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Must-Have Items at Ulta Beauty

Woman Getting Haircut emoji 20 items
Ilia Beauty is known for its clean, high-performance makeup that combines the best of skincare with color. Whether you're a makeup minimalist or love a full-glam look, these must-have items from Ilia Beauty are designed to enhance your natural beauty...
 
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A cult favorite, this versatile eyeshadow palette features a mix of matte and shimmer shades that can be used to create a variety of looks. From natural to bold, these highly-pigmented shades are perfect for day-to-night eye makeup.
Urban Decay Cosmetics - Ulta Beauty
 
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A full-coverage concealer that brightens, corrects, and conceals imperfections. Its creamy, long-lasting formula provides a flawless finish, making it a staple in any makeup routine.
22N Light Neutral Shape Tape Concealer - Tarte | Ulta Beauty
 
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A refreshing mist that hydrates, tones, and revives the skin. Perfect for setting makeup or simply giving your skin a boost throughout the day, this cult-favorite facial spray is ideal for all skin types.
Ulta Beauty
 
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This mascara delivers voluminous, lengthened lashes with a dramatic, buildable formula. Its hourglass-shaped brush ensures every lash is coated for a bold, full-lash look.
Too Faced - Black Better Than Sex Volumizing & Lengthening Mascara
 
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A gentle yet effective cleanser that removes makeup, dirt, and impurities while leaving your skin feeling refreshed and balanced. This multi-tasking cleanser is a must-have for anyone looking to maintain healthy, glowing skin.
Philosophy - 8.0 oz Purity Made Simple One-Step Facial Cleanser
 
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This anti-aging serum works to strengthen and restore the skin’s barrier while visibly improving texture and radiance. Perfect for anyone looking to boost their skin’s health and appearance.
3.8 oz Advanced Génifique Radiance Boosting Face Serum with Bifidus ...
 
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Known for their rich pigmentation and long-lasting formula, Kylie Cosmetics Lip Kits come with a lip liner and liquid lipstick, providing the perfect pout with intense color that stays in place all day.
KYLIE COSMETICS - Ulta Beauty
 
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A hair treatment that strengthens and repairs damaged hair. This at-home treatment works wonders for anyone with dry, brittle, or color-treated hair, leaving it soft, shiny, and healthier.
3.3 oz No.3 Hair Perfector - OLAPLEX | Ulta Beauty
 
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A full-coverage foundation and skincare hybrid, this CC cream provides SPF protection while hydrating and evening out the skin tone. It’s a must-have for anyone seeking a flawless, natural finish with added skin benefits.
Light CC+ Cream with SPF 50+ - IT Cosmetics - Ulta Beauty
 
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With a wide range of shades for every skin tone, this foundation offers a soft matte finish that’s buildable and long-wearing. Its oil-free formula is perfect for achieving a smooth, shine-free complexion all day.
420 Pro Filt'r Soft Matte Longwear Liquid Foundation | Ulta Beauty
 
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This lightweight, oil-free primer creates the perfect base for makeup, blurring imperfections and extending the wear of your foundation. Its silky texture ensures makeup goes on smoothly and lasts longer.
Smashbox - 1.0 oz The Original Photo Finish Smooth & Blur Oil-Free Primer
 
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A precision brow pencil that’s perfect for creating natural-looking brows. With a fine-tip design and a smooth, creamy formula, it allows for easy application and buildable coverage.
Medium Brown Brow Wiz Precision Eyebrow Pencil - Anastasia Beverly ...
 
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This hydrating moisturizer is ideal for all skin types and provides 24-hour hydration. Its lightweight formula absorbs quickly, leaving the skin soft, smooth, and refreshed.
Ultra Facial Cream SPF 30 - Moisturizer with SPF - Kiehl's
 
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Compact and full of rich, vibrant shades, this palette is perfect for on-the-go eye makeup. The variety of colors allows for both everyday looks and bold, creative styles.
Eyeshadow Palettes - Makeup | Ulta Beauty
 
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A unique rice-based enzyme powder that exfoliates and brightens the skin. It’s gentle enough for daily use and helps reveal a smoother, more radiant complexion.
Dermalogica - 2.6 oz Daily Microfoliant Exfoliator | Ulta Beauty
 
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This highly-pigmented eyeshadow palette features a stunning mix of warm neutrals and bold shades that can be used to create a variety of eye-catching looks. Perfect for every occasion, it’s a must-have for eyeshadow lovers.
35O Supernatural Glow Artistry Palette - Morphe - Ulta Beauty
 
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This nourishing hair mask is designed to restore and repair damaged hair, leaving it soft, shiny, and healthy. Packed with essential oils and vitamins, it’s perfect for dry or over-processed hair in need of a deep conditioning boost.
8.0 oz Don't Despair, Repair! Deep Conditioning Hair Mask - Briogeo
 
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Known for its intense, luminous glow, this highlighter adds a natural-looking radiance to the skin. Available in a variety of shades, it’s perfect for illuminating cheekbones, the nose, and the cupid’s bow.
Champagne Pop Smashbox X BECCA Shimmering Skin Perfector ...
 
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This nourishing lip balm not only hydrates and softens the lips but also provides SPF protection. Its smooth texture and subtle tint make it a must-have for anyone looking for both care and color in one product.
Icon Sugar Lip Balm Hydrating Treatment - fresh - Ulta Beauty
 
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A multi-purpose serum that acts as both a primer and a skincare booster. Packed with antioxidants, it helps hydrate and prep the skin, leaving it glowing and smooth. Perfect for creating a radiant base before makeup application.
FARSÁLI Unicorn Essence Antioxidant Serum