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🎣 MUST-HAVE INSHORE LURES THAT ALWAYS CATCH
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Mark’s Coastal Casts
This is the ultimate confidence collection for any saltwater angler, highlighting the tried-and-true baits that consistently perform across different water types and conditions. From getting explosive strikes on the surface to tricking the pickiest f...
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Topwater Thrillers
 
Soft Plastics and Jigs
 
Hard Baits That Fool the Smart Ones

Topwater Thrillers

There's nothing better than those explosive topwater strikes. To keep the thrill going and get some great search visibility, here are five more must-have products for any topwater enthusiast

 
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Heddon Super Spook Jr. This is the legendary lure for triggering explosive topwater hits. Its classic design delivers that perfect, unmistakable walk-the-dog action that fish absolutely smash.
Heddon Super Spook Topwater Fishing Lure
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The Yo-Zuri 3D Inshore Popper is seriously perfect for a noisy surface session. You just pop it, and it throws a ton of water while flashing like crazy, thanks to that 3D finish. It's the ultimate call-up bait to get those fish smashing the top. The...
Yozuri 3d Inshore
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Rapala Skitter Walk Known for its easy-to-master side-to-side sashay, the Skitter Walk is a must-have for calm mornings and delivers a natural wounded-baitfish presentation.
Rapala Skitter Walk
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The Heddon Zara Spook is the original king of the walk-the-dog action, period. It's the one that invented that rhythmic, side-to-side sashay that absolutely drives fish crazy on the surface. When you add the G-Finish—which is that special reflective,...
Heddon Zara Spook Topwater G Finish Blue Shad 4 1/2" 3/4 oz.
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Rebel Jumpin’ Minnow A dynamite pencil popper that is simple to work and deadly effective. Its erratic skipping action drives inshore predators crazy, especially on the flats.
Rebel Jumpin Minnow
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Soft Plastics and Jigs

For soft plastics, you've got some classics and some newer hot items that are must-haves. The Yamamoto Senko is an absolute legend for its slow, irresistible fall—it works wonders rigged wacky-style or Texas-rigged. For something with more action, yo...

 
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Z-Man DieZel MinnowZ Built with super tough ElaZtech material, this soft plastic is virtually indestructible, offering great swimming action and dominating around heavy structure and grass beds.
Zman Diezel Minnowz
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DOA Shrimp If you're fishing the shallows, this is the ultimate imitation. Its realistic, subtle twitch and sink mimics a live shrimp perfectly, tricking even the wariest redfish and snook.
Doa Shrimp Lures Fishing Saltwater
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Gulp! Swimming Mullet The gold standard for scent attraction. Rig this with a simple jig head and its powerful formula and paddle tail action will attract fish from far away.
Berkley Gulp! Saltwater Swimming Mullet
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Savage Gear TPE Crab When fish are focused on crustaceans, this incredibly realistic, durable TPE crab imitation is unbeatable. It fishes perfectly on the bottom and through the grass.
3D Crab TPE
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Strike King Rage Swimmer This bait delivers maximum tail action and vibration at any speed. It's the ideal soft plastic for covering water quickly and getting reactionary shallow-water bites.
Strike King Rage Swimmer Soft Plastic Minnow
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Hard Baits That Fool the Smart Ones

LureCasual & Concise DescriptionMirrOlure MirrOdine XLThis slow-sinking twitchbait is a cold-water secret weapon, providing a brilliant flash and a wounded action that is absolutely deadly when you need to fish just below the surface and target those wary fish.D...

 
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Rapala X-Rap Saltwater A phenomenal all-around jerkbait that casts like a rocket and has a devastating slash-and-dart action. Perfect for aggressive retrieves in open water.
Rapala X-rap
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MirrOlure MirrOdine The go-to suspending twitchbait for cold or clear water. Its legendary flash and slow darting movement are deadly when fish are picky or lethargic.
Mirrolure Mirrodine
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Yo-Zuri Crystal Minnow This classic hard bait features a brilliant, reflective inner surface that creates an incredible flash, making it irresistible in crystal-clear waters and sunny conditions.
Yo-zuri Crystal Minnow
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Storm Twitch Stick Designed to be fished with an aggressive jerk-and-pause retrieve, this bait suspends perfectly and mimics a vulnerable, injured baitfish that hungry predators can’t pass up.
Twitch Bait
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Lucky Craft Pointer 100SP Famous for its exceptional balance and long casting ability, this suspending jerkbait has an action that fools the biggest, smartest inshore fish when you need a confidence lure.
Best Fishing Lures
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