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Simple Affordable Make Up for Women 40+

Purple Star emoji 23 items
I keep beauty simple. But I love trying out new products. I only add here what I love and use all the time! No $80 foundation here. Lol.
Sections
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Lip Products I Live By

Lip products are my must-have. Morning. Day. Night. All the time!

 
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My favorite lip liner. Long lasting. Doesn't feather.
Nude Retractable Long-Lasting Mechanical Lip Liner - NYX Professional Makeup | Ulta Beauty
 
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My favorite non-sticky lip gloss. Creme Brulee color is a great everyday lip look.
Crème Brulee Butter Gloss Non-Sticky Lip Gloss - NYX Professional Makeup | Ulta Beauty
 
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Love these lip oils. Smell lovely and add a nice dose of hydration. Color is sheer and juicy.
Luminoso Fruit Fetish Lip Oil - Milani | Ulta Beauty
 
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I used a more expensive brand at one time, but then found this. It's lovely. I use it every night and it's still going strong by morning.
Supercharged Lip Mask - Milani | Ulta Beauty

Foundation & Face

I use affordable products with high quality results. These are my faves. I usually hit up Ulta-beauty points and all!

 
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This is medium coverage and non-drying. I go to this foundation almost every day.
25 Light Neutral Soft Glam Satin Foundation - e.l.f. Cosmetics | Ulta Beauty
 
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My other go-to. This provides more coverage and corrects redness well. A little goes a long way. Non-drying.
Fair 150 C Camo Hydrating CC Cream SPF 30 - e.l.f. Cosmetics | Ulta Beauty
 
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This concealer is great. A little goes a long way. Covers. Non-drying. No creasing.
Light Ivory Hydrating Camo Concealer - e.l.f. Cosmetics | Ulta Beauty
 
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I love this mascara. Lengthens and separates and easily washes off. No smudging.
Soft Black Lash XTNDR Mascara - e.l.f. Cosmetics | Ulta Beauty
 
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I only use primer when it's hot and humid to help keep my makeup last. This primer is smoothing and hydrating and I do think it helps my makeup last.
Hydrating Face Primer - Large - e.l.f. Cosmetics | Ulta Beauty
 
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I used to buy a popular more expensive cleansing balm. Then I found this. It completely does the job of removing makeup and it melts well.
2.0 oz Holy Hydration! Makeup Melting Cleansing Balm - e.l.f. Cosmetics | Ulta Beauty
 
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Great make-up sponges. They last. No pilling or splitting.
Total Sponge Set - e.l.f. Cosmetics | Ulta Beauty
 
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I think these brushes are underrated. I have had them for quite some time. They don't shed even after washing.
Ultimate Makeup Brush Set & Travel Roll - e.l.f. Cosmetics | Ulta Beauty
 
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Great eyeliner. Rich color that lasts all day.
Smokin's Topaz Retractable Vivid Rich Mechanical Eyeliner Pencil - NYX Professional Makeup | Ulta Beauty
 
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To fill in the brows. Easy to use. Lasts all day.
Cool Ash Brown Micro Brow Pencil Eyebrow Pencil - NYX Professional Makeup | Ulta Beauty
 
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My favorite baked blush. Beautiful color and blends well. Lasts all day.
Rose D'oro Baked Blush - Radiant Powder Blush - Milani | Ulta Beauty
 
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I use cream blush more in the winter when it's more dry. I love this one. Blends well.
Nude Kiss Cheek Kiss Cream Blush - Milani | Ulta Beauty
 
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Amazing for travel! Takes no space in my bag or purse. Lovely colors and easily blends.
Canyon Gilded Eyeshadow Sticks - Milani | Ulta Beauty
 
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I just discovered this! I love for travel because it has eye and cheek! Really pretty colors and finishes.
Light To Medium All-Inclusive Eye, Cheek & Face Palette - Milani | Ulta Beauty
 
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If I need to use powder this is what I use. It's blurring and not cakey.
Banana Conceal + Perfect Blur Out Powder - Milani | Ulta Beauty
 
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Lovely silky powder bronzer. Blends well and looks natural.
Sun Light Silky Matte Bronzing Powder - Milani | Ulta Beauty
 
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I use setting spray in the more warm and humid months when I want my makeup to stay put. This completely locks it down and doesn't feel like hairspray on the face.
2.03 oz Make It Last Original - Natural Finish Setting Spray - Milani | Ulta Beauty
 
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I use highlighter when I want to be extra fancy! lol These do the trick and look super high end on the face.
Rose Glow Stellar Lights Highlighter Palette - Milani | Ulta Beauty
 
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Love this for travel-make up sponge goes in it. There's little holes too for airflow.
Safe Travels Sponge Case - e.l.f. Cosmetics | Ulta Beauty