, so it nourishes your skin while you tan. This will give you a deep bronze, golden tan! 😍
b.tan SPF 7 Deep Tanning Dry Spray, 236ml
If you don’t want your tan to be too harsh, this rose water gradual self tan mist is a must have. It’s not too strong and has a buildable formula, so you can choose your level of tan. This works great for maintaining and making your self tan last a l...
b.tan Clear Face Tan Mist - 6.7 Fl Oz
If you're getting self tan, you defintely need this self tanning mit from b.tan on Amazon. It works great with most of their products and it's very affordable!
b.tan Self Tanning Mitt - No Tan on Hands
If it's time for a new tan then this product is for you. Tan go away self tan eraser from b.tan and it preps and primes your skin for the next one! This one is made in the USA too.
b.tan Self Tan Remover - 6.7 Fl Oz
If you're looking to get REALLY tan this one is for you. This tanning bed lotion, tanned AF, by b.tan uses mango butter and peptides to keep your skin healthy while you tan. This lotion works great for the tanning bed or you can use it at the beach t...
b.tan UV Tanning Bed Lotion 12 Fl Oz
TruSkin
TruSkin is a skincare brand that believes in powerful, plant based skincare that actually works. Their formulas are backed by science and free from sulfates, parabens, and other additives.
Vitamin C is great for brightening and evening out your skin tone. This gentle face scrub exfoliates your skin without stripping it of essential nutrients. Along with Vitamin C, this scrub is formulated with yuzu lemon (antioxidant rich) and bora bor...
TruSkin Vitamin C Face Scrub - 4 Fl. Oz
This caffiene face and eye serum is perfect for brightening up dull skin. It also improves dark circles and tired eyes. Its formula is balanced, making it non irritating for your skin. TruSkin is also vegan, cruelty free, paraben free, and sulfate fr...
TruSkin Caffeine Face & Eye Serum, 1 fl oz
This vitamin C serum is great for brightening up your skin. It will help dark spots and even out your skin tone—it’s also good for anti-aging. TruSkin products are dermatologist tested, vegan, and cruelty free!
TruSkin Vitamin C Super Serum, 2 Fl Oz
This is a serum duo—vitamin C and retinol. The vitamin C serum is great to be used in the morning because it brightens up your skin. The retinol serum is great for your nighttime routine because it rejuvenates your skin.
TruSkin Face Serum Duo - Retinol & Vitamin C
Apply this vitamin c serum in the morning to combat dark circles and brighten up your skin. TruSkin uses a better form of vitamin c—it’s highly stable, ascorbyl phosphates maintains potency longer.
TruSkin Vitamin C Serum - 2 Fl Oz
Add this Hyaluronic acid serum to your skincare routine to hydrate, plump, and smooth your skin. It provides firmer looking skin and is also great for anti-aging! Plus, TruSkin products are formulated with natural ingredients.
TruSkin Hyaluronic Acid Serum, 2 fl oz
Add this retinol serum to your nighttime skincare routine to deeply hydrate your skin and support collagen production. It helps smooth your skin and treat dark spots, lines, and prevents wrinkles. It’s also vegan, cruelty free, and clinically tested.
TruSkin Retinol Serum for Face, 2 fl oz
Soapbox
Soapbox products are 100% vegan, cruelty free, and made in the USA! They use naturally derived ingredients with no harsh chemicals.
This hair mask restores your dry scalp and hair, using natural ingredients. This mask soothes your hair using tea tree oil—apply after shampoo, then rinse. All their products are vegan, cruelty free, and made in the USA!
Soapbox Tea Tree Hair Mask, 12oz
This five minute rinse out treatment leaves your hair looking fuller—with time. It uses ingredients like biotin b7, omega 3 blend, and collagen. Plus, their products are vegan, cruelty free, and even made in the USA!
Soapbox Oh My Growth Vitamin Booster Treatment
Apply this to damp hair before styling to prevent frizz! It uses argan oil, rosemary, and sunflower to keep your hair looking smooth.
Soapbox Argan Oil Smoothing Serum, 5 Fl oz
This is a vitamin booster hair treatment for restoring your hair. It uses five different vitamins to make your hair look smoother and stronger!
Soapbox Repairing Hair Treatment - 5oz
I like using this leave in conditioner to detangle my hair after I get out of the shower. Its lightweight formula doesn’t make my hair greasy either. Plus, Soapbox products are always cruelty free, vegan, and effective for all hair types.
Soapbox Mane Tamer Leave-In Conditioner 8oz
If you have weak hair and are looking to strengthen it, this product is for you. It’s a hair strengthening treatment that repairs and nourishes damaged hair. Plus, it’s cruelty free, paraben free, silicone free, vegan, and safe for color treated hair...
Soapbox Let's Bond Hair Treatment, 5oz
Lee Stafford
Lee Stafford is a UK based brand that is now available in the USA. They provide salon quality products at a great price!
This argan oil shampoo by Lee Stafford cleanses your hair without drying out your hair. It moisturizes while cleansing and leaves your hair looking clean and shiny!
Lee Stafford Argan Oil Shampoo, 16.9 Fl Oz
Argan oil is great for nourishing and repairing dry hair. This argan oil conditioner by Lee Stafford leaves your hair feeling silky smooth. Plus, it's vegan and cruelty free!
Lee Stafford Argan Oil Hair Conditioner 16.9oz
This one is for all my blonde girlies, like me!! Lee Stafford has this great purple shampoo that tones color treated hair and helps remove brassy, yellow tones. Get salon quality results at a great price too.
Lee Stafford Purple Toning Shampoo 16.9 Fl Oz
This is for all of my blondes! I love using a purple shampoo and conditioner to get rid of the brassy/yellow tones in my hair. This is perfect for color treated hair!
Lee Stafford Purple Toning Conditioner 16.9 FlOz
This everyday hair oil is perfect for blonde hair. It will help make your hair shiny, frizz free, and silky smooth. Make your blonde hair glow again!
Lee Stafford Bleach Blondes Hair Oil 1.7 Fl Oz
Restore, protect, and nourish your blonde hair with this Lee Stafford Bleach Blondes Everyday Hair Mask. This helps restore damaged, bleached hair--making it shine again! Plus, it's affordable for salon quality results.
Lee Stafford Daily Blonde Hair Mask 16.7 Fl Oz
If you're looking to strengthen and grow your hair, I think you should check this out! It's Lee Stafford's Grow Strong and Long Stimulating Scalp Serum. This serum helps dry, brittle hair strengthen and grow your hair. A healthy scalp is what you nee...
Lee Stafford Hair Growth Scalp Serum 2.5 Fl Oz
If you're using hot tools on your hair, heat protectant is a must! Lee Stafford has one that protects your hair from the heat and makes your hair look shiny. I know when I flat iron my hair it can get really frizzy, so this helps to maintain frizz to...
Lee Stafford Heat Protectant Spray 6.7 Fl Oz
Lee Stafford's Messed Up Putty styles your hair in the most perfect, messy way. It's lightweight and pliable texture works on every hair length. You get complete control with this putty, letting you lay down flyaways and style any way you want!
Lee Stafford Messed Up Putty - 1.7 Fl Oz
If your hair is curly then this is the product for you! It helps to hydrate those curls and make them stronger.
Lee Stafford Curls & Coils Mask
Era Organics
Era Organics is a family-owned and operated business that has been selling on Amazon for almost a decade! They use natural and organic ingredients backed by medical studies.
If you have sensitive and acne prone skin then I highly recommend this facial cleanser. It uses medical grade Manuka honey reducing skin irritation and redness. This can be used as your daily and/or nightly cleanser that’s free of toxins!
Manuka Honey Face Wash - 8 oz Moisturizer
This 12-in-1 face cream by Era Organics is perfect to pair with their Manuka honey cleanser. This cream also uses Manuka honey to soothe and moisturize your skin, keeping it healthy. This cream is non-greasy and won’t clog your pores either!
Era Organics Manuka Honey Face Cream 4 oz
This is a great moisturizer if you have oily or combination skin. It uses tea tree oil to help soothe and smooth skin blemishes and complexion. This hydrates your face without leaving your face feeling greasy or oily, it’s great for large pores!
Era Organics Tea Tree Cream for Oily Skin
If you have oily, acne prone skin, I highly recommend this tea tree oil cleanser from Era Organics. This cleanser uses the best natural ingredients to clear and soothe your skin. This balances sebum levels making it perfect for oily skin!
Era Organics Tea Tree Oil Face Wash - 8oz
Era Organics only use natural, high quality ingredients which is why I love this product! Facial scrubs are great for removing dead skin cells and this one is gentle and nourishes your skin too.
Era Organics Microdermabrasion Scrub 4 oz
This mask is perfect for gently removing dirt and dead cells from your skin. It’s rejuvenating and uses natural and organic ingredients that are backed by medical studies. Get that glowing, even complexion with this mask!
Glycolic Acid Peel 70% AHA BHA Exfoliant
Eva Naturals
Eva Naturals products are made in the USA, are cruelty free, and use science backed ingredients.
This collagen peptide complex serum is made with organic jojoba, hyaluronic acid, and peptides. This serum is perfect for evening out your skin, reducing fine lines, and is perfect for anti-aging.
Collagen Peptide Serum - Anti Aging 1 oz
If you’re looking to reduce dark circles and eye puffiness you need to add this firming eye gel to your cart. It’s also great for anti aging and getting rid of crows feet. Eva Naturals uses great ingredients like, cucumber, dandelion, licorice, argan...
Anti-Aging Eye Gel - Hydrating Under Eye Cream
This serum works great for reducing dark spots, minimizing pores, and gives redness relief. Using high quality, effective ingredients like hyaluronic acid, zinc, and niacinamide leaving your skin feeling great.
Niacinamide Serum 12% & 2% Zinc - 2 oz
This serum works great for minimizing pores while also being gentle on your skin. It’s made with great, effective ingredients like vitamin B3, vitamin E, hyaluronic acid, and niacinamide. It improves skin texture, smoothes your complexion, and evens ...
Niacinamide Pore Minimizer Serum - Face
If your skin is prone to acne and redness this vitamin c serum is perfect. This serum is perfect for that bright, glowy look I’m always looking for! It uses high quality ingredients like vitamin C, hyaluronic acid, niacinamide, retinol, MSM, and sal...
Eva Naturals Vitamin C Face Serum 1oz
This serum is great for reducing acne, redness, and blemishes. It can be used on sensitive skin and gives your skin a nice healthy glow. It uses highly effective ingredients like vitamin C and A, organic aloe, hyaluronic acid, and niacinamide. 🫶🏻
Azelaic Acid 10% Serum, 2 oz., Skin Brightening
Julep
Julep is a beauty brand that offers a range of products that are easy to use, cruelty free, and designed for all skin types!
Julep has these awesome cream to powder eyeshadow sticks with a built-in smudger. This is a duo pack, so you get two eyeshadow sticks and there are multiple color combos to pick from!
Julep Eyeshadow 101 Duo: Desert & Champagne
I love this Julep 24/7 lip treatment so much. You can use it as a gloss, or layer it on for an overnight lip mask. It comes in multiple shades and I love the glossy look it gives.
Julep 24/7 Lip Treatment - Hydrating Balm
I love this cream to powder contour/blush/highlighter stick by Julep. It blends out so nicely and you can make it as dark or as light as you want. There's lots of shades--blushes, contours, highlighters!
Julep Cream to Powder Blush Stick - Neutral Bronze
These are sharpenable gel eyeliners by Julep and they come in so many different colors. This will stay on all day and it's transfer proof as well. It's highly pigmented and easily glides across your eyelid and works great in your waterline too!
Julep Multi-Use Longwear Eyeliner - Navy Smoke
I love this multiuse stick by Julep--it's a lip gloss, lip balm, and lipstick all in one tube. There's a vitamin E core, so not only are your lips colorful, but they're staying hydrated too. There's also so many colors to pick from!
Julep Balm Tint Lip Balm - Rich Plum
Sometimes I absolutely hate having long nails, so having a good gel nail polish I can just put on quick is essential. Julep has this gel nail polish that doesn't need a lamp to cure and it comes in multiple cute colors.
Julep Quick-Dry Gel Nail Polish - Tippy Taupe
This mascara lengthens your eyelashes and has a unique micro wand. It uses natural ingredients like beeswax, aloe leaf juice, and vitamin B12. This mascara is buildable so you can layer it to be more natural or dramatic.
Julep Length Matters Lengthening Mascara
This is an eyeshadow primer that uses green tea to soothe your eyelids and make the color long lasting. It won’t crease and holds the color in place so you can wear it all night long!
Julep Eyeshadow 101 Long Wear Eye Primer
DELÚVIA
DELÚVIA sells natural, clean skincare, hair, and makeup products. Alicia, their co-founder, found that Dead Sea minerals help her psoriasis. They now have a comprehensive range of skincare products with organic aloe Vera and other great ingredients.
This is a grape seed facial oil that’s designed to hydrate and nourish all skin types. It has a blend of essential oils and doesn’t use any added chemicals or dyes. It’s made in the USA and it’s paraben and cruelty free!
Deluvia Hydrate & Glow Facial Oil for Skin
After you cleanse your face, toner is the next step. This toner is great for dry and sensitive skin. In the winter, my skin gets so dry and having a toner that doesn’t dry your face out is a must!
Deluvia Hydrating Clarifying Face Toner
This is a great serum for hydrating and rejuvenating dull skin. It contains great ingredients, including, hyaluronic acid, vitamin C, and vitamin E. This serum is fragrance free, paraben free, and cruelty free. It’s designed for all skin types and is...
Deluvia Vitamin C & Hyaluronic Acid Serum
This conditioner is great for all hair types, but especially if you have dry hair. This conditioner is pH balanced, paraben free, cruelty free, sulfate free, and its color safe!
DELUVIA Hydrating Hair Conditioner 16 Fl.Oz
Use this shampoo and the matching conditioner to leave your hair feeling super soft. This shampoo is hydrating and sulfate, paraben, and cruelty free. It’s color safe and promotes healthy hair and scalp.
Deluvia Hydrating Sulfate-Free Shampoo 16oz
This is a fragrance free body wash that uses organic aloe Vera, chamomile, and rosemary. It also has sweet almond oil, apricot kernel oil, and organic jojoba seed oil which leaves your skin clean and moisturized. Great for all skin types and is gentl...
Deluvia Gentle Body Wash, Unscented, 16oz
This is a face and body lotion that is great for all skin types, especially dry! It’s gentle on dry skin and uses organic ingredients to hydrate your skin. This lotion is cruelty free and it’s made in the USA!
Deluvia Moisturizing Body & Face Lotion, 8oz
Elizabeth Mott
Elizabeth Mott is a small business founded by women that headquarters in Honolulu, HI. They use high performing K-beauty ingredients are cruelty free.
It's So Long mascara by Elizabeth Mott is length defining, water resistant, and easy to use. It holds the curl all day and if you have lash extensions, this mascara is gentle on them.
Elizabeth Mott Black Lengthening Mascara
I always make sure to prime my eyes before applying eyeshadow and this one by Elizabeth Mott is great. It's non-greasy, controls oil, and uses pearl powder to enhance the eyeshadow color.
Elizabeth Mott Thank Me Later Eye Primer 10g
I'm so bad at filling my eyebrows in which is why I love a good tinted brow gel. This one by Elizabeth Mott is available in multiple colors, it's water resistant, and lasts all day long. It also makes your eyebrows look natural, which is perfect for ...
Elizabeth Mott Eyebrow Gel - Auburn, 4g
I like using a nice, natural looking bronzer, and this Whatup Beaches Luminos Bronzer is great. It's silky smooth, blends easily, and has buildable coverage.
Elizabeth Mott Whatup Beaches Bronzer Kit
This primer is perfect--not just for makeup, but also for your skin overall. It has SPF 30 so it protects your skin and makes your makeup look great! This blurring primer evens out your skin tone and helps your foundation last all day.
Elizabeth Mott Thank Me Later Face Primer SPF30
If your lashes need some extra volume, I really like this one by Elizabeth Mott. It's great because it doesn't weigh down your lashes, it's smudge proof, and doesn't clump or flake.
Elizabeth Mott Black Volumizing Mascara
Elizabeth Mott's Thank Me Later Hair Oil uses moisture repairing botanicals to get your hair nourished and shiny. This is great for my girls with dry, damaged hair--apply to towel dried hair and style however you want!
Elizabeth Mott Hair Oil - 80 ml - Cruelty Free
If you want that extra glowy look, I recommend checking this setting spray out. It has a dewey finish, leaving your skin radiant and glowing. I like using this even if I don’t have lots of makeup on just to refresh my face!
Elizabeth Mott Thank Me Later Setting Spray
Demure
Demúre goes along with the Delúvia Dead Sea skin care line. This cosmetic line uses natural ingredients and is free of parabens, fillers, and other harmful chemicals.
This is a loose mineral blush that is available in many beautiful shades. This blush is free of harmful chemicals, talc, preservatives, and fragrance. It’s lightweight, yet highly pigmented and is great for all skin types.
Demure Bold Berry Mineral Blush Powder
This is a loose mineral powder concealer that’s great for under your eyes. It uses 100% pure minerals and doesn’t contain any harsh chemicals or additives. It’s great for all skin types, including sensitive.
Demure Mineral Concealer, Yellow, 2g
Demúre uses 100% pure minerals in their loose powder products. This loose powder eye shadow comes in multiple matte and shimmery shades. They’re great for sensitive skin and don’t contain any harsh additives.
Demure Brownstone Matte Eye Shadow Loose Powder
This is a mineral powder foundation that comes in multiple shades. It’s water resistant, lightweight, easy to apply, and hypoallergenic. You can use a few layers for a more full coverage look or less for a sheer look, it’s very buildable! It’s great ...
Demure Mineral Makeup, Light Foundation Powder